Rascasse Audience Intelligence

Michael Symon Audience in United States

A data profile of the people who buy, follow and care about Michael Symon in United States — modelled from more than twelve digital signal sources. Michael Symon has an estimated audience of 254,668 people in United States.

#32among Chef in United States#13123among Person in United States#2661in Food & Beverages

The average Michael Symon fan in United States is 45.0 years old, more female, and lives primarily in Ohio.

The audience is concentrated in Ohio, California, New York.

Top brand affinities include Jennifer Love Hewitt, QVC, Michael Keaton, with strongest over-indexing on Jennifer Love Hewitt (21.43× the country average).

Demographically, the Michael Symon audience skews more female with an average age of 45.0, and over-indexes on personality traits such as Convenience Orientation, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Michael Symon fan in United States is more female, around 45.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Jennifer Love Hewitt.

Category: Food & Beverages · Type: Person · Subtype: Chef

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Michael Symon profile in United States.

Audience size
255K
in United States
Gender
69.5%♀
30.5% male
Age
45.0
average years
Country rank
#52378
Person in United States
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Michael Symon fans

69.5% are female, 30.5% are male, average age 45.0.

Fig. 02

Gender split

69.5%
Female
30.5%
Male
Demographic split for Michael Symon audience in United States
MetricValue
Female69.5%
Male30.5%
Average age45.0
Estimated audience size254,668
Fig. 03

Age distribution

Ø 45.0
average years
Age distribution of the Michael Symon audience in United States
Age bracketShare%
16-199%
20-2912%
30-3920%
40-4928%
50+31%
Fig. 04

Worldwide distribution

88.4%

of the worldwide Michael Symon audience comes from United States.

Worldwide audience distribution share by country for Michael Symon
CountryShare
United States88.4%
Canada5.3%
Brazil1.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Michael Symon audience in United States is strongest.

Fig. 05

Top regions by affinity

Michael Symon fans by region: top regions in United States
#RegionReachAffinity×
01Ohio~20K2.70×
02New Jersey~10K1.41×
03Pennsylvania~10K1.38×
04New Hampshire~1K1.27×
05Connecticut~4K1.23×
06New York~20K1.20×
07Michigan~9K1.18×
08Delaware<1K1.16×
09Wisconsin~5K1.15×
10Nevada~3K1.13×
11Rhode Island<1K1.09×
12Massachusetts~6K1.07×
13Oregon~3K1.06×
14Maine~1K1.05×
15South Carolina~4K1.03×
16Minnesota~4K1.03×
17Illinois~10K1.02×
18Indiana~5K1.00×
19Maryland~5K0.98×
20Missouri~4K0.98×
21West Virginia~1K0.98×
22Arizona~6K0.97×
23Vermont<1K0.97×
24Washington~6K0.96×
25Kentucky~3K0.96×
26Virginia~7K0.95×
27Tennessee~5K0.95×
28Colorado~4K0.95×
29Montana<1K0.95×
30North Carolina~8K0.94×
31Idaho~1K0.94×
32Nebraska~1K0.94×
33North Dakota<1K0.94×
34Kansas~2K0.93×
35Oklahoma~3K0.92×
36Iowa~2K0.92×
37Florida~20K0.91×
38South Dakota<1K0.91×
39Alaska<1K0.91×
40Hawaii~1K0.88×
41Alabama~3K0.87×
42Arkansas~2K0.87×
43New Mexico~1K0.87×
44Washington, District of Columbia<1K0.84×
45Mississippi~2K0.83×
46Georgia~7K0.81×
47Louisiana~3K0.78×
48California~20K0.74×
49Utah~2K0.73×
50Texas~20K0.68×
Fig. 06

Affinity by region

Affinity by region — Michael Symon, United States
0.68×1.00×2.70×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Michael Symon audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Michael Symon audience
#·InterestCategoryAffinity×
01Grant'sFood & Beverages26.09×
02Michael KeatonMovies & TV22.26×
03Jennifer Love HewittMovies & TV21.43×
04Valerie BertinelliMovies & TV19.54×
05Mikaela ShiffrinSports14.39×
06QVCMovies & TV10.68×
07Brittany SnowMovies & TV10.68×
08Kelly OsbourneMusic & Radio10.68×
09Lindsey VonnSports10.68×
10Kat DenningsMovies & TV9.55×
11Christian BaleMovies & TV8.07×
12Cleveland GuardiansSports7.23×
13Weather forecastingHome & Garden6.43×
14FedExBusiness & Career4.34×
15Microwave ovenHome & Garden4.23×
16Discount storesShopping4.14×
17Mortgage loansBusiness & Career2.83×
18PinterestInternet & Social Media2.75×
19SubwayFood & Beverages2.73×
20Organic foodFood & Beverages2.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Michael Symon audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Michael Symon audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.16×
Price SensitivityPREMIUM1.75×
IndulgenceJOY1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Michael Symon audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.70×
Risk AppetiteTHRILL0.77×
MindfulnessBALANCE0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Michael Symon have in United States?

Michael Symon has an estimated audience of 254,668 people in United States, concentrated in Ohio and California.

02

What is the gender split and age of Michael Symon fans?

69.5% of Michael Symon fans are female, 30.5% are male, with an average age of 45.0 years.

03

Which brands do Michael Symon fans like most?

Michael Symon fans show strongest brand affinity for Jennifer Love Hewitt (21.43×), QVC (10.68×), and Michael Keaton (22.26×) over the country average.

04

Where do Michael Symon fans live in United States?

Michael Symon fans in United States are most concentrated in Ohio (reach ~20K), California (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Michael Symon fans also like?

Beyond Michael Symon itself, the audience over-indexes on QVC (10.68×), Michael Keaton (22.26×), Brittany Snow (10.68×), and Kelly Osbourne (10.68×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Michael Symon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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