Indiana Jones and the Last Crusade Audience in United States
Indiana Jones and the Last Crusade has an estimated audience of 378,873 people in United States. 30.5% are female, 69.5% are male, average age 40.0. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Winemaking, Natural rubber, Temple Grandin, Atkins diet.
The average Indiana Jones and the Last Crusade fan in United States is 40.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Winemaking, Natural rubber, with strongest over-indexing on Dog breed (2.48× the country average). Demographically, the Indiana Jones and the Last Crusade audience skews more male with an average age of 40.0, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action
Demographics of Indiana Jones and the Last Crusade fans
| Metric | Value |
|---|---|
| Female | 30.5% |
| Male | 69.5% |
| Average age | 40.0 |
| Estimated audience size | 378,873 |
Audience persona
The typical Indiana Jones and the Last Crusade fan in United States is more male, around 40.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Dog breed.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 42,478 | 1.02× |
| Texas | 27,662 | 0.85× |
| Florida | 21,860 | 0.85× |
| New York | 19,025 | 0.9× |
| Ohio | 13,393 | 1.15× |
| Pennsylvania | 12,874 | 1.01× |
| Illinois | 12,789 | 1.01× |
| North Carolina | 10,323 | 0.91× |
| Michigan | 10,020 | 1.01× |
| Virginia | 8,969 | 0.97× |
| Georgia | 8,940 | 0.77× |
| Arizona | 8,309 | 1.07× |
| Washington | 8,276 | 1.09× |
| New Jersey | 8,123 | 0.84× |
| Missouri | 7,935 | 1.3× |
| Massachusetts | 7,724 | 1.03× |
| Colorado | 7,294 | 1.22× |
| Indiana | 7,276 | 1.05× |
| Wisconsin | 7,146 | 1.25× |
| Tennessee | 7,014 | 0.92× |
| Kentucky | 6,041 | 1.27× |
| Maryland | 6,014 | 0.92× |
| Minnesota | 5,887 | 1.08× |
| Oregon | 5,193 | 1.2× |
| South Carolina | 5,094 | 0.89× |
| Utah | 5,008 | 1.48× |
| Oklahoma | 4,505 | 1.07× |
| Alabama | 4,474 | 0.85× |
| Louisiana | 3,917 | 0.8× |
| Iowa | 3,643 | 1.17× |
| Connecticut | 3,617 | 0.95× |
| Nevada | 3,111 | 0.85× |
| Kansas | 3,023 | 1.01× |
| Arkansas | 2,634 | 0.84× |
| Mississippi | 2,287 | 0.73× |
| Idaho | 2,273 | 1.2× |
| Nebraska | 2,122 | 1.12× |
| New Mexico | 1,796 | 0.95× |
| West Virginia | 1,595 | 0.9× |
| New Hampshire | 1,533 | 1.03× |
| Maine | 1,435 | 1.06× |
| Hawaii | 1,357 | 0.83× |
| Washington, District of Columbia | 1,209 | 1.06× |
| Montana | 1,193 | 1.13× |
| Rhode Island | 1,146 | 0.95× |
| South Dakota | 793 | 0.91× |
| Delaware | 787 | 0.75× |
| Alaska | 726 | 0.9× |
| North Dakota | 702 | 0.9× |
| Wyoming | 622 | 1.11× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 2.48× | Pets & Animals |
| Winemaking | 5.43× | Food & Beverages |
| Natural rubber | 1.64× | Cars & Mobility |
| Temple Grandin | 4.35× | Literature |
| Atkins diet | 2.8× | Health |
| Temple Grandin | 4.09× | Literature |
| Arnold Palmer | 3.01× | Sports |
| Mike Conley, Jr. | 3.81× | Sports |
| Ayrton Senna | 4.39× | Sports |
| Hypertext | 2.64× | Technology & Electronics |
| Assassin's Creed II | 2.89× | Games |
| Mortgage insurance | 1.74× | Business & Career |
| Ironmongery | 3.93× | Home & Garden |
| Nielsen Corporation | 6.39× | Business & Career |
| Necktie | 1.7× | Fashion & Accessoires |
| Pendleton, Oregon | 5.08× | Travel & Leisure |
| Information technology consulting | 1.95× | Technology & Electronics |
| Enfamil | 1.84× | Kids & Family |
| Assassin's Creed: Brotherhood | 2.99× | Games |
| The Professor (Gilligan's Island) | 3.41× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.86 |
| Early Adopter Mentality | POWER | 1.63 |
| Community Orientation | OPEN | 1.6 |
| Individualism | JOY | 1.32 |
| Travelling | THRILL | 1.24 |
| Risk Appetite | THRILL | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.2% |
| United Kingdom | 14.1% |
| Germany | 9.6% |
See Indiana Jones and the Last Crusade audiences in other countries
- Indiana Jones and the Last Crusade — Germany
- Indiana Jones and the Last Crusade — United Kingdom
- Indiana Jones and the Last Crusade — France
- Indiana Jones and the Last Crusade — Italy
- Indiana Jones and the Last Crusade — Spain
- Indiana Jones and the Last Crusade — Brazil
- Indiana Jones and the Last Crusade — Japan
- Indiana Jones and the Last Crusade — South Korea
- Indiana Jones and the Last Crusade — India
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Frequently asked questions
How many fans does Indiana Jones and the Last Crusade have in United States?
Indiana Jones and the Last Crusade has an estimated audience of 378,873 people in United States, concentrated in California and Texas.
What is the gender split and age of Indiana Jones and the Last Crusade fans?
30.5% of Indiana Jones and the Last Crusade fans are female, 69.5% are male, with an average age of 40.0 years.
Which brands do Indiana Jones and the Last Crusade fans like most?
Indiana Jones and the Last Crusade fans show strongest brand affinity for Dog breed (2.48×), Winemaking (5.43×), and Natural rubber (1.64×) over the country average.
Where do Indiana Jones and the Last Crusade fans live in United States?
Indiana Jones and the Last Crusade fans in United States are most concentrated in California (reach 42,478), Texas (reach 27,662), and Florida (reach 21,860). These three regions account for the largest share of the active audience.
What other brands do Indiana Jones and the Last Crusade fans also like?
Beyond Indiana Jones and the Last Crusade itself, the audience over-indexes on Winemaking (5.43×), Natural rubber (1.64×), Temple Grandin (4.35×), and Atkins diet (2.8×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Indiana Jones and the Last Crusade. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.