Kaitlin Olson Audience in United States

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Kaitlin Olson has an estimated audience of 5,769,573 people in United States. 31.1% are female, 68.9% are male, average age 41.2. Top regions: California, Texas, Florida. Top brand affinities: Jeep Grand Cherokee (WJ), Home construction, Captain America (1990 film), Alaska, Google Photos.

The average Kaitlin Olson fan in United States is 41.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jeep Grand Cherokee (WJ), Home construction, Captain America (1990 film), with strongest over-indexing on Jeep Grand Cherokee (WJ) (36.26× the country average). Demographically, the Kaitlin Olson audience skews more male with an average age of 41.2, and over-indexes on personality traits such as Extroversion, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Kaitlin Olson fans

Demographic split for Kaitlin Olson audience in United States
MetricValue
Female31.1%
Male68.9%
Average age41.2
Estimated audience size5,769,573

Audience persona

The typical Kaitlin Olson fan in United States is more male, around 41.2 years old, with strong Extroversion tendencies and a notable affinity for Jeep Grand Cherokee (WJ).

Top regions in United States

Top regions ranked by reach for Kaitlin Olson in United States
RegionReachAffinity
California536,7440.85×
Texas439,8650.89×
Florida337,4170.86×
New York270,9070.84×
Pennsylvania240,0121.24×
Illinois218,4441.14×
Ohio213,1941.2×
Michigan174,7801.16×
Georgia171,3540.96×
North Carolina167,9180.97×
New Jersey144,0650.98×
Virginia134,0590.95×
Washington129,8741.12×
Tennessee128,8071.11×
Indiana119,6481.14×
Massachusetts116,5061.02×
Oregon111,2471.68×
Missouri105,8791.14×
Colorado100,1811.1×
Wisconsin97,2221.12×
South Carolina89,6641.03×
Arizona89,4720.76×
Minnesota89,2321.08×
Maryland84,8310.86×
Oklahoma76,9381.2×
Kentucky73,1271.01×
Louisiana64,5880.87×
Alabama63,7050.79×
Connecticut56,3040.97×
Iowa54,7021.15×
Utah52,9061.02×
Arkansas52,4161.1×
Kansas49,7781.09×
Nevada46,2610.83×
Mississippi38,4970.81×
Nebraska34,0071.18×
Idaho33,9201.17×
New Hampshire29,6181.3×
West Virginia26,2490.98×
New Mexico25,1350.87×
Maine20,6871×
Hawaii17,3050.7×
Montana16,9881.06×
Delaware15,4300.97×
Rhode Island15,3810.84×
South Dakota12,8920.97×
North Dakota11,4470.97×
Washington, District of Columbia10,4420.6×
Vermont9,0360.89×
Wyoming7,6560.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kaitlin Olson audience
BrandAffinityCategory
Jeep Grand Cherokee (WJ)36.26×Cars & Mobility
Home construction2.12×Home & Garden
Captain America (1990 film)5.6×Movies & TV
Alaska1.86×Travel & Leisure
Google Photos2.63×Technology & Electronics
Winemaking4.51×Food & Beverages
Sussex County, New Jersey8.76×Travel & Leisure
Spiritualized23.21×Music & Radio
Saving2.37×Business & Career
Unique Gifts1.77×Shopping
Nebraska1.89×Travel & Leisure
Personalised Gifts2.85×Home & Garden
Kasik7.72×Travel & Leisure
Jill Scott3.7×Music & Radio
Justice1.78×Politics & Society
Hocus Pocus2.95×Movies & TV
Birthday Gifts1.93×Kids & Family
IS (Infinite Stratos)2.06×Literature
San Gil3.82×Travel & Leisure
Grammarly2.43×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kaitlin Olson audience
TraitClusterScore
ExtroversionTHRILL1.4
Luxury OrientationPREMIUM1.28
Early Adopter MentalityPOWER1.25
LGBTQ+ IdentityOPEN1.15
Risk AppetiteTHRILL1.13
IndulgenceJOY1.1

Worldwide distribution

Worldwide audience distribution share by country for Kaitlin Olson
CountryShare
United States50.8%
Canada7.8%
United Kingdom6.3%

See Kaitlin Olson audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Kaitlin Olson have in United States?

Kaitlin Olson has an estimated audience of 5,769,573 people in United States, concentrated in California and Texas.

What is the gender split and age of Kaitlin Olson fans?

31.1% of Kaitlin Olson fans are female, 68.9% are male, with an average age of 41.2 years.

Which brands do Kaitlin Olson fans like most?

Kaitlin Olson fans show strongest brand affinity for Jeep Grand Cherokee (WJ) (36.26×), Home construction (2.12×), and Captain America (1990 film) (5.6×) over the country average.

Where do Kaitlin Olson fans live in United States?

Kaitlin Olson fans in United States are most concentrated in California (reach 536,744), Texas (reach 439,865), and Florida (reach 337,417). These three regions account for the largest share of the active audience.

What other brands do Kaitlin Olson fans also like?

Beyond Kaitlin Olson itself, the audience over-indexes on Home construction (2.12×), Captain America (1990 film) (5.6×), Alaska (1.86×), and Google Photos (2.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kaitlin Olson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.