A data profile of the people who buy, follow and care about Jackass in United States — modelled from more than twelve digital signal sources. Jackass has an estimated audience of 902,005 people in United States.
The average Jackass fan in United States is 25.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Monsters, Shrek, Finding Nemo, with strongest over-indexing on Monsters (17.19× the country average).
Demographically, the Jackass audience skews more male with an average age of 25.8, and over-indexes on personality traits such as Convenience Orientation, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Jackass fan in United States is more male, around 25.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Monsters.
The key figures that characterise the Jackass profile in United States.
26.7% are female, 73.3% are male, average age 25.8.
| Metric | Value |
|---|---|
| Female | 26.7% |
| Male | 73.3% |
| Average age | 25.8 |
| Estimated audience size | 902,005 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 58% | |
| 20-29 | 25% | |
| 30-39 | 11% | |
| 40-49 | 5% | |
| 50+ | 2% |
Where the Jackass audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Virginia | ~4K | 1.26× | |
| 02 | California | ~100K | 1.21× | |
| 03 | New Mexico | ~4K | 1.21× | |
| 04 | Kentucky | ~10K | 1.18× | |
| 05 | Arizona | ~20K | 1.16× | |
| 06 | Oklahoma | ~9K | 1.16× | |
| 07 | Pennsylvania | ~30K | 1.13× | |
| 08 | Indiana | ~10K | 1.10× | |
| 09 | Nevada | ~8K | 1.10× | |
| 10 | Idaho | ~4K | 1.10× | |
| 11 | Oregon | ~9K | 1.09× | |
| 12 | Texas | ~70K | 1.08× | |
| 13 | Missouri | ~10K | 1.08× | |
| 14 | Kansas | ~6K | 1.08× | |
| 15 | Utah | ~7K | 1.07× | |
| 16 | Montana | ~2K | 1.06× | |
| 17 | Tennessee | ~20K | 1.05× | |
| 18 | Arkansas | ~6K | 1.05× | |
| 19 | Iowa | ~6K | 1.05× | |
| 20 | Nebraska | ~4K | 1.04× | |
| 21 | Ohio | ~20K | 1.03× | |
| 22 | Colorado | ~10K | 1.03× | |
| 23 | Illinois | ~20K | 1.01× | |
| 24 | Maine | ~3K | 1.01× | |
| 25 | South Dakota | ~2K | 1.01× | |
| 26 | North Dakota | ~1K | 1.01× | |
| 27 | Alaska | ~2K | 1.00× | |
| 28 | Vermont | ~1K | 0.99× | |
| 29 | Washington | ~10K | 0.98× | |
| 30 | Michigan | ~20K | 0.97× | |
| 31 | Wisconsin | ~10K | 0.97× | |
| 32 | Louisiana | ~9K | 0.97× | |
| 33 | New Hampshire | ~3K | 0.97× | |
| 34 | Alabama | ~9K | 0.94× | |
| 35 | Rhode Island | ~2K | 0.93× | |
| 36 | North Carolina | ~20K | 0.92× | |
| 37 | Florida | ~40K | 0.91× | |
| 38 | Minnesota | ~9K | 0.91× | |
| 39 | Mississippi | ~5K | 0.91× | |
| 40 | Connecticut | ~7K | 0.90× | |
| 41 | New Jersey | ~20K | 0.89× | |
| 42 | New York | ~40K | 0.88× | |
| 43 | Georgia | ~20K | 0.88× | |
| 44 | Massachusetts | ~10K | 0.88× | |
| 45 | Hawaii | ~3K | 0.88× | |
| 46 | Delaware | ~2K | 0.87× | |
| 47 | South Carolina | ~9K | 0.86× | |
| 48 | Virginia | ~10K | 0.84× | |
| 49 | Maryland | ~10K | 0.80× | |
| 50 | Washington, District of Columbia | ~2K | 0.71× |
The strongest cross-interests of the Jackass audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Finding Nemo | Movies & TV | 18.46× | ||
| 02 | Monsters | Movies & TV | 17.19× | ||
| 03 | Kung Fu Panda | Movies & TV | 16.83× | ||
| 04 | Shrek | Movies & TV | 15.07× | ||
| 05 | Futurama | Movies & TV | 14.18× | ||
| 06 | Two and a Half Men | Movies & TV | 10.31× | ||
| 07 | Family Guy | Movies & TV | 9.99× | ||
| 08 | Pirates of the Caribbean (film series) | Movies & TV | 7.48× | ||
| 09 | Assassin's Creed | Games | 5.61× | ||
| 10 | Sylvester Stallone | Movies & TV | 5.26× | ||
| 11 | Adam Sandler | Movies & TV | 4.82× | ||
| 12 | GameStop | Games | 3.58× | ||
| 13 | Pokémon | Games | 3.15× | ||
| 14 | Apple TV | Movies & TV | 2.99× | ||
| 15 | Subway | Food & Beverages | 2.94× | ||
| 16 | Pizza Hut | Food & Beverages | 2.71× | ||
| 17 | Mobile game | Games | 2.23× | ||
| 18 | Domino's Pizza | Food & Beverages | 2.21× | ||
| 19 | Science fiction movies | Movies & TV | 2.14× | ||
| 20 | Superman | Movies & TV | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.60× | |
| Extroversion | THRILL | 1.57× | |
| Risk Appetite | THRILL | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.56× | |
| Design Affinity | PREMIUM | 0.58× | |
| Tradition | CONSERVATISM | 0.59× |
Jackass has an estimated audience of 902,005 people in United States, concentrated in California and Texas.
26.7% of Jackass fans are female, 73.3% are male, with an average age of 25.8 years.
Jackass fans show strongest brand affinity for Monsters (17.19×), Shrek (15.07×), and Finding Nemo (18.46×) over the country average.
Jackass fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Jackass itself, the audience over-indexes on Shrek (15.07×), Finding Nemo (18.46×), Family Guy (9.99×), and Kung Fu Panda (16.83×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Jackass. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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