Lex Fridman Audience in United States

Lex Fridman has an estimated audience of 558,117 people in United States. 49.7% are female, 50.3% are male, average age 42.1. Top regions: California, New York, Texas. Top brand affinities: Goop, Israel, Governor of Michigan, Vocal harmony, Historic site.
The average Lex Fridman fan in United States is 42.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Goop, Israel, Governor of Michigan, with strongest over-indexing on Goop (8.43× the country average). Demographically, the Lex Fridman audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Person
Demographics of Lex Fridman fans
| Metric | Value |
|---|---|
| Female | 49.7% |
| Male | 50.3% |
| Average age | 42.1 |
| Estimated audience size | 558,117 |
Audience persona
The typical Lex Fridman fan in United States is balanced, around 42.1 years old, with strong Career Orientation tendencies and a notable affinity for Goop.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 91,668 | 1.49× |
| New York | 50,968 | 1.63× |
| Texas | 47,264 | 0.99× |
| Florida | 33,940 | 0.9× |
| Illinois | 22,513 | 1.21× |
| Pennsylvania | 21,468 | 1.14× |
| Washington | 20,614 | 1.84× |
| Massachusetts | 19,928 | 1.81× |
| New Jersey | 17,652 | 1.24× |
| North Carolina | 15,494 | 0.92× |
| Ohio | 15,431 | 0.9× |
| Virginia | 14,820 | 1.09× |
| Georgia | 14,353 | 0.83× |
| Michigan | 14,057 | 0.96× |
| Colorado | 11,292 | 1.28× |
| Arizona | 11,152 | 0.98× |
| Maryland | 9,992 | 1.04× |
| Tennessee | 9,133 | 0.82× |
| Indiana | 8,614 | 0.84× |
| Minnesota | 8,457 | 1.06× |
| Oregon | 8,197 | 1.28× |
| Wisconsin | 7,986 | 0.95× |
| Missouri | 7,785 | 0.87× |
| Connecticut | 7,054 | 1.26× |
| South Carolina | 5,873 | 0.7× |
| Kentucky | 5,674 | 0.81× |
| Utah | 5,557 | 1.11× |
| Louisiana | 5,161 | 0.72× |
| Alabama | 5,015 | 0.64× |
| Nevada | 4,805 | 0.89× |
| Oklahoma | 4,655 | 0.75× |
| Iowa | 3,690 | 0.8× |
| Kansas | 3,499 | 0.8× |
| Washington, District of Columbia | 3,174 | 1.89× |
| Arkansas | 3,100 | 0.67× |
| Idaho | 2,844 | 1.02× |
| New Hampshire | 2,551 | 1.16× |
| Hawaii | 2,271 | 0.95× |
| Maine | 2,264 | 1.13× |
| Mississippi | 2,219 | 0.48× |
| Nebraska | 2,183 | 0.78× |
| New Mexico | 2,167 | 0.77× |
| Rhode Island | 1,737 | 0.98× |
| Montana | 1,608 | 1.04× |
| West Virginia | 1,492 | 0.57× |
| Vermont | 1,145 | 1.17× |
| Alaska | 1,143 | 0.96× |
| Delaware | 1,083 | 0.7× |
| South Dakota | 857 | 0.66× |
| North Dakota | 839 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 8.43× | Internet & Social Media |
| Israel | 2.9× | Travel & Leisure |
| Governor of Michigan | 9.82× | Politics & Society |
| Vocal harmony | 6× | Music & Radio |
| Historic site | 4.88× | Arts & Culture |
| Grinch | 4.38× | Movies & TV |
| Elsword | 17.42× | Games |
| Wok | 6.77× | Food & Beverages |
| Fairy godmother | 7.02× | Literature |
| Google Home | 5.91× | Technology & Electronics |
| Hibachi | 7.17× | Food & Beverages |
| Hipster | 8.67× | Politics & Society |
| Mathcore | 6.83× | Music & Radio |
| Grace Slick | 7.36× | Music & Radio |
| headspace | 7.8× | Health |
| Cherish (group) | 8.67× | Music & Radio |
| TV Fanatic | 8.29× | Movies & TV |
| No Escape (1994 film) | 8.74× | Movies & TV |
| El Paso County, Colorado | 8.98× | Travel & Leisure |
| Harlow | 8.11× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.58 |
| Early Adopter Mentality | POWER | 1.23 |
| Sustainability | BALANCE | 1.22 |
| Extroversion | THRILL | 1.21 |
| Individualism | JOY | 1.19 |
| Social Media Usage | JOY | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.8% |
| China | 10.6% |
| United Kingdom | 7.2% |
See Lex Fridman audiences in other countries
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Frequently asked questions
How many fans does Lex Fridman have in United States?
Lex Fridman has an estimated audience of 558,117 people in United States, concentrated in California and New York.
What is the gender split and age of Lex Fridman fans?
49.7% of Lex Fridman fans are female, 50.3% are male, with an average age of 42.1 years.
Which brands do Lex Fridman fans like most?
Lex Fridman fans show strongest brand affinity for Goop (8.43×), Israel (2.9×), and Governor of Michigan (9.82×) over the country average.
Where do Lex Fridman fans live in United States?
Lex Fridman fans in United States are most concentrated in California (reach 91,668), New York (reach 50,968), and Texas (reach 47,264). These three regions account for the largest share of the active audience.
What other brands do Lex Fridman fans also like?
Beyond Lex Fridman itself, the audience over-indexes on Israel (2.9×), Governor of Michigan (9.82×), Vocal harmony (6×), and Historic site (4.88×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Lex Fridman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.