A data profile of the people who buy, follow and care about Jackass: The Movie in United States — modelled from more than twelve digital signal sources. Jackass: The Movie has an estimated audience of 804,450 people in United States.
The average Jackass: The Movie fan in United States is 41.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Andrew Garfield, Adam Sandler, Subway, with strongest over-indexing on Andrew Garfield (24.46× the country average).
Demographically, the Jackass: The Movie audience skews more male with an average age of 41.1, and over-indexes on personality traits such as Convenience Orientation, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Jackass: The Movie fan in United States is more male, around 41.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Andrew Garfield.
The key figures that characterise the Jackass: The Movie profile in United States.
25.7% are female, 74.3% are male, average age 41.1.
| Metric | Value |
|---|---|
| Female | 25.7% |
| Male | 74.3% |
| Average age | 41.1 |
| Estimated audience size | 804,450 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 14% | |
| 30-39 | 13% | |
| 40-49 | 36% | |
| 50+ | 19% |
of the worldwide Jackass: The Movie audience comes from United States.
| Country | Share |
|---|---|
| United States | 71.5% |
| United Kingdom | 7.2% |
| Canada | 3.3% |
Where the Jackass: The Movie audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Virginia | ~3K | 1.27× | |
| 02 | Kentucky | ~8K | 1.22× | |
| 03 | California | ~70K | 1.21× | |
| 04 | Arizona | ~10K | 1.19× | |
| 05 | North Dakota | ~1K | 1.18× | |
| 06 | Oklahoma | ~7K | 1.17× | |
| 07 | Iowa | ~5K | 1.15× | |
| 08 | Idaho | ~3K | 1.15× | |
| 09 | New Mexico | ~3K | 1.15× | |
| 10 | Indiana | ~10K | 1.13× | |
| 11 | Montana | ~2K | 1.13× | |
| 12 | Nevada | ~6K | 1.12× | |
| 13 | Utah | ~5K | 1.11× | |
| 14 | Wisconsin | ~9K | 1.10× | |
| 15 | Ohio | ~20K | 1.09× | |
| 16 | Tennessee | ~10K | 1.09× | |
| 17 | Missouri | ~9K | 1.09× | |
| 18 | Kansas | ~5K | 1.09× | |
| 19 | Nebraska | ~3K | 1.08× | |
| 20 | South Dakota | ~1K | 1.07× | |
| 21 | Texas | ~50K | 1.05× | |
| 22 | Pennsylvania | ~20K | 1.05× | |
| 23 | Oregon | ~6K | 1.05× | |
| 24 | Arkansas | ~5K | 1.05× | |
| 25 | Illinois | ~20K | 1.04× | |
| 26 | Alaska | ~1K | 1.04× | |
| 27 | Colorado | ~9K | 1.02× | |
| 28 | Minnesota | ~8K | 1.02× | |
| 29 | Michigan | ~10K | 1.00× | |
| 30 | Maine | ~2K | 0.98× | |
| 31 | Washington | ~10K | 0.97× | |
| 32 | New Hampshire | ~2K | 0.97× | |
| 33 | Vermont | <1K | 0.94× | |
| 34 | Rhode Island | ~2K | 0.92× | |
| 35 | Connecticut | ~5K | 0.91× | |
| 36 | Louisiana | ~6K | 0.90× | |
| 37 | Hawaii | ~2K | 0.87× | |
| 38 | Delaware | ~1K | 0.87× | |
| 39 | Alabama | ~6K | 0.86× | |
| 40 | North Carolina | ~10K | 0.84× | |
| 41 | Massachusetts | ~9K | 0.83× | |
| 42 | New York | ~20K | 0.82× | |
| 43 | South Carolina | ~7K | 0.82× | |
| 44 | Mississippi | ~4K | 0.82× | |
| 45 | New Jersey | ~10K | 0.81× | |
| 46 | Virginia | ~10K | 0.79× | |
| 47 | Florida | ~30K | 0.78× | |
| 48 | Georgia | ~10K | 0.76× | |
| 49 | Maryland | ~7K | 0.72× | |
| 50 | Washington, District of Columbia | ~1K | 0.66× |
The strongest cross-interests of the Jackass: The Movie audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Andrew Garfield | Movies & TV | 24.46× | ||
| 02 | Sprite (soft drink) | Food & Beverages | 14.18× | ||
| 03 | Evanescence | Music & Radio | 9.64× | ||
| 04 | Avril Lavigne | Music & Radio | 8.86× | ||
| 05 | Adam Sandler | Movies & TV | 7.59× | ||
| 06 | Anne Hathaway | Movies & TV | 6.70× | ||
| 07 | Channing Tatum | Movies & TV | 6.29× | ||
| 08 | Mark Wahlberg | Movies & TV | 5.84× | ||
| 09 | Jason Statham | Movies & TV | 5.73× | ||
| 10 | Internet celebrity | Internet & Social Media | 4.07× | ||
| 11 | Subway | Food & Beverages | 3.98× | ||
| 12 | Britney Spears | Music & Radio | 3.77× | ||
| 13 | Burger King | Food & Beverages | 3.49× | ||
| 14 | GameStop | Games | 3.47× | ||
| 15 | Discount Tire | Shopping | 3.31× | ||
| 16 | TV game shows | Movies & TV | 3.26× | ||
| 17 | Pizza Hut | Food & Beverages | 2.99× | ||
| 18 | Soft drinks | Food & Beverages | 2.83× | ||
| 19 | Horror movies | Movies & TV | 2.26× | ||
| 20 | McDonald's | Food & Beverages | 2.00× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.96× | |
| Extroversion | THRILL | 1.69× | |
| Risk Appetite | THRILL | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.31× | |
| Design Affinity | PREMIUM | 0.34× | |
| Travelling | THRILL | 0.36× |
Jackass: The Movie has an estimated audience of 804,450 people in United States, concentrated in California and Texas.
25.7% of Jackass: The Movie fans are female, 74.3% are male, with an average age of 41.1 years.
Jackass: The Movie fans show strongest brand affinity for Andrew Garfield (24.46×), Adam Sandler (7.59×), and Subway (3.98×) over the country average.
Jackass: The Movie fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Jackass: The Movie itself, the audience over-indexes on Adam Sandler (7.59×), Subway (3.98×), Burger King (3.49×), and Anne Hathaway (6.7×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Jackass: The Movie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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