Low (band) Audience in United States

Low (band) logo

Low (band) has an estimated audience of 2,478,260 people in United States. Top regions: California, Texas, Florida. Top brand affinities: Daft Punk, Art exhibition, Fine art, Bob Dylan, Chicago Bears.

Low (band) fans in United States are concentrated in California, with strong brand affinity for Daft Punk. The audience is concentrated in California, Texas, Florida. Top brand affinities include Daft Punk, Art exhibition, Fine art, with strongest over-indexing on Daft Punk (8.29× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Low (band) fans

Demographic split for Low (band) audience in United States
MetricValue
Estimated audience size2,478,260

Audience persona

The typical Low (band) fan in United States shows strong Sports Activity tendencies and a notable affinity for Daft Punk.

Top regions in United States

Top regions ranked by reach for Low (band) in United States
RegionReachAffinity
California300,4711.1×
Texas261,1721.23×
Florida180,7371.08×
New York122,0170.88×
North Carolina95,3251.28×
Pennsylvania90,5071.08×
Ohio84,2001.1×
Georgia84,1191.1×
Tennessee65,3401.31×
Michigan61,6600.95×
Virginia61,3621.02×
Illinois58,3040.71×
New Jersey53,7970.85×
Indiana50,4811.11×
Arizona49,4490.98×
Washington49,3610.99×
South Carolina46,5861.25×
Alabama43,6371.26×
Louisiana43,1211.35×
Missouri42,3161.06×
Kentucky41,7211.34×
Oklahoma40,5571.47×
Massachusetts36,5770.75×
Colorado36,0520.92×
Maryland33,4960.79×
Arkansas29,3661.44×
Oregon26,4730.93×
Mississippi26,1771.28×
Nevada25,6521.07×
Utah23,5031.06×
Minnesota22,1970.63×
Wisconsin20,7200.56×
Connecticut20,6890.83×
Kansas17,5860.9×
Iowa17,4870.86×
New Mexico16,3621.32×
West Virginia15,4881.34×
Idaho13,4551.08×
Maine12,0241.35×
Hawaii9,8960.93×
Nebraska9,0510.73×
New Hampshire7,8310.8×
Rhode Island7,1720.91×
Montana5,8580.85×
Alaska5,8341.1×
Delaware5,4630.8×
Washington, District of Columbia4,2120.57×
North Dakota4,1070.81×
South Dakota3,6800.64×
Vermont2,8740.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Low (band) audience
BrandAffinityCategory
Daft Punk8.29×Music & Radio
Art exhibition2.47×Arts & Culture
Fine art1.7×Business & Career
Bob Dylan3.64×Music & Radio
Chicago Bears1.91×Sports
Graffiti2.73×Arts & Culture
Contemporary art1.95×Arts & Culture
Buffalo Bills1.9×Sports
Streetwear1.65×Fashion & Accessoires
Museum1.57×Arts & Culture
GameStop1.68×Games
True Detective1.89×Movies & TV
Minnesota Vikings1.99×Sports
Pub1.85×Food & Beverages
Discount Tire1.61×Shopping
Ryan Gosling2.74×Movies & TV
Chopper (motorcycle)2.73×Cars & Mobility
Green Bay Packers1.53×Sports
Burning Man3.54×Music & Radio
Nightlife1.63×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Low (band) audience
TraitClusterScore
Sports ActivityPOWER1.76
ExtroversionTHRILL1.73
Urban LifestyleOPEN1.59
Luxury OrientationPREMIUM1.4
Career OrientationPOWER1.33
IndividualismJOY1.21

Worldwide distribution

Worldwide audience distribution share by country for Low (band)
CountryShare
United States77.5%
Brazil16.7%
Italy2.9%

See Low (band) audiences in other countries

More Band audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Low (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.