Rascasse Audience Intelligence

International Olympic Committee Audience in United States

A data profile of the people who buy, follow and care about International Olympic Committee in United States — modelled from more than twelve digital signal sources. International Olympic Committee has an estimated audience of 1,809,578 people in United States.

The average International Olympic Committee fan in United States is 37.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Venom (band), Maisie Williams, Max Verstappen, with strongest over-indexing on Venom (band) (35.64× the country average).

Demographically, the International Olympic Committee audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Patriotism, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical International Olympic Committee fan in United States is more male, around 37.2 years old, with strong Patriotism tendencies and a notable affinity for Venom (band).

Category: Sports · Type: NGO / Political Party · Subtype: Charity

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the International Olympic Committee profile in United States.

Audience size
1.8M
in United States
Gender
35.7%
64.3% male
Age
37.2
average years
Country rank
#15397
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of International Olympic Committee fans

35.7% are female, 64.3% are male, average age 37.2.

Fig. 02

Gender split

35.7%
Female
64.3%
Male
Demographic split for International Olympic Committee audience in United States
MetricValue
Female35.7%
Male64.3%
Average age37.2
Estimated audience size1,809,578
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the International Olympic Committee audience in United States
Age bracketShare%
16-1928%
20-2917%
30-3918%
40-4920%
50+17%
Fig. 04

Worldwide distribution

25.6%

of the worldwide International Olympic Committee audience comes from United States.

Worldwide audience distribution share by country for International Olympic Committee
CountryShare
United States25.6%
Spain8.6%
Germany7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the International Olympic Committee audience in United States is strongest.

Fig. 05

Top regions by affinity

International Olympic Committee fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~10K1.98×
02Virginia~60K1.50×
03Maryland~40K1.30×
04New York~100K1.21×
05Massachusetts~40K1.21×
06Colorado~30K1.17×
07Washington~40K1.15×
08Illinois~60K1.13×
09Minnesota~30K1.13×
10Oregon~20K1.13×
11New Jersey~50K1.11×
12Pennsylvania~60K1.10×
13California~200K1.09×
14Connecticut~20K1.08×
15Utah~20K1.06×
16New Hampshire~7K1.05×
17Maine~6K1.04×
18Vermont~3K1.03×
19Montana~5K1.01×
20Ohio~50K0.99×
21Iowa~10K0.99×
22Hawaii~7K0.99×
23South Dakota~4K0.99×
24North Dakota~3K0.98×
25Wisconsin~20K0.97×
26Alaska~3K0.97×
27Kansas~10K0.96×
28Idaho~8K0.96×
29Rhode Island~5K0.96×
30Texas~100K0.95×
31Nebraska~8K0.95×
32Georgia~50K0.94×
33Oklahoma~20K0.94×
34Indiana~30K0.93×
35Missouri~20K0.93×
36Delaware~4K0.93×
37Michigan~40K0.92×
38New Mexico~8K0.92×
39North Carolina~40K0.91×
40Alabama~20K0.91×
41West Virginia~7K0.90×
42Nevada~10K0.88×
43Kentucky~20K0.86×
44Mississippi~10K0.86×
45Arkansas~10K0.86×
46Arizona~30K0.85×
47Tennessee~30K0.85×
48Florida~90K0.84×
49South Carolina~20K0.84×
50Louisiana~20K0.84×
Fig. 06

Affinity by region

Affinity by region — International Olympic Committee, United States
0.84×1.00×1.98×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the International Olympic Committee audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for International Olympic Committee audience
#·InterestCategoryAffinity×
01TV KlanMovies & TV96.34×
02Quechua (brand)Sports60.03×
03Olympique de MarseilleSports52.58×
04Keeping Up AppearancesMovies & TV51.27×
05L'ÉquipeSports46.90×
06Hajime no IppoLiterature43.93×
07Olympique LyonnaisSports42.74×
08Golden Boy PromotionsLiterature40.18×
09France national football teamSports39.15×
10Maisie WilliamsMovies & TV38.40×
11Tony ParkerSports37.40×
12Venom (band)Music & Radio35.64×
13The Ring (magazine)Sports34.13×
14RayeMusic & Radio26.68×
15Max VerstappenSports20.35×
16Anthony JoshuaSports14.03×
17Iyengar YogaSports13.61×
18Yin yogaSports12.09×
19Winter Olympic GamesSports10.67×
20FIFA World CupSports3.48×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the International Olympic Committee audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by International Olympic Committee audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.66×
Sports ActivityPOWER1.56×
Risk AppetiteTHRILL1.51×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by International Olympic Committee audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.97×
Luxury OrientationPREMIUM1.00×
Pet OwnershipJOY1.01×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does International Olympic Committee have in United States?

International Olympic Committee has an estimated audience of 1,809,578 people in United States, concentrated in California and Texas.

02

What is the gender split and age of International Olympic Committee fans?

35.7% of International Olympic Committee fans are female, 64.3% are male, with an average age of 37.2 years.

03

Which brands do International Olympic Committee fans like most?

International Olympic Committee fans show strongest brand affinity for Venom (band) (35.64×), Maisie Williams (38.4×), and Max Verstappen (20.35×) over the country average.

04

Where do International Olympic Committee fans live in United States?

International Olympic Committee fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do International Olympic Committee fans also like?

Beyond International Olympic Committee itself, the audience over-indexes on Maisie Williams (38.4×), Max Verstappen (20.35×), Olympique de Marseille (52.58×), and Raye (26.68×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for International Olympic Committee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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