Intellectual giftedness Audience in United States

Intellectual giftedness logo

Intellectual giftedness has an estimated audience of 396,540 people in United States. 69.2% are female, 30.8% are male, average age 40.9. Top regions: California, North Carolina, Texas. Top brand affinities: Keene, New Hampshire, Wok, headspace, Whataburger, Product design.

The average Intellectual giftedness fan in United States is 40.9 years old, more female, and lives primarily in California. The audience is concentrated in California, North Carolina, Texas. Top brand affinities include Keene, New Hampshire, Wok, headspace, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Intellectual giftedness audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Community Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 47 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Intellectual giftedness fans

Demographic split for Intellectual giftedness audience in United States
MetricValue
Female69.2%
Male30.8%
Average age40.9
Estimated audience size396,540

Audience persona

The typical Intellectual giftedness fan in United States is more female, around 40.9 years old, with strong Community Orientation tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Intellectual giftedness in United States
RegionReachAffinity
California13,4790.31×
North Carolina9,4570.79×
Texas9,4480.28×
Tennessee8,4691.06×
Florida8,1450.3×
New York7,1230.32×
Mississippi5,1861.59×
Georgia4,4300.36×
Louisiana3,9520.77×
Arkansas3,9491.21×
Oklahoma3,8620.88×
Kentucky3,8000.76×
Pennsylvania3,7260.28×
Alabama3,6790.66×
Indiana3,6730.51×
West Virginia3,6691.99×
Ohio3,6630.3×
Virginia3,5780.37×
South Carolina3,4800.58×
Kansas3,3891.08×
Idaho3,3891.7×
Oregon3,3810.74×
Washington3,3540.42×
Missouri3,2830.51×
Hawaii3,2371.9×
Iowa3,2180.98×
Massachusetts3,2070.41×
South Dakota3,1513.44×
Michigan3,1250.3×
Wisconsin3,1090.52×
Maryland3,0850.45×
New Jersey3,0780.31×
North Dakota3,0683.77×
Illinois3,0290.23×
New Hampshire3,0231.94×
Minnesota3,0090.53×
Arizona2,9940.37×
Nebraska2,9611.49×
Connecticut2,9560.74×
New Mexico2,9451.48×
Nevada2,9360.77×
Rhode Island2,9202.31×
Maine2,9182.05×
Utah2,8810.81×
Colorado2,6760.43×
Delaware2,6152.39×
Washington, District of Columbia1,8881.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Intellectual giftedness audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Wok9×Food & Beverages
headspace9.85×Health
Whataburger1.57×Food & Beverages
Product design1.72×Business & Career
Israel1.8×Travel & Leisure
Historic site3.62×Arts & Culture
Goop4.22×Internet & Social Media
Governor of Michigan5.39×Politics & Society
Cherish (group)7.8×Music & Radio
Cryptic crossword10.98×Technology & Electronics
Google Home4.56×Technology & Electronics
Grace Slick5.89×Music & Radio
Ira Glass10.92×Music & Radio
Saving1.78×Business & Career
Palestine Polytechnic University11.81×Business & Career
Goma10.24×Travel & Leisure
Solo climbing3.95×Sports
El Paso County, Colorado7.41×Travel & Leisure
Jesse Plemons1.97×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Intellectual giftedness audience
TraitClusterScore
Community OrientationOPEN1.45
ExtroversionTHRILL1.3
Family OrientationCONSERVATISM1.28
Urban LifestyleOPEN1.26
IndividualismJOY1.26
Career OrientationPOWER1.26

Worldwide distribution

Worldwide audience distribution share by country for Intellectual giftedness
CountryShare
United States24.9%
India12.6%
Netherlands6.8%

See Intellectual giftedness audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Intellectual giftedness have in United States?

Intellectual giftedness has an estimated audience of 396,540 people in United States, concentrated in California and North Carolina.

What is the gender split and age of Intellectual giftedness fans?

69.2% of Intellectual giftedness fans are female, 30.8% are male, with an average age of 40.9 years.

Which brands do Intellectual giftedness fans like most?

Intellectual giftedness fans show strongest brand affinity for Keene, New Hampshire (675×), Wok (9×), and headspace (9.85×) over the country average.

Where do Intellectual giftedness fans live in United States?

Intellectual giftedness fans in United States are most concentrated in California (reach 13,479), North Carolina (reach 9,457), and Texas (reach 9,448). These three regions account for the largest share of the active audience.

What other brands do Intellectual giftedness fans also like?

Beyond Intellectual giftedness itself, the audience over-indexes on Wok (9×), headspace (9.85×), Whataburger (1.57×), and Product design (1.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Intellectual giftedness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.