Market analysis Audience in United States

Market analysis has an estimated audience of 1,509,355 people in United States. 42.8% are female, 57.2% are male, average age 43.9. Top regions: California, Texas, Florida. Top brand affinities: Governor of Michigan, Israel, Goop, Wok, headspace.
The average Market analysis fan in United States is 43.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Governor of Michigan, Israel, Goop, with strongest over-indexing on Governor of Michigan (16.76× the country average). Demographically, the Market analysis audience skews more male with an average age of 43.9, and over-indexes on personality traits such as Career Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Market analysis fans
| Metric | Value |
|---|---|
| Female | 42.8% |
| Male | 57.2% |
| Average age | 43.9 |
| Estimated audience size | 1,509,355 |
Audience persona
The typical Market analysis fan in United States is more male, around 43.9 years old, with strong Career Orientation tendencies and a notable affinity for Governor of Michigan.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 205,394 | 1.24× |
| Texas | 156,768 | 1.21× |
| Florida | 123,362 | 1.21× |
| New York | 106,371 | 1.26× |
| Georgia | 65,536 | 1.41× |
| Illinois | 55,262 | 1.1× |
| North Carolina | 55,114 | 1.21× |
| Virginia | 46,529 | 1.27× |
| Michigan | 45,589 | 1.16× |
| Ohio | 42,799 | 0.92× |
| Pennsylvania | 42,056 | 0.83× |
| Tennessee | 35,115 | 1.16× |
| New Jersey | 34,662 | 0.9× |
| Massachusetts | 33,635 | 1.13× |
| Washington | 30,272 | 1× |
| Maryland | 30,184 | 1.16× |
| Indiana | 29,809 | 1.08× |
| Louisiana | 25,994 | 1.34× |
| Missouri | 25,065 | 1.03× |
| South Carolina | 24,428 | 1.08× |
| Colorado | 22,253 | 0.94× |
| Arizona | 22,039 | 0.72× |
| Alabama | 20,059 | 0.95× |
| Wisconsin | 19,812 | 0.87× |
| Kentucky | 18,910 | 1× |
| Minnesota | 18,837 | 0.87× |
| Mississippi | 18,329 | 1.47× |
| Oklahoma | 17,109 | 1.02× |
| Connecticut | 14,709 | 0.97× |
| Oregon | 13,630 | 0.79× |
| Kansas | 12,013 | 1.01× |
| Nevada | 12,006 | 0.82× |
| Utah | 11,585 | 0.86× |
| Arkansas | 11,573 | 0.93× |
| Iowa | 10,856 | 0.87× |
| Washington, District of Columbia | 9,264 | 2.04× |
| Nebraska | 8,375 | 1.11× |
| New Mexico | 6,926 | 0.91× |
| Hawaii | 5,626 | 0.87× |
| Idaho | 5,197 | 0.69× |
| Maine | 4,574 | 0.85× |
| New Hampshire | 4,534 | 0.76× |
| West Virginia | 4,502 | 0.64× |
| Rhode Island | 4,378 | 0.91× |
| Montana | 3,699 | 0.88× |
| Delaware | 3,030 | 0.73× |
| South Dakota | 2,899 | 0.83× |
| North Dakota | 2,614 | 0.84× |
| Wyoming | 2,226 | 0.99× |
| Vermont | 1,762 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Governor of Michigan | 16.76× | Politics & Society |
| Israel | 4.15× | Travel & Leisure |
| Goop | 10.41× | Internet & Social Media |
| Wok | 10.52× | Food & Beverages |
| headspace | 12.88× | Health |
| Google Home | 8.63× | Technology & Electronics |
| Hibachi | 10.06× | Food & Beverages |
| Grinch | 5.13× | Movies & TV |
| Vocal harmony | 5.61× | Music & Radio |
| Cherish (group) | 12.77× | Music & Radio |
| Grace Slick | 9.65× | Music & Radio |
| Fairy godmother | 8.08× | Literature |
| Hipster | 9.46× | Politics & Society |
| Kikar HaShabbat | 15.82× | News |
| Fat Albert (film) | 8.09× | Movies & TV |
| TV Fanatic | 9.31× | Movies & TV |
| El Paso County, Colorado | 11.26× | Travel & Leisure |
| Jeep Wagoneer | 4.66× | Cars & Mobility |
| No Escape (1994 film) | 8.63× | Movies & TV |
| Jesse Plemons | 2.63× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 2.1 |
| Quality Awareness | PREMIUM | 1.95 |
| Need for Security | CONSERVATISM | 1.77 |
| Risk Appetite | THRILL | 1.76 |
| Travelling | THRILL | 1.57 |
| Community Orientation | OPEN | 1.51 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.3% |
| Italy | 7.1% |
| India | 7.0% |
See Market analysis audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Market analysis have in United States?
Market analysis has an estimated audience of 1,509,355 people in United States, concentrated in California and Texas.
What is the gender split and age of Market analysis fans?
42.8% of Market analysis fans are female, 57.2% are male, with an average age of 43.9 years.
Which brands do Market analysis fans like most?
Market analysis fans show strongest brand affinity for Governor of Michigan (16.76×), Israel (4.15×), and Goop (10.41×) over the country average.
Where do Market analysis fans live in United States?
Market analysis fans in United States are most concentrated in California (reach 205,394), Texas (reach 156,768), and Florida (reach 123,362). These three regions account for the largest share of the active audience.
What other brands do Market analysis fans also like?
Beyond Market analysis itself, the audience over-indexes on Israel (4.15×), Goop (10.41×), Wok (10.52×), and headspace (12.88×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Market analysis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.