Family (biology) Audience in United States

Family (biology) logo

Family (biology) has an estimated audience of 41,997,268 people in United States. 62.5% are female, 37.5% are male, average age 40.3. Top regions: California, Texas, Florida. Top brand affinities: Google Maps, Capital One, Indeed.com, Nordstrom rack, Hobby Lobby.

The average Family (biology) fan in United States is 40.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (2.49× the country average). Demographically, the Family (biology) audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Extroversion, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic

Demographics of Family (biology) fans

Demographic split for Family (biology) audience in United States
MetricValue
Female62.5%
Male37.5%
Average age40.3
Estimated audience size41,997,268

Audience persona

The typical Family (biology) fan in United States is more female, around 40.3 years old, with strong Extroversion tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Family (biology) in United States
RegionReachAffinity
California4,902,5561.06×
Texas4,353,2011.21×
Florida3,274,9441.15×
New York2,438,9961.04×
Georgia1,550,9231.2×
Illinois1,429,6361.02×
Pennsylvania1,419,1031×
North Carolina1,413,7601.12×
Ohio1,303,8021.01×
Michigan1,207,7781.1×
Virginia1,111,7051.09×
New Jersey1,088,1051.02×
Arizona1,003,3301.17×
Washington910,9141.08×
Tennessee870,8261.03×
Indiana851,7501.11×
Massachusetts786,8400.95×
Alabama741,3811.26×
Maryland738,6311.02×
South Carolina735,5431.16×
Missouri710,2351.05×
Colorado634,5360.96×
Louisiana594,0661.1×
Kentucky566,0421.08×
Minnesota563,2340.94×
Wisconsin547,4830.87×
Oklahoma464,4711×
Utah443,3461.18×
Mississippi429,1691.24×
Oregon425,3980.88×
Connecticut403,0750.96×
Nevada369,8590.91×
Arkansas369,2661.07×
Kansas355,3511.07×
Iowa346,2791×
Nebraska224,9451.07×
Idaho208,2900.99×
New Mexico207,1490.98×
West Virginia189,1300.97×
Hawaii162,0640.9×
New Hampshire138,2510.84×
Maine116,4320.77×
Washington, District of Columbia109,9540.87×
Rhode Island101,6380.76×
Delaware97,4980.84×
North Dakota95,1351.1×
Montana86,3140.74×
South Dakota85,4510.88×
Alaska74,8150.83×
Vermont49,6760.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Family (biology) audience
BrandAffinityCategory
Google Maps2.49×Internet & Social Media
Capital One2.49×Business & Career
Indeed.com2.04×Business & Career
Nordstrom rack2.35×Fashion & Accessoires
Hobby Lobby1.87×Home & Garden
Google News2.83×News
Diane Keaton2.95×Movies & TV
MSN1.7×News
Anthropologie2.51×Shopping
J. C. Penney1.98×Shopping
Men's clothing1.65×Fashion & Accessoires
Beetlejuice1.82×Movies & TV
Marshalls1.62×Fashion & Accessoires
T.J.Maxx1.84×Shopping
High school2.01×Business & Career
Enterprise Rent-A-Car2.17×Cars & Mobility
Eyebrow2.39×Beauty & Wellness
Real property1.91×Home & Garden
Khan Academy2.95×Business & Career
Circle K2.44×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Family (biology) audience
TraitClusterScore
ExtroversionTHRILL1.27
Price SensitivityPREMIUM1.02
Family OrientationCONSERVATISM1
Quality AwarenessPREMIUM0.99
IndulgenceJOY0.98
Healthy LifestyleBALANCE0.95

Worldwide distribution

Worldwide audience distribution share by country for Family (biology)
CountryShare
United States28.2%
United Kingdom5.3%
Brazil4.8%

See Family (biology) audiences in other countries

More Kids & Family audiences in United States

Frequently asked questions

How many fans does Family (biology) have in United States?

Family (biology) has an estimated audience of 41,997,268 people in United States, concentrated in California and Texas.

What is the gender split and age of Family (biology) fans?

62.5% of Family (biology) fans are female, 37.5% are male, with an average age of 40.3 years.

Which brands do Family (biology) fans like most?

Family (biology) fans show strongest brand affinity for Google Maps (2.49×), Capital One (2.49×), and Indeed.com (2.04×) over the country average.

Where do Family (biology) fans live in United States?

Family (biology) fans in United States are most concentrated in California (reach 4,902,556), Texas (reach 4,353,201), and Florida (reach 3,274,944). These three regions account for the largest share of the active audience.

What other brands do Family (biology) fans also like?

Beyond Family (biology) itself, the audience over-indexes on Capital One (2.49×), Indeed.com (2.04×), Nordstrom rack (2.35×), and Hobby Lobby (1.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Family (biology). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.