A data profile of the people who buy, follow and care about Karen Khachanov in United States — modelled from more than twelve digital signal sources. Karen Khachanov has an estimated audience of 876,143 people in United States.
The average Karen Khachanov fan in United States is 34.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Ready Player One, Roland Garros, US Open (tennis), with strongest over-indexing on Ready Player One (50.67× the country average).
Demographically, the Karen Khachanov audience skews more male with an average age of 34.8, and over-indexes on personality traits such as Risk Appetite, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Karen Khachanov fan in United States is more male, around 34.8 years old, with strong Risk Appetite tendencies and a notable affinity for Ready Player One.
The key figures that characterise the Karen Khachanov profile in United States.
40.0% are female, 60.0% are male, average age 34.8.
| Metric | Value |
|---|---|
| Female | 40.0% |
| Male | 60.0% |
| Average age | 34.8 |
| Estimated audience size | 876,143 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 19% | |
| 30-39 | 16% | |
| 40-49 | 16% | |
| 50+ | 15% |
Where the Karen Khachanov audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Carolina | ~40K | 2.67× | |
| 02 | Georgia | ~70K | 2.61× | |
| 03 | California | ~200K | 1.88× | |
| 04 | Texas | ~100K | 1.86× | |
| 05 | Arkansas | ~10K | 1.69× | |
| 06 | New York | ~80K | 1.64× | |
| 07 | Alabama | ~20K | 1.47× | |
| 08 | Washington, District of Columbia | ~4K | 1.46× | |
| 09 | Florida | ~90K | 1.41× | |
| 10 | Rhode Island | ~4K | 1.36× | |
| 11 | Wisconsin | ~20K | 1.20× | |
| 12 | Minnesota | ~20K | 1.18× | |
| 13 | Illinois | ~30K | 1.11× | |
| 14 | Massachusetts | ~20K | 1.11× | |
| 15 | Missouri | ~20K | 1.10× | |
| 16 | New Jersey | ~30K | 1.08× | |
| 17 | Mississippi | ~8K | 1.08× | |
| 18 | North Carolina | ~30K | 1.07× | |
| 19 | Nebraska | ~5K | 1.05× | |
| 20 | Nevada | ~9K | 1.04× | |
| 21 | Oklahoma | ~10K | 1.03× | |
| 22 | North Dakota | ~2K | 1.02× | |
| 23 | Connecticut | ~9K | 1.00× | |
| 24 | Delaware | ~3K | 1.00× | |
| 25 | Virginia | ~20K | 0.98× | |
| 26 | Maryland | ~10K | 0.93× | |
| 27 | South Dakota | ~2K | 0.93× | |
| 28 | Indiana | ~20K | 0.91× | |
| 29 | Hawaii | ~4K | 0.90× | |
| 30 | Ohio | ~20K | 0.88× | |
| 31 | Kansas | ~6K | 0.86× | |
| 32 | Arizona | ~20K | 0.84× | |
| 33 | Tennessee | ~10K | 0.81× | |
| 34 | New Mexico | ~4K | 0.80× | |
| 35 | Vermont | ~1K | 0.80× | |
| 36 | New Hampshire | ~3K | 0.76× | |
| 37 | Pennsylvania | ~20K | 0.75× | |
| 38 | Alaska | ~1K | 0.74× | |
| 39 | Louisiana | ~9K | 0.73× | |
| 40 | Kentucky | ~8K | 0.73× | |
| 41 | Iowa | ~5K | 0.72× | |
| 42 | Washington | ~10K | 0.70× | |
| 43 | Utah | ~6K | 0.69× | |
| 44 | Maine | ~2K | 0.68× | |
| 45 | Colorado | ~10K | 0.67× | |
| 46 | Oregon | ~7K | 0.66× | |
| 47 | Montana | ~2K | 0.66× | |
| 48 | West Virginia | ~3K | 0.63× | |
| 49 | Michigan | ~10K | 0.59× | |
| 50 | Idaho | ~3K | 0.58× |
The strongest cross-interests of the Karen Khachanov audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Andy Murray | Sports | 57.64× | ||
| 02 | Ready Player One | Movies & TV | 50.67× | ||
| 03 | Roland Garros | Sports | 48.80× | ||
| 04 | Tennis Channel | Sports | 30.31× | ||
| 05 | Alexander Zverev | Sports | 26.70× | ||
| 06 | Tennis Warehouse | Shopping | 26.17× | ||
| 07 | Novak Djokovic | Sports | 25.76× | ||
| 08 | Maria Sharapova | Sports | 25.38× | ||
| 09 | Roger Federer | Sports | 24.75× | ||
| 10 | Rafael Nadal | Sports | 24.49× | ||
| 11 | Steffi Graf | Sports | 22.05× | ||
| 12 | David Beckham | Sports | 21.75× | ||
| 13 | US Open (tennis) | Sports | 21.66× | ||
| 14 | Venus Williams | Sports | 18.36× | ||
| 15 | The Championships, Wimbledon | Sports | 18.06× | ||
| 16 | Adam Levine | Music & Radio | 16.67× | ||
| 17 | Michigan Lottery | Games | 10.81× | ||
| 18 | Serena Williams | Sports | 10.40× | ||
| 19 | Australian Open | Sports | 9.55× | ||
| 20 | Little Caesars | Food & Beverages | 4.33× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.43× | |
| Indulgence | JOY | 1.32× | |
| Quality Awareness | PREMIUM | 1.25× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.67× | |
| DIY Mentality | THRILL | 0.78× | |
| Creativity | OPEN | 0.84× |
Karen Khachanov has an estimated audience of 876,143 people in United States, concentrated in California and Texas.
40.0% of Karen Khachanov fans are female, 60.0% are male, with an average age of 34.8 years.
Karen Khachanov fans show strongest brand affinity for Ready Player One (50.67×), Roland Garros (48.8×), and US Open (tennis) (21.66×) over the country average.
Karen Khachanov fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Karen Khachanov itself, the audience over-indexes on Roland Garros (48.8×), US Open (tennis) (21.66×), Novak Djokovic (25.76×), and The Championships, Wimbledon (18.06×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Karen Khachanov. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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