Jim Thorpe Audience in United States

Jim Thorpe logo

Jim Thorpe has an estimated audience of 1,835,042 people in United States. 51.6% are female, 48.4% are male, average age 49.3. Top regions: Pennsylvania, New York, California. Top brand affinities: Natural rubber, Pillow, Enfamil, Parma, Artistic inspiration.

The average Jim Thorpe fan in United States is 49.3 years old, balanced, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, New York, California. Top brand affinities include Natural rubber, Pillow, Enfamil, with strongest over-indexing on Natural rubber (9.67× the country average). Demographically, the Jim Thorpe audience skews balanced with an average age of 49.3, and over-indexes on personality traits such as Community Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Jim Thorpe fans

Demographic split for Jim Thorpe audience in United States
MetricValue
Female51.6%
Male48.4%
Average age49.3
Estimated audience size1,835,042

Audience persona

The typical Jim Thorpe fan in United States is balanced, around 49.3 years old, with strong Community Orientation tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Jim Thorpe in United States
RegionReachAffinity
Pennsylvania446,3377.22×
New York131,3351.28×
California120,9920.6×
New Jersey112,2762.41×
Texas94,2620.6×
Florida72,8860.59×
Oklahoma61,9843.04×
Ohio52,2090.92×
Illinois42,5880.7×
Virginia40,4600.91×
North Carolina38,4660.7×
Maryland35,7721.13×
Michigan34,1600.71×
Arizona31,4930.84×
Georgia29,9300.53×
Massachusetts26,3110.73×
Washington26,0650.71×
Tennessee24,3240.66×
Indiana22,8790.68×
Missouri22,0430.75×
Wisconsin22,0050.8×
Colorado21,6590.75×
South Carolina19,2840.7×
Minnesota19,1040.73×
Alabama17,0690.67×
Oregon16,0740.76×
Connecticut15,4480.84×
Kentucky14,9230.65×
Louisiana14,4890.61×
Kansas14,3130.99×
Iowa11,4820.76×
Delaware11,3502.24×
Nevada11,1980.63×
Utah11,1030.68×
Arkansas11,0690.73×
Mississippi8,7570.58×
New Mexico7,8240.85×
Nebraska7,1250.77×
Idaho6,9250.75×
West Virginia6,8300.8×
Washington, District of Columbia6,7941.23×
Montana5,5711.09×
South Dakota5,2081.23×
New Hampshire4,8110.67×
Maine4,6310.7×
Hawaii4,1120.52×
Rhode Island3,9990.68×
North Dakota3,0590.81×
Alaska2,6860.68×
Vermont2,2900.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jim Thorpe audience
BrandAffinityCategory
Natural rubber9.67×Cars & Mobility
Pillow1.96×Home & Garden
Enfamil3.53×Kids & Family
Parma4.15×Travel & Leisure
Artistic inspiration1.94×Arts & Culture
WGN-TV1.73×Movies & TV
Information technology consultingTechnology & Electronics
Hypertext1.59×Technology & Electronics
Arnold Palmer1.59×Sports
Temple Grandin1.74×Literature
Julio Cesar Chavez Jr.1.67×Sports
Arutz Sheva1.52×News
Roaming3.59×Technology & Electronics
Canino5.13×Travel & Leisure
Cachorros2.2×Pets & Animals
lose it7.3×
Catania2.51×Travel & Leisure
Assassin's Creed: Revelations1.61×Games
Brooklyn College2.06×Business & Career
Cultural studies1.92×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jim Thorpe audience
TraitClusterScore
Community OrientationOPEN2.05
TraditionCONSERVATISM1.96
IndividualismJOY1.93
Family OrientationCONSERVATISM1.7
Pet OwnershipJOY1.48
SustainabilityBALANCE1.45

Worldwide distribution

Worldwide audience distribution share by country for Jim Thorpe
CountryShare
United States99.5%
Germany0.4%
Italy0.0%

See Jim Thorpe audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Jim Thorpe have in United States?

Jim Thorpe has an estimated audience of 1,835,042 people in United States, concentrated in Pennsylvania and New York.

What is the gender split and age of Jim Thorpe fans?

51.6% of Jim Thorpe fans are female, 48.4% are male, with an average age of 49.3 years.

Which brands do Jim Thorpe fans like most?

Jim Thorpe fans show strongest brand affinity for Natural rubber (9.67×), Pillow (1.96×), and Enfamil (3.53×) over the country average.

Where do Jim Thorpe fans live in United States?

Jim Thorpe fans in United States are most concentrated in Pennsylvania (reach 446,337), New York (reach 131,335), and California (reach 120,992). These three regions account for the largest share of the active audience.

What other brands do Jim Thorpe fans also like?

Beyond Jim Thorpe itself, the audience over-indexes on Pillow (1.96×), Enfamil (3.53×), Parma (4.15×), and Artistic inspiration (1.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jim Thorpe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.