Jessica Simpson Audience in United States

Jessica Simpson logo

Jessica Simpson has an estimated audience of 4,477,386 people in United States. 76.1% are female, 23.9% are male, average age 39.7. Top regions: California, Texas, Florida. Top brand affinities: Shaquille O’Neal, Nick Lachey, Queens, Megyn Kelly, Pete Carroll.

The average Jessica Simpson fan in United States is 39.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Shaquille O’Neal, Nick Lachey, Queens, with strongest over-indexing on Shaquille O’Neal (63.33× the country average). Demographically, the Jessica Simpson audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Extroversion, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Jessica Simpson fans

Demographic split for Jessica Simpson audience in United States
MetricValue
Female76.1%
Male23.9%
Average age39.7
Estimated audience size4,477,386

Audience persona

The typical Jessica Simpson fan in United States is more female, around 39.7 years old, with strong Extroversion tendencies and a notable affinity for Shaquille O’Neal.

Top regions in United States

Top regions ranked by reach for Jessica Simpson in United States
RegionReachAffinity
California472,1770.96×
Texas434,8561.13×
Florida288,1800.95×
New York234,7950.94×
Pennsylvania167,4321.11×
Illinois163,6461.1×
Ohio155,6701.13×
Georgia145,1521.05×
North Carolina144,4501.07×
Michigan132,3991.13×
Tennessee108,5761.21×
New Jersey106,3570.93×
Virginia104,2950.96×
Washington89,5691×
Indiana88,5611.08×
Massachusetts85,1690.97×
Missouri84,4571.17×
Arizona84,2840.92×
Wisconsin76,6571.14×
South Carolina71,9051.07×
Minnesota71,2631.11×
Colorado69,7280.99×
Maryland67,6650.88×
Kentucky65,1311.16×
Alabama64,6361.03×
Louisiana61,5471.07×
Oklahoma58,4701.18×
Oregon50,4390.98×
Connecticut49,1861.1×
Nevada40,9320.95×
Kansas38,9111.1×
Iowa38,7601.05×
Arkansas38,5011.04×
Utah37,7710.94×
Mississippi35,9420.97×
Nebraska24,9261.11×
West Virginia22,4681.08×
Idaho22,4391×
New Mexico21,1690.94×
New Hampshire17,0030.96×
Hawaii15,1230.79×
Maine13,7680.86×
Rhode Island12,8440.9×
Montana11,8440.95×
Delaware10,1270.82×
South Dakota9,6150.93×
Washington, District of Columbia9,4730.7×
North Dakota9,0760.99×
Alaska6,8730.72×
Wyoming6,1140.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jessica Simpson audience
BrandAffinityCategory
Shaquille O’Neal63.33×Music & Radio
Nick Lachey41.78×Movies & TV
Queens7.48×Travel & Leisure
Megyn Kelly16.03×Movies & TV
Pete Carroll17.61×Sports
Macy's3.36×Shopping
Anne Burrell7.11×Food & Beverages
Nathan Fillion11.19×Movies & TV
Nordstrom rack3.71×Fashion & Accessoires
Ashlee Simpson19.45×Music & Radio
DSW Designer Shoe Warehouse7.99×Fashion & Accessoires
Elizabeth Banks9.59×Movies & TV
Michelle Branch27.35×Music & Radio
Jennifer Love Hewitt7.58×Movies & TV
Fergie (singer)12.52×Movies & TV
God2.2×Politics & Society
Zac Efron5.36×Movies & TV
J.Crew Factory6.24×Shopping
Family (biology)2.55×Kids & Family
Steve Madden5.81×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jessica Simpson audience
TraitClusterScore
ExtroversionTHRILL1.51
Design AffinityPREMIUM1.34
Healthy LifestyleBALANCE1.32
CreativityOPEN1.26
Social Media UsageJOY1.25
Price SensitivityPREMIUM1.22

Worldwide distribution

Worldwide audience distribution share by country for Jessica Simpson
CountryShare
United States65.0%
Canada5.6%
United Kingdom4.8%

See Jessica Simpson audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Jessica Simpson have in United States?

Jessica Simpson has an estimated audience of 4,477,386 people in United States, concentrated in California and Texas.

What is the gender split and age of Jessica Simpson fans?

76.1% of Jessica Simpson fans are female, 23.9% are male, with an average age of 39.7 years.

Which brands do Jessica Simpson fans like most?

Jessica Simpson fans show strongest brand affinity for Shaquille O’Neal (63.33×), Nick Lachey (41.78×), and Queens (7.48×) over the country average.

Where do Jessica Simpson fans live in United States?

Jessica Simpson fans in United States are most concentrated in California (reach 472,177), Texas (reach 434,856), and Florida (reach 288,180). These three regions account for the largest share of the active audience.

What other brands do Jessica Simpson fans also like?

Beyond Jessica Simpson itself, the audience over-indexes on Nick Lachey (41.78×), Queens (7.48×), Megyn Kelly (16.03×), and Pete Carroll (17.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jessica Simpson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.