A data profile of the people who buy, follow and care about Consumer Financial Protection Bureau in United States — modelled from more than twelve digital signal sources. Consumer Financial Protection Bureau has an estimated audience of 743,962 people in United States.
The average Consumer Financial Protection Bureau fan in United States is 37.6 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Common Sense Media, Rackspace, Johns Hopkins University, with strongest over-indexing on Common Sense Media (104.09× the country average).
Demographically, the Consumer Financial Protection Bureau audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Patriotism, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Consumer Financial Protection Bureau fan in United States is balanced, around 37.6 years old, with strong Patriotism tendencies and a notable affinity for Common Sense Media.
The key figures that characterise the Consumer Financial Protection Bureau profile in United States.
55.0% are female, 45.0% are male, average age 37.6.
| Metric | Value |
|---|---|
| Female | 55.0% |
| Male | 45.0% |
| Average age | 37.6 |
| Estimated audience size | 743,962 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 20% | |
| 30-39 | 18% | |
| 40-49 | 15% | |
| 50+ | 21% |
Where the Consumer Financial Protection Bureau audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~10K | 4.47× | |
| 02 | Georgia | ~50K | 1.82× | |
| 03 | Maryland | ~30K | 1.80× | |
| 04 | Virginia | ~30K | 1.63× | |
| 05 | Florida | ~70K | 1.34× | |
| 06 | Mississippi | ~9K | 1.33× | |
| 07 | Delaware | ~3K | 1.32× | |
| 08 | South Carolina | ~20K | 1.28× | |
| 09 | Louisiana | ~10K | 1.24× | |
| 10 | North Carolina | ~30K | 1.19× | |
| 11 | Illinois | ~30K | 1.15× | |
| 12 | Texas | ~80K | 1.13× | |
| 13 | Nevada | ~9K | 1.12× | |
| 14 | New York | ~50K | 1.09× | |
| 15 | Pennsylvania | ~30K | 1.07× | |
| 16 | Michigan | ~20K | 1.06× | |
| 17 | Alabama | ~10K | 1.03× | |
| 18 | Tennessee | ~20K | 1.00× | |
| 19 | New Jersey | ~20K | 0.98× | |
| 20 | Arkansas | ~7K | 0.98× | |
| 21 | Ohio | ~20K | 0.96× | |
| 22 | Missouri | ~10K | 0.92× | |
| 23 | California | ~80K | 0.91× | |
| 24 | Connecticut | ~7K | 0.90× | |
| 25 | Indiana | ~10K | 0.88× | |
| 26 | Washington | ~10K | 0.85× | |
| 27 | Massachusetts | ~10K | 0.85× | |
| 28 | Kentucky | ~9K | 0.85× | |
| 29 | Rhode Island | ~2K | 0.84× | |
| 30 | Colorado | ~10K | 0.83× | |
| 31 | Kansas | ~5K | 0.83× | |
| 32 | New Hampshire | ~3K | 0.83× | |
| 33 | Oklahoma | ~7K | 0.82× | |
| 34 | West Virginia | ~3K | 0.79× | |
| 35 | Minnesota | ~9K | 0.78× | |
| 36 | Oregon | ~7K | 0.76× | |
| 37 | Nebraska | ~3K | 0.75× | |
| 38 | Maine | ~2K | 0.75× | |
| 39 | South Dakota | ~1K | 0.74× | |
| 40 | Wisconsin | ~9K | 0.72× | |
| 41 | Utah | ~5K | 0.72× | |
| 42 | Hawaii | ~3K | 0.72× | |
| 43 | Vermont | ~1K | 0.72× | |
| 44 | Iowa | ~5K | 0.71× | |
| 45 | Montana | ~2K | 0.70× | |
| 46 | Arizona | ~10K | 0.69× | |
| 47 | Idaho | ~3K | 0.69× | |
| 48 | North Dakota | ~1K | 0.69× | |
| 49 | New Mexico | ~3K | 0.68× | |
| 50 | Alaska | <1K | 0.54× |
The strongest cross-interests of the Consumer Financial Protection Bureau audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rackspace | Technology & Electronics | 121.24× | ||
| 02 | Common Sense Media | Politics & Society | 104.09× | ||
| 03 | London Business School | Business & Career | 64.27× | ||
| 04 | Library of Congress | Literature | 56.69× | ||
| 05 | Pitney Bowes | Technology & Electronics | 47.70× | ||
| 06 | Johns Hopkins University | Business & Career | 33.66× | ||
| 07 | Trend Micro | Technology & Electronics | 33.30× | ||
| 08 | Rubbermaid | Home & Garden | 23.49× | ||
| 09 | UpToDate | Health | 20.40× | ||
| 10 | Thandie Newton | Movies & TV | 20.00× | ||
| 11 | Key Food | Shopping | 20.00× | ||
| 12 | Massive open online course | Business & Career | 20.00× | ||
| 13 | Asurion | Business & Career | 20.00× | ||
| 14 | Waterworld | Movies & TV | 20.00× | ||
| 15 | Felicity Jones | Movies & TV | 20.00× | ||
| 16 | Federal Trade Commission | Business & Career | 17.88× | ||
| 17 | Public transport | Cars & Mobility | 5.35× | ||
| 18 | Renewable energy | Business & Career | 4.67× | ||
| 19 | CNN | Movies & TV | 2.75× | ||
| 20 | Donald Trump | Politics & Society | 2.17× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.16× | |
| Family Orientation | CONSERVATISM | 3.04× | |
| Need for Security | CONSERVATISM | 2.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.61× | |
| Risk Appetite | THRILL | 0.84× | |
| Design Affinity | PREMIUM | 0.84× |
Consumer Financial Protection Bureau has an estimated audience of 743,962 people in United States, concentrated in California and Texas.
55.0% of Consumer Financial Protection Bureau fans are female, 45.0% are male, with an average age of 37.6 years.
Consumer Financial Protection Bureau fans show strongest brand affinity for Common Sense Media (104.09×), Rackspace (121.24×), and Johns Hopkins University (33.66×) over the country average.
Consumer Financial Protection Bureau fans in United States are most concentrated in California (reach ~80K), Texas (reach ~80K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Consumer Financial Protection Bureau itself, the audience over-indexes on Rackspace (121.24×), Johns Hopkins University (33.66×), Library of Congress (56.69×), and Pitney Bowes (47.7×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Consumer Financial Protection Bureau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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