A data profile of the people who buy, follow and care about Kiawah Island Golf Resort in United States — modelled from more than twelve digital signal sources. Kiawah Island Golf Resort has an estimated audience of 507,770 people in United States.
The average Kiawah Island Golf Resort fan in United States is 48.0 years old, balanced, and lives primarily in South Carolina.
The audience is concentrated in South Carolina, North Carolina, Florida.
Top brand affinities include Masters Tournament, TopGolf, Ski resort, with strongest over-indexing on Masters Tournament (12.61× the country average).
Demographically, the Kiawah Island Golf Resort audience skews balanced with an average age of 48.0, and over-indexes on personality traits such as Travelling, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Kiawah Island Golf Resort fan in United States is balanced, around 48.0 years old, with strong Travelling tendencies and a notable affinity for Masters Tournament.
The key figures that characterise the Kiawah Island Golf Resort profile in United States.
45.6% are female, 54.4% are male, average age 48.0.
| Metric | Value |
|---|---|
| Female | 45.6% |
| Male | 54.4% |
| Average age | 48.0 |
| Estimated audience size | 507,770 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 11% | |
| 30-39 | 18% | |
| 40-49 | 26% | |
| 50+ | 41% |
of the worldwide Kiawah Island Golf Resort audience comes from United States.
| Country | Share |
|---|---|
| United States | 93.2% |
| Brazil | 2.8% |
| United Kingdom | 1.3% |
Where the Kiawah Island Golf Resort audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Carolina | ~100K | 13.70× | |
| 02 | North Carolina | ~30K | 2.08× | |
| 03 | Connecticut | ~8K | 1.52× | |
| 04 | Massachusetts | ~20K | 1.50× | |
| 05 | Georgia | ~20K | 1.37× | |
| 06 | New Hampshire | ~2K | 1.21× | |
| 07 | New Jersey | ~10K | 1.12× | |
| 08 | Rhode Island | ~2K | 1.12× | |
| 09 | Pennsylvania | ~20K | 1.09× | |
| 10 | Virginia | ~10K | 1.09× | |
| 11 | Washington, District of Columbia | ~2K | 1.06× | |
| 12 | Tennessee | ~10K | 1.03× | |
| 13 | Kentucky | ~6K | 1.00× | |
| 14 | Alabama | ~7K | 0.98× | |
| 15 | Vermont | <1K | 0.94× | |
| 16 | Ohio | ~10K | 0.93× | |
| 17 | Delaware | ~1K | 0.91× | |
| 18 | New York | ~30K | 0.90× | |
| 19 | Maryland | ~8K | 0.90× | |
| 20 | West Virginia | ~2K | 0.89× | |
| 21 | Illinois | ~10K | 0.88× | |
| 22 | New Mexico | ~2K | 0.85× | |
| 23 | Alaska | <1K | 0.84× | |
| 24 | Florida | ~30K | 0.83× | |
| 25 | Maine | ~2K | 0.83× | |
| 26 | Hawaii | ~2K | 0.82× | |
| 27 | Idaho | ~2K | 0.81× | |
| 28 | North Dakota | <1K | 0.79× | |
| 29 | South Dakota | <1K | 0.78× | |
| 30 | Missouri | ~6K | 0.75× | |
| 31 | Montana | ~1K | 0.75× | |
| 32 | Michigan | ~10K | 0.73× | |
| 33 | Colorado | ~6K | 0.72× | |
| 34 | Indiana | ~7K | 0.71× | |
| 35 | Nebraska | ~2K | 0.69× | |
| 36 | Minnesota | ~5K | 0.67× | |
| 37 | Kansas | ~3K | 0.67× | |
| 38 | Mississippi | ~3K | 0.66× | |
| 39 | Arkansas | ~3K | 0.65× | |
| 40 | Louisiana | ~4K | 0.64× | |
| 41 | Iowa | ~3K | 0.64× | |
| 42 | Wisconsin | ~5K | 0.62× | |
| 43 | Oklahoma | ~3K | 0.58× | |
| 44 | Utah | ~3K | 0.57× | |
| 45 | Nevada | ~3K | 0.52× | |
| 46 | Oregon | ~3K | 0.49× | |
| 47 | Texas | ~20K | 0.48× | |
| 48 | Arizona | ~5K | 0.46× | |
| 49 | Washington | ~4K | 0.41× | |
| 50 | California | ~20K | 0.28× |
The strongest cross-interests of the Kiawah Island Golf Resort audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | World Cup (men's golf) | Sports | 128.24× | ||
| 02 | Pebble Beach Golf Links | Sports | 23.05× | ||
| 03 | Taron Egerton | Movies & TV | 20.00× | ||
| 04 | Farrah Abraham | Movies & TV | 20.00× | ||
| 05 | TopGolf | Sports | 15.26× | ||
| 06 | Jack Nicklaus | Sports | 14.46× | ||
| 07 | Masters Tournament | Sports | 12.61× | ||
| 08 | Phil Mickelson | Sports | 12.39× | ||
| 09 | LPGA | Sports | 10.98× | ||
| 10 | Ski resort | Travel & Leisure | 10.89× | ||
| 11 | Ryder Cup | Sports | 9.41× | ||
| 12 | Tiger Woods | Sports | 6.75× | ||
| 13 | Seaside resort | Travel & Leisure | 6.62× | ||
| 14 | Conference and resort hotels | Travel & Leisure | 6.15× | ||
| 15 | Web server | Technology & Electronics | 4.95× | ||
| 16 | FedEx | Business & Career | 4.68× | ||
| 17 | Non-alcoholic beverage | Food & Beverages | 4.38× | ||
| 18 | PGA Tour | Sports | 4.04× | ||
| 19 | Mortgage loans | Business & Career | 2.52× | ||
| 20 | Golf | Sports | 2.43× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 2.24× | |
| Indulgence | JOY | 2.20× | |
| Career Orientation | POWER | 2.08× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.73× | |
| Healthy Lifestyle | BALANCE | 0.85× | |
| Mindfulness | BALANCE | 0.85× |
Kiawah Island Golf Resort has an estimated audience of 507,770 people in United States, concentrated in South Carolina and North Carolina.
45.6% of Kiawah Island Golf Resort fans are female, 54.4% are male, with an average age of 48.0 years.
Kiawah Island Golf Resort fans show strongest brand affinity for Masters Tournament (12.61×), TopGolf (15.26×), and Ski resort (10.89×) over the country average.
Kiawah Island Golf Resort fans in United States are most concentrated in South Carolina (reach ~100K), North Carolina (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Kiawah Island Golf Resort itself, the audience over-indexes on TopGolf (15.26×), Ski resort (10.89×), Taron Egerton (20×), and Ryder Cup (9.41×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Kiawah Island Golf Resort. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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