Library of Congress Audience in United States

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Library of Congress has an estimated audience of 630,168 people in United States. 63.4% are female, 36.6% are male, average age 45.1. Top regions: Washington, District of Columbia, Virginia, Maryland. Top brand affinities: Thandie Newton, Antony Starr, Lauren Graham, SiriusXM The Highway, Pete Carroll.

The average Library of Congress fan in United States is 45.1 years old, more female, and lives primarily in Washington, District of Columbia. The audience is concentrated in Washington, District of Columbia, Virginia, Maryland. Top brand affinities include Thandie Newton, Antony Starr, Lauren Graham, with strongest over-indexing on Thandie Newton (82.18× the country average). Demographically, the Library of Congress audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: POI

Demographics of Library of Congress fans

Demographic split for Library of Congress audience in United States
MetricValue
Female63.4%
Male36.6%
Average age45.1
Estimated audience size630,168

Audience persona

The typical Library of Congress fan in United States is more female, around 45.1 years old, with strong Patriotism tendencies and a notable affinity for Thandie Newton.

Top regions in United States

Top regions ranked by reach for Library of Congress in United States
RegionReachAffinity
Washington, District of Columbia47,10024.87×
Virginia38,1902.49×
Maryland28,3552.62×
California27,0480.39×
New York20,3570.58×
Texas19,5240.36×
Florida17,4550.41×
Pennsylvania11,3240.53×
North Carolina9,1880.48×
Illinois8,8310.42×
Georgia8,5070.44×
Ohio7,8280.4×
New Jersey7,4420.46×
Massachusetts7,1320.57×
Michigan6,6610.4×
Tennessee5,6680.45×
Washington5,4930.43×
Arizona4,9180.38×
Indiana4,7410.41×
Colorado4,3280.44×
Missouri4,2180.42×
Minnesota4,1530.46×
South Carolina3,9130.41×
Alabama3,8110.43×
Wisconsin3,5740.38×
Kentucky3,3610.43×
Louisiana3,2760.4×
Connecticut3,1750.5×
Oregon2,7240.38×
Oklahoma2,7100.39×
Utah2,6860.48×
Kansas2,2610.46×
Arkansas2,2550.43×
Iowa2,1380.41×
Mississippi1,8050.35×
Nevada1,7040.28×
West Virginia1,4900.51×
New Mexico1,2830.41×
New Hampshire1,2390.5×
Nebraska1,2360.39×
Idaho1,2240.39×
Maine1,2040.53×
Delaware1,0630.61×
Rhode Island1,0020.5×
Hawaii9430.35×
Montana7600.43×
Vermont6570.59×
Alaska5980.44×
North Dakota5520.43×
South Dakota5150.35×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Library of Congress audience
BrandAffinityCategory
Thandie Newton82.18×Movies & TV
Antony Starr74.14×Movies & TV
Lauren Graham52.55×Movies & TV
SiriusXM The Highway134.82×Music & Radio
Pete Carroll40.2×Sports
Asurion41.51×Business & Career
Blackbaud45.11×Technology & Electronics
Laz Alonso74.14×Movies & TV
Consumer Financial Protection Bureau56.69×Business & Career
Langston Hughes40.74×Literature
Angie Stone38.22×Music & Radio
Aaron Paul30.35×Movies & TV
Shel Silverstein43.78×Literature
Anne Burrell11.26×Food & Beverages
Sharon Osbourne15.15×Movies & TV
Kim Richards41.81×Movies & TV
Tasha Smith41.49×Movies & TV
College Board13.07×Business & Career
Laila Ali28.44×Movies & TV
Misty Copeland27.49×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Library of Congress audience
TraitClusterScore
PatriotismCONSERVATISM4
TravellingTHRILL2.79
Community OrientationOPEN2.02
SpiritualityBALANCE1.63
TraditionCONSERVATISM1.46
MindfulnessBALANCE1.41

Worldwide distribution

Worldwide audience distribution share by country for Library of Congress
CountryShare
United States45.6%
China7.2%
Germany4.3%

See Library of Congress audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Library of Congress have in United States?

Library of Congress has an estimated audience of 630,168 people in United States, concentrated in Washington, District of Columbia and Virginia.

What is the gender split and age of Library of Congress fans?

63.4% of Library of Congress fans are female, 36.6% are male, with an average age of 45.1 years.

Which brands do Library of Congress fans like most?

Library of Congress fans show strongest brand affinity for Thandie Newton (82.18×), Antony Starr (74.14×), and Lauren Graham (52.55×) over the country average.

Where do Library of Congress fans live in United States?

Library of Congress fans in United States are most concentrated in Washington, District of Columbia (reach 47,100), Virginia (reach 38,190), and Maryland (reach 28,355). These three regions account for the largest share of the active audience.

What other brands do Library of Congress fans also like?

Beyond Library of Congress itself, the audience over-indexes on Antony Starr (74.14×), Lauren Graham (52.55×), SiriusXM The Highway (134.82×), and Pete Carroll (40.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Library of Congress. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.