Killian Hayes Audience in United States
Killian Hayes has an estimated audience of 337,698 people in United States. 39.3% are female, 60.7% are male, average age 34.6. Top regions: Michigan, California, New York. Top brand affinities: Graham Greene, Elsword, Quiche, Alaska, Mathcore.
The average Killian Hayes fan in United States is 34.6 years old, more male, and lives primarily in Michigan. The audience is concentrated in Michigan, California, New York. Top brand affinities include Graham Greene, Elsword, Quiche, with strongest over-indexing on Graham Greene (13.87× the country average). Demographically, the Killian Hayes audience skews more male with an average age of 34.6, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Basketball
Demographics of Killian Hayes fans
| Metric | Value |
|---|---|
| Female | 39.3% |
| Male | 60.7% |
| Average age | 34.6 |
| Estimated audience size | 337,698 |
Audience persona
The typical Killian Hayes fan in United States is more male, around 34.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Graham Greene.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Michigan | 46,701 | 5.29× |
| California | 39,230 | 1.06× |
| New York | 30,743 | 1.63× |
| Texas | 27,437 | 0.95× |
| Florida | 23,394 | 1.02× |
| Arizona | 13,580 | 1.97× |
| Illinois | 13,331 | 1.19× |
| Georgia | 12,839 | 1.23× |
| New Jersey | 12,125 | 1.41× |
| Ohio | 10,851 | 1.04× |
| Pennsylvania | 10,475 | 0.92× |
| North Carolina | 10,433 | 1.03× |
| Virginia | 8,525 | 1.04× |
| Massachusetts | 8,362 | 1.26× |
| Maryland | 6,855 | 1.18× |
| Indiana | 6,686 | 1.08× |
| Alabama | 6,287 | 1.33× |
| Tennessee | 5,990 | 0.88× |
| Washington | 5,028 | 0.74× |
| Minnesota | 4,930 | 1.02× |
| Wisconsin | 4,669 | 0.92× |
| Connecticut | 4,357 | 1.29× |
| South Carolina | 4,311 | 0.85× |
| Louisiana | 3,877 | 0.89× |
| Missouri | 3,810 | 0.7× |
| Kentucky | 3,709 | 0.88× |
| Colorado | 3,633 | 0.68× |
| Oregon | 3,290 | 0.85× |
| Oklahoma | 2,949 | 0.79× |
| Nevada | 2,694 | 0.82× |
| Mississippi | 2,326 | 0.84× |
| Iowa | 2,074 | 0.75× |
| Arkansas | 2,047 | 0.74× |
| Kansas | 1,800 | 0.68× |
| Utah | 1,734 | 0.57× |
| Washington, District of Columbia | 1,365 | 1.34× |
| Hawaii | 1,309 | 0.9× |
| Rhode Island | 1,225 | 1.14× |
| Nebraska | 1,093 | 0.65× |
| Maine | 989 | 0.82× |
| New Hampshire | 963 | 0.72× |
| West Virginia | 937 | 0.6× |
| Delaware | 813 | 0.87× |
| New Mexico | 797 | 0.47× |
| Idaho | 771 | 0.46× |
| Alaska | 759 | 1.05× |
| North Dakota | 442 | 0.64× |
| South Dakota | 430 | 0.55× |
| Montana | 395 | 0.42× |
| Vermont | 312 | 0.53× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Graham Greene | 13.87× | Literature |
| Elsword | 18.55× | Games |
| Quiche | 14.06× | Food & Beverages |
| Alaska | 1.68× | Travel & Leisure |
| Mathcore | 7.63× | Music & Radio |
| Goop | 4.99× | Internet & Social Media |
| Grinch | 3.73× | Movies & TV |
| Governor of Michigan | 6.58× | Politics & Society |
| Chili con carne | 7.07× | Food & Beverages |
| Nick Jr. (Australia) | 7.68× | Kids & Family |
| Vocal harmony | 3.81× | Music & Radio |
| Hipster | 7.5× | Politics & Society |
| Harlow | 8.57× | Travel & Leisure |
| Historic site | 3.09× | Arts & Culture |
| Fairy godmother | 5.09× | Literature |
| Wok | 4.34× | Food & Beverages |
| No Escape (1994 film) | 7.19× | Movies & TV |
| Finding Your Roots | 7.13× | Movies & TV |
| Pro-Ject | 2.52× | Music & Radio |
| Noodle (Gorillaz) | 2.09× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.6 |
| Early Adopter Mentality | POWER | 1.21 |
| Family Orientation | CONSERVATISM | 1.13 |
| Social Media Usage | JOY | 1.1 |
| Extroversion | THRILL | 1 |
| Career Orientation | POWER | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 54.3% |
| France | 15.8% |
| Canada | 4.2% |
See Killian Hayes audiences in other countries
More Basketball audiences in United States
- NBA (91,514,318)
- NBA Finals (38,840,029)
- Golden State Warriors (37,009,341)
- Los Angeles Lakers (36,163,891)
- NBA playoffs (34,904,470)
Frequently asked questions
How many fans does Killian Hayes have in United States?
Killian Hayes has an estimated audience of 337,698 people in United States, concentrated in Michigan and California.
What is the gender split and age of Killian Hayes fans?
39.3% of Killian Hayes fans are female, 60.7% are male, with an average age of 34.6 years.
Which brands do Killian Hayes fans like most?
Killian Hayes fans show strongest brand affinity for Graham Greene (13.87×), Elsword (18.55×), and Quiche (14.06×) over the country average.
Where do Killian Hayes fans live in United States?
Killian Hayes fans in United States are most concentrated in Michigan (reach 46,701), California (reach 39,230), and New York (reach 30,743). These three regions account for the largest share of the active audience.
What other brands do Killian Hayes fans also like?
Beyond Killian Hayes itself, the audience over-indexes on Elsword (18.55×), Quiche (14.06×), Alaska (1.68×), and Mathcore (7.63×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Killian Hayes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.