Jabbawockeez Audience in United States

Jabbawockeez logo

Jabbawockeez has an estimated audience of 611,990 people in United States. 47.7% are female, 52.3% are male, average age 35.2. Top regions: California, Texas, Nevada. Top brand affinities: Home construction, Dog breed, Israel, Product design, UK garage.

The average Jabbawockeez fan in United States is 35.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Nevada. Top brand affinities include Home construction, Dog breed, Israel, with strongest over-indexing on Home construction (2.44× the country average). Demographically, the Jabbawockeez audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person

Demographics of Jabbawockeez fans

Demographic split for Jabbawockeez audience in United States
MetricValue
Female47.7%
Male52.3%
Average age35.2
Estimated audience size611,990

Audience persona

The typical Jabbawockeez fan in United States is balanced, around 35.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Home construction.

Top regions in United States

Top regions ranked by reach for Jabbawockeez in United States
RegionReachAffinity
California114,1031.7×
Texas54,4011.03×
Nevada53,5839.05×
Florida32,6950.79×
New York28,8690.84×
Illinois18,3940.9×
Georgia18,0900.96×
Arizona16,4011.31×
North Carolina15,2200.83×
New Jersey14,4730.93×
Pennsylvania14,3910.7×
Ohio13,8720.74×
Washington12,7091.04×
Virginia12,3540.83×
Michigan11,6820.73×
Maryland9,4780.9×
Massachusetts9,3530.78×
Colorado9,0570.94×
Tennessee8,9000.72×
Indiana8,5140.76×
Missouri7,5900.77×
Hawaii7,1352.71×
Louisiana7,0210.89×
South Carolina6,9570.76×
Alabama6,4130.75×
Oregon6,3430.9×
Wisconsin6,1120.66×
Minnesota5,9590.68×
Utah5,8561.07×
Oklahoma5,8030.85×
Kentucky5,2930.69×
Connecticut4,6690.76×
Mississippi3,8690.77×
Arkansas3,7600.75×
Kansas3,6350.75×
New Mexico3,5211.15×
Iowa3,1630.63×
Idaho2,3860.78×
Nebraska2,1520.7×
West Virginia1,4650.51×
Rhode Island1,4420.74×
Washington, District of Columbia1,3290.72×
New Hampshire1,2620.52×
Delaware1,1850.7×
Alaska1,1250.86×
Maine1,0530.48×
Montana9970.59×
South Dakota9920.7×
North Dakota8480.67×
Wyoming5550.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jabbawockeez audience
BrandAffinityCategory
Home construction2.44×Home & Garden
Dog breed1.67×Pets & Animals
Israel2.2×Travel & Leisure
Product design1.83×Business & Career
UK garage4.83×Music & Radio
Mortgage insurance3.49×Business & Career
Google Photos1.91×Technology & Electronics
The Streets18.12×Music & Radio
Litter box1.52×Pets & Animals
3D printing1.82×Technology & Electronics
Graham Greene4.18×Literature
Cam Ward2.49×Sports
Keala Settle8.58×Movies & TV
American Jewish University18.95×Business & Career
Arnold Palmer3.62×Sports
Staycation1.81×Home & Garden
Home staging2.86×Home & Garden
Panama1.95×Travel & Leisure
Centurion (film)5.77×Movies & TV
Chili con carne3.97×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jabbawockeez audience
TraitClusterScore
Early Adopter MentalityPOWER1.68
ExtroversionTHRILL1.56
Social Media UsageJOY1.21
Urban LifestyleOPEN1.2
Risk AppetiteTHRILL1.11
LGBTQ+ IdentityOPEN1.1

Worldwide distribution

Worldwide audience distribution share by country for Jabbawockeez
CountryShare
United States67.0%
Canada4.3%
Brazil3.6%

See Jabbawockeez audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does Jabbawockeez have in United States?

Jabbawockeez has an estimated audience of 611,990 people in United States, concentrated in California and Texas.

What is the gender split and age of Jabbawockeez fans?

47.7% of Jabbawockeez fans are female, 52.3% are male, with an average age of 35.2 years.

Which brands do Jabbawockeez fans like most?

Jabbawockeez fans show strongest brand affinity for Home construction (2.44×), Dog breed (1.67×), and Israel (2.2×) over the country average.

Where do Jabbawockeez fans live in United States?

Jabbawockeez fans in United States are most concentrated in California (reach 114,103), Texas (reach 54,401), and Nevada (reach 53,583). These three regions account for the largest share of the active audience.

What other brands do Jabbawockeez fans also like?

Beyond Jabbawockeez itself, the audience over-indexes on Dog breed (1.67×), Israel (2.2×), Product design (1.83×), and UK garage (4.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jabbawockeez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.