Rascasse Audience Intelligence

Katherine Heigl Audience in United States

A data profile of the people who buy, follow and care about Katherine Heigl in United States — modelled from more than twelve digital signal sources. Katherine Heigl has an estimated audience of 4,346,508 people in United States.

The average Katherine Heigl fan in United States is 48.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Freeride World Tour, Diane Keaton, Kelly Osbourne, with strongest over-indexing on Freeride World Tour (69.09× the country average).

Demographically, the Katherine Heigl audience skews more female with an average age of 48.2, and over-indexes on personality traits such as Creativity, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Katherine Heigl fan in United States is more female, around 48.2 years old, with strong Creativity tendencies and a notable affinity for Freeride World Tour.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Katherine Heigl profile in United States.

Audience size
4.3M
in United States
Gender
83.4%
16.6% male
Age
48.2
average years
Country rank
#7498
Person in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Katherine Heigl fans

83.4% are female, 16.6% are male, average age 48.2.

Fig. 02

Gender split

83.4%
Female
16.6%
Male
Demographic split for Katherine Heigl audience in United States
MetricValue
Female83.4%
Male16.6%
Average age48.2
Estimated audience size4,346,508
Fig. 03

Age distribution

Ø 48.2
average years
Age distribution of the Katherine Heigl audience in United States
Age bracketShare%
16-197%
20-2910%
30-3913%
40-4925%
50+46%
Fig. 04

Worldwide distribution

33.2%

of the worldwide Katherine Heigl audience comes from United States.

Worldwide audience distribution share by country for Katherine Heigl
CountryShare
United States33.2%
United Kingdom5.6%
Germany4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Katherine Heigl audience in United States is strongest.

Fig. 05

Top regions by affinity

Katherine Heigl fans by region: top regions in United States
#RegionReachAffinity×
01Utah~60K1.49×
02Idaho~30K1.21×
03Wyoming~7K1.14×
04Oklahoma~50K1.13×
05Arizona~100K1.12×
06Missouri~80K1.10×
07Montana~10K1.09×
08Iowa~40K1.08×
09Indiana~80K1.06×
10Kentucky~60K1.06×
11Kansas~40K1.06×
12Washington~90K1.05×
13Tennessee~90K1.05×
14Arkansas~40K1.05×
15West Virginia~20K1.05×
16Ohio~100K1.04×
17New Mexico~20K1.04×
18New Hampshire~20K1.04×
19Colorado~70K1.03×
20Oregon~50K1.03×
21South Dakota~10K1.03×
22North Dakota~9K1.03×
23Michigan~100K1.02×
24Wisconsin~60K1.02×
25Minnesota~60K1.02×
26Nebraska~20K1.02×
27South Carolina~60K1.01×
28Alabama~60K1.01×
29Alaska~9K1.01×
30Maine~20K1.00×
31Texas~400K0.98×
32Pennsylvania~100K0.98×
33Illinois~100K0.97×
34Nevada~40K0.97×
35California~400K0.96×
36Connecticut~40K0.95×
37Mississippi~30K0.95×
38North Carolina~100K0.93×
39Louisiana~50K0.93×
40Florida~300K0.91×
41Rhode Island~10K0.91×
42Georgia~100K0.90×
43Virginia~90K0.89×
44Massachusetts~70K0.89×
45New Jersey~90K0.88×
46New York~200K0.86×
47Maryland~60K0.85×
48Hawaii~20K0.84×
49Delaware~10K0.83×
50Washington, District of Columbia~8K0.65×
Fig. 06

Affinity by region

Affinity by region — Katherine Heigl, United States
0.65×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Katherine Heigl audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Katherine Heigl audience
#·InterestCategoryAffinity×
01Freeride World TourSports69.09×
02Pete CarrollSports11.34×
03Josh DuhamelFashion & Accessoires10.85×
04Lauren GrahamMovies & TV10.29×
05Sophia BushMovies & TV8.92×
06Aaron PaulMovies & TV8.20×
07Kelly OsbourneMusic & Radio6.56×
08Sharon OsbourneMovies & TV6.31×
09Diane KeatonMovies & TV4.33×
10Matthew McConaugheyMovies & TV3.76×
11MetabolismHealth2.41×
12Staples (Canada)Business & Career1.94×
13Dog breedPets & Animals1.80×
14TreeHome & Garden1.78×
15Hobby LobbyHome & Garden1.74×
16Animal welfarePolitics & Society1.70×
17NutrientFood & Beverages1.64×
18PlantHome & Garden1.61×
19VirtuePolitics & Society1.60×
20LivestockPets & Animals1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Katherine Heigl audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Katherine Heigl audience · What stands out
TraitClusterDeviationScore
CreativityOPEN1.33×
Pet OwnershipJOY1.29×
Community OrientationOPEN1.26×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Katherine Heigl audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN0.69×
Early Adopter MentalityPOWER0.72×
Luxury OrientationPREMIUM0.72×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Katherine Heigl have in United States?

Katherine Heigl has an estimated audience of 4,346,508 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Katherine Heigl fans?

83.4% of Katherine Heigl fans are female, 16.6% are male, with an average age of 48.2 years.

03

Which brands do Katherine Heigl fans like most?

Katherine Heigl fans show strongest brand affinity for Freeride World Tour (69.09×), Diane Keaton (4.33×), and Kelly Osbourne (6.56×) over the country average.

04

Where do Katherine Heigl fans live in United States?

Katherine Heigl fans in United States are most concentrated in California (reach ~400K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Katherine Heigl fans also like?

Beyond Katherine Heigl itself, the audience over-indexes on Diane Keaton (4.33×), Kelly Osbourne (6.56×), Josh Duhamel (10.85×), and Pete Carroll (11.34×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Katherine Heigl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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