Little Walter Audience in United States

Little Walter logo

Little Walter has an estimated audience of 297,435 people in United States. 28.6% are female, 71.4% are male, average age 54.0. Top regions: Pennsylvania, Texas, California. Top brand affinities: Enfamil, Assassin's Creed II: Discovery, Italian Riviera, CAD/CAM dentistry, 100 metres hurdles.

The average Little Walter fan in United States is 54.0 years old, more male, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, Texas, California. Top brand affinities include Enfamil, Assassin's Creed II: Discovery, Italian Riviera, with strongest over-indexing on Enfamil (1.78× the country average). Demographically, the Little Walter audience skews more male with an average age of 54.0, and over-indexes on personality traits such as Tradition, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Guitarist

Demographics of Little Walter fans

Demographic split for Little Walter audience in United States
MetricValue
Female28.6%
Male71.4%
Average age54.0
Estimated audience size297,435

Audience persona

The typical Little Walter fan in United States is more male, around 54.0 years old, with strong Tradition tendencies and a notable affinity for Enfamil.

Top regions in United States

Top regions ranked by reach for Little Walter in United States
RegionReachAffinity
Pennsylvania89,6428.95×
Texas26,6831.04×
California19,4020.59×
Georgia15,4281.68×
New Jersey13,1011.73×
Florida12,7770.63×
Illinois11,7301.18×
North Carolina11,4151.28×
New York11,2150.67×
Louisiana10,0302.61×
Tennessee8,0881.36×
Michigan7,8901.01×
Mississippi7,8023.18×
Ohio7,8010.85×
Virginia6,8970.95×
Maryland6,6731.3×
South Carolina6,0921.36×
Alabama5,6281.35×
Missouri4,9361.03×
Indiana4,7670.88×
Arkansas3,5791.46×
Massachusetts3,0870.53×
Oklahoma2,9200.88×
Wisconsin2,8310.63×
Kentucky2,7730.74×
Arizona2,6610.44×
Washington2,1830.37×
Nevada2,0380.71×
Colorado2,0230.43×
Connecticut1,7510.59×
Delaware1,7222.1×
Minnesota1,7190.4×
Kansas1,5140.65×
Oregon1,2810.38×
Washington, District of Columbia1,0681.19×
Iowa1,0530.43×
New Mexico8200.55×
West Virginia6490.47×
Nebraska6020.4×
Hawaii4290.34×
Maine4260.4×
Utah4200.16×
New Hampshire4010.34×
Rhode Island3610.38×
Idaho3600.24×
Montana2680.32×
Vermont2410.46×
Alaska2300.36×
North Dakota2030.33×
South Dakota1950.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Little Walter audience
BrandAffinityCategory
Enfamil1.78×Kids & Family
Assassin's Creed II: Discovery5.64×Games
Italian Riviera1.72×Travel & Leisure
CAD/CAM dentistry1.83×Health
100 metres hurdles2.5×Sports
Riffle2.63×Politics & Society
Cachaça1.56×Food & Beverages
Pyrite1.67×Business & Career
Francisco I. Madero1.59×Politics & Society
Pavia1.85×Travel & Leisure
Fally Ipupa1.82×Music & Radio
Piatto1.51×Travel & Leisure
Assassin's Creed III: Liberation1.95×Games
102.9 The Buzz1.65×Music & Radio
Seven Sister States1.67×
Assala Nasri1.58×Music & Radio
Tabriz1.73×Travel & Leisure
Politehnica University of Bucharest3.55×Business & Career
ANSA.it1.53×News
Birkirkara1.52×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Little Walter audience
TraitClusterScore
TraditionCONSERVATISM1.33
SpiritualityBALANCE1.32
IndividualismJOY1.31
Community OrientationOPEN1.3
Career OrientationPOWER1.25
Early Adopter MentalityPOWER1.22

Worldwide distribution

Worldwide audience distribution share by country for Little Walter
CountryShare
United States94.5%
Germany3.4%
Italy2.1%

See Little Walter audiences in other countries

More Guitarist audiences in United States

Frequently asked questions

How many fans does Little Walter have in United States?

Little Walter has an estimated audience of 297,435 people in United States, concentrated in Pennsylvania and Texas.

What is the gender split and age of Little Walter fans?

28.6% of Little Walter fans are female, 71.4% are male, with an average age of 54.0 years.

Which brands do Little Walter fans like most?

Little Walter fans show strongest brand affinity for Enfamil (1.78×), Assassin's Creed II: Discovery (5.64×), and Italian Riviera (1.72×) over the country average.

Where do Little Walter fans live in United States?

Little Walter fans in United States are most concentrated in Pennsylvania (reach 89,642), Texas (reach 26,683), and California (reach 19,402). These three regions account for the largest share of the active audience.

What other brands do Little Walter fans also like?

Beyond Little Walter itself, the audience over-indexes on Assassin's Creed II: Discovery (5.64×), Italian Riviera (1.72×), CAD/CAM dentistry (1.83×), and 100 metres hurdles (2.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Little Walter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.