Animal welfare Audience in United States

Animal welfare logo

Animal welfare has an estimated audience of 47,280,721 people in United States. 65.3% are female, 34.7% are male, average age 43.2. Top regions: Pennsylvania, Oklahoma, Florida. Top brand affinities: Israel, Product design, Collectable, Staycation, Jeep Wagoneer.

The average Animal welfare fan in United States is 43.2 years old, more female, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, Oklahoma, Florida. Top brand affinities include Israel, Product design, Collectable, with strongest over-indexing on Israel (3.14× the country average). Demographically, the Animal welfare audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Pet Ownership, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Animal welfare fans

Demographic split for Animal welfare audience in United States
MetricValue
Female65.3%
Male34.7%
Average age43.2
Estimated audience size47,280,721

Audience persona

The typical Animal welfare fan in United States is more female, around 43.2 years old, with strong Pet Ownership tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Animal welfare in United States
RegionReachAffinity
Pennsylvania3,278,0472.06×
Oklahoma2,790,0006.91×
Florida2,691,7780.84×
Illinois2,513,7351.6×
California2,463,8280.47×
Texas2,256,8630.56×
New York1,450,7680.55×
Ohio1,299,7980.89×
New Mexico1,260,00012.01×
New Jersey981,8710.82×
Virginia858,7140.75×
Georgia835,4440.57×
North Carolina790,5310.56×
Indiana605,9420.7×
Maine590,6743.49×
Arizona562,3990.58×
Washington531,0310.56×
Michigan504,4640.41×
Colorado434,3770.58×
Tennessee415,4620.44×
Wisconsin408,2260.57×
Maryland399,9320.49×
Massachusetts396,0880.43×
Iowa378,5050.97×
Missouri377,2510.49×
Connecticut336,9610.71×
Oregon325,0690.6×
South Carolina317,2990.45×
Kentucky315,3750.53×
Arkansas306,0710.79×
Alabama251,5960.38×
Minnesota245,6890.36×
Louisiana198,2110.33×
Kansas176,1700.47×
Nevada171,3290.37×
Utah157,6230.37×
Delaware138,2821.06×
Washington, District of Columbia115,3370.81×
West Virginia113,7690.52×
Mississippi113,4910.29×
Idaho108,1500.46×
Nebraska97,1930.41×
New Hampshire77,1990.41×
Hawaii76,7460.38×
Rhode Island63,8950.42×
North Dakota44,7600.46×
Vermont44,5150.54×
Montana43,6640.33×
South Dakota43,0980.39×
Alaska40,0700.4×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Animal welfare audience
BrandAffinityCategory
Israel3.14×Travel & Leisure
Product design2.21×Business & Career
Collectable1.59×Kids & Family
Staycation2.48×Home & Garden
Jeep Wagoneer4.3×Cars & Mobility
Home staging3.34×Home & Garden
Jeep Grand Cherokee (WJ)3.9×Cars & Mobility
Nebraska Cornhuskers football2.14×Sports
Stamp collecting2.37×Home & Garden
Jesse Plemons1.6×Movies & TV
UK garage2.16×Music & Radio
Hocus Pocus1.74×Movies & TV
Kodiak, Alaska3.01×Travel & Leisure
Strategic human resource planning3.26×Business & Career
Canon (music)6.52×Music & Radio
JamBase3.98×Music & Radio
Glossier1.81×Beauty & Wellness
Jezebel (film)2.29×Movies & TV
Charlamagne Tha God3.12×Movies & TV
Meals on Wheels1.87×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Animal welfare audience
TraitClusterScore
Pet OwnershipJOY1.41
Community OrientationOPEN1.28
SustainabilityBALANCE1.26
ExtroversionTHRILL1.26
LGBTQ+ IdentityOPEN1.13
MindfulnessBALANCE1.12

Worldwide distribution

Worldwide audience distribution share by country for Animal welfare
CountryShare
United States25.5%
United Kingdom6.6%
Germany6.0%

See Animal welfare audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Animal welfare have in United States?

Animal welfare has an estimated audience of 47,280,721 people in United States, concentrated in Pennsylvania and Oklahoma.

What is the gender split and age of Animal welfare fans?

65.3% of Animal welfare fans are female, 34.7% are male, with an average age of 43.2 years.

Which brands do Animal welfare fans like most?

Animal welfare fans show strongest brand affinity for Israel (3.14×), Product design (2.21×), and Collectable (1.59×) over the country average.

Where do Animal welfare fans live in United States?

Animal welfare fans in United States are most concentrated in Pennsylvania (reach 3,278,047), Oklahoma (reach 2,790,000), and Florida (reach 2,691,778). These three regions account for the largest share of the active audience.

What other brands do Animal welfare fans also like?

Beyond Animal welfare itself, the audience over-indexes on Product design (2.21×), Collectable (1.59×), Staycation (2.48×), and Jeep Wagoneer (4.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Animal welfare. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.