A data profile of the people who buy, follow and care about Family (biology) in Spain — modelled from more than twelve digital signal sources. Family (biology) has an estimated audience of 3,869,332 people in Spain.
The average Family (biology) fan in Spain is 40.3 years old, more female, and lives primarily in Catalonia.
The audience is concentrated in Catalonia, Andalusia, Comunidad Valenciana.
Top brand affinities include IBEX 35, Caixabank, Real property, with strongest over-indexing on IBEX 35 (2.25× the country average).
Demographically, the Family (biology) audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Family Orientation, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Family (biology) fan in Spain is more female, around 40.3 years old, with strong Family Orientation tendencies and a notable affinity for IBEX 35.
The key figures that characterise the Family (biology) profile in Spain.
65.4% are female, 34.6% are male, average age 40.3.
| Metric | Value |
|---|---|
| Female | 65.4% |
| Male | 34.6% |
| Average age | 40.3 |
| Estimated audience size | 3,869,332 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 18% | |
| 30-39 | 22% | |
| 40-49 | 24% | |
| 50+ | 20% |
of the worldwide Family (biology) audience comes from Spain.
| Country | Share |
|---|---|
| United States | 28.2% |
| United Kingdom | 5.3% |
| Brazil | 4.8% |
Where the Family (biology) audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Comunidad Valenciana | ~700K | 1.65× | |
| 02 | Region of Murcia | ~200K | 1.45× | |
| 03 | Castilla-La Mancha | ~200K | 1.20× | |
| 04 | Catalonia | ~800K | 1.19× | |
| 05 | Aragon | ~100K | 1.04× | |
| 06 | Canary Islands | ~200K | 1.03× | |
| 07 | Balearic Islands | ~100K | 1.01× | |
| 08 | Basque Autonomous Country | ~100K | 1.00× | |
| 09 | La Rioja | ~20K | 0.98× | |
| 10 | Community of Madrid | ~600K | 0.96× | |
| 11 | Andalusia | ~700K | 0.94× | |
| 12 | Galicia | ~200K | 0.89× | |
| 13 | Navarre | ~40K | 0.84× | |
| 14 | Extremadura | ~70K | 0.83× | |
| 15 | Principality of Asturias | ~70K | 0.80× | |
| 16 | Cantabria | ~40K | 0.80× | |
| 17 | Castile and León | ~100K | 0.79× |
The strongest cross-interests of the Family (biology) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Robert De Niro | Movies & TV | 4.50× | ||
| 02 | Al Pacino | Movies & TV | 4.50× | ||
| 03 | Alexander Skarsgård | Movies & TV | 4.50× | ||
| 04 | Arturo Pérez-Reverte | Literature | 3.69× | ||
| 05 | Satire | Literature | 2.87× | ||
| 06 | Real property | Home & Garden | 2.44× | ||
| 07 | Richard Gere | Movies & TV | 2.37× | ||
| 08 | Bolsa de Madrid | Business & Career | 2.35× | ||
| 09 | IBEX 35 | Business & Career | 2.25× | ||
| 10 | Travel website | Travel & Leisure | 2.23× | ||
| 11 | Child care | Kids & Family | 2.17× | ||
| 12 | Genetics | Kids & Family | 2.13× | ||
| 13 | Refrigerator | Home & Garden | 2.08× | ||
| 14 | Caixabank | Business & Career | 2.07× | ||
| 15 | First class travel | Travel & Leisure | 1.93× | ||
| 16 | Charity and causes | Business & Career | 1.87× | ||
| 17 | Wikipedia | Internet & Social Media | 1.77× | ||
| 18 | Julio Iglesias | Music & Radio | 1.57× | ||
| 19 | Fnac | Shopping | 1.55× | ||
| 20 | Innovation | Business & Career | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.76× | |
| Community Orientation | OPEN | 1.54× | |
| Quality Awareness | PREMIUM | 1.47× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.75× | |
| Extroversion | THRILL | 0.94× | |
| Social Media Usage | JOY | 0.95× |
Family (biology) has an estimated audience of 3,869,332 people in Spain, concentrated in Catalonia and Andalusia.
65.4% of Family (biology) fans are female, 34.6% are male, with an average age of 40.3 years.
Family (biology) fans show strongest brand affinity for IBEX 35 (2.25×), Caixabank (2.07×), and Real property (2.44×) over the country average.
Family (biology) fans in Spain are most concentrated in Catalonia (reach ~800K), Andalusia (reach ~700K), and Comunidad Valenciana (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Family (biology) itself, the audience over-indexes on Caixabank (2.07×), Real property (2.44×), Robert De Niro (4.5×), and Al Pacino (4.5×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Family (biology). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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