Insect bites and stings Audience in United States

Insect bites and stings has an estimated audience of 1,091,317 people in United States. 79.1% are female, 20.9% are male, average age 42.9. Top regions: Texas, California, Florida. Top brand affinities: Elsword, Saving, Mothercare, Cachorro, Necktie.
The average Insect bites and stings fan in United States is 42.9 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Elsword, Saving, Mothercare, with strongest over-indexing on Elsword (25× the country average). Demographically, the Insect bites and stings audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Design Affinity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Insect bites and stings fans
| Metric | Value |
|---|---|
| Female | 79.1% |
| Male | 20.9% |
| Average age | 42.9 |
| Estimated audience size | 1,091,317 |
Audience persona
The typical Insect bites and stings fan in United States is more female, around 42.9 years old, with strong Design Affinity tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 104,816 | 1.12× |
| California | 93,930 | 0.78× |
| Florida | 62,765 | 0.85× |
| New York | 46,034 | 0.75× |
| North Carolina | 40,373 | 1.23× |
| Georgia | 39,823 | 1.18× |
| Illinois | 39,695 | 1.09× |
| Ohio | 36,849 | 1.1× |
| Pennsylvania | 36,260 | 0.99× |
| Tennessee | 30,256 | 1.38× |
| Michigan | 29,213 | 1.02× |
| Indiana | 25,398 | 1.27× |
| Virginia | 25,017 | 0.94× |
| Missouri | 22,723 | 1.29× |
| Alabama | 22,310 | 1.46× |
| South Carolina | 21,599 | 1.32× |
| Kentucky | 20,066 | 1.47× |
| New Jersey | 19,358 | 0.7× |
| Arizona | 18,798 | 0.84× |
| Oklahoma | 18,598 | 1.53× |
| Louisiana | 17,764 | 1.26× |
| Wisconsin | 14,861 | 0.91× |
| Massachusetts | 14,809 | 0.69× |
| Maryland | 14,223 | 0.76× |
| Washington | 13,882 | 0.63× |
| Arkansas | 13,383 | 1.49× |
| Colorado | 12,315 | 0.72× |
| Minnesota | 11,792 | 0.75× |
| Mississippi | 11,575 | 1.29× |
| Kansas | 11,124 | 1.29× |
| Nevada | 10,577 | 1× |
| Iowa | 10,216 | 1.14× |
| Oregon | 9,098 | 0.73× |
| Connecticut | 8,437 | 0.77× |
| West Virginia | 7,069 | 1.39× |
| Utah | 6,577 | 0.67× |
| New Mexico | 5,989 | 1.09× |
| Nebraska | 5,703 | 1.04× |
| Idaho | 4,835 | 0.88× |
| Hawaii | 4,388 | 0.94× |
| New Hampshire | 3,128 | 0.73× |
| Rhode Island | 3,125 | 0.9× |
| Maine | 3,123 | 0.8× |
| Delaware | 2,891 | 0.96× |
| Montana | 2,505 | 0.83× |
| South Dakota | 2,473 | 0.98× |
| Alaska | 1,959 | 0.84× |
| North Dakota | 1,861 | 0.83× |
| Vermont | 1,741 | 0.91× |
| Wyoming | 1,694 | 1.05× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 25× | Games |
| Saving | 2.47× | Business & Career |
| Mothercare | 1.89× | Kids & Family |
| Cachorro | 2.56× | Pets & Animals |
| Necktie | 1.71× | Fashion & Accessoires |
| Stucco | 1.97× | Home & Garden |
| Janitor | 1.97× | Home & Garden |
| Brooklyn College | 3.65× | Business & Career |
| English literature | 1.93× | Literature |
| WKRN-TV | 1.82× | Movies & TV |
| Certified diabetes educator | 3.69× | Business & Career |
| Brunello Cucinelli | 1.89× | Fashion & Accessoires |
| Eli Lilly | 1.7× | Health |
| Further education | 2.19× | Kids & Family |
| Tierra caliente | 1.53× | Travel & Leisure |
| Hattiesburg, Mississippi | 1.87× | Travel & Leisure |
| Highland games | 1.57× | Sports |
| Tech News | 1.58× | Technology & Electronics |
| Bounce (film) | 2.11× | Movies & TV |
| Escape Games | 2.9× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.37 |
| Creativity | OPEN | 1.29 |
| DIY Mentality | THRILL | 1.29 |
| Healthy Lifestyle | BALANCE | 1.19 |
| Price Sensitivity | PREMIUM | 1.16 |
| Family Orientation | CONSERVATISM | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 60.7% |
| Spain | 5.6% |
| Mexico | 5.0% |
See Insect bites and stings audiences in other countries
- Insect bites and stings — Germany
- Insect bites and stings — United Kingdom
- Insect bites and stings — France
- Insect bites and stings — Italy
- Insect bites and stings — Spain
- Insect bites and stings — Brazil
- Insect bites and stings — Japan
- Insect bites and stings — South Korea
- Insect bites and stings — India
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Insect bites and stings have in United States?
Insect bites and stings has an estimated audience of 1,091,317 people in United States, concentrated in Texas and California.
What is the gender split and age of Insect bites and stings fans?
79.1% of Insect bites and stings fans are female, 20.9% are male, with an average age of 42.9 years.
Which brands do Insect bites and stings fans like most?
Insect bites and stings fans show strongest brand affinity for Elsword (25×), Saving (2.47×), and Mothercare (1.89×) over the country average.
Where do Insect bites and stings fans live in United States?
Insect bites and stings fans in United States are most concentrated in Texas (reach 104,816), California (reach 93,930), and Florida (reach 62,765). These three regions account for the largest share of the active audience.
What other brands do Insect bites and stings fans also like?
Beyond Insect bites and stings itself, the audience over-indexes on Saving (2.47×), Mothercare (1.89×), Cachorro (2.56×), and Necktie (1.71×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Insect bites and stings. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.