A data profile of the people who buy, follow and care about Mike Love in United States — modelled from more than twelve digital signal sources. Mike Love has an estimated audience of 615,280 people in United States.
The average Mike Love fan in United States is 45.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, Florida, Texas.
Top brand affinities include Burial (musician), The Beach Boys, Audible.com, with strongest over-indexing on Burial (musician) (53.67× the country average).
Demographically, the Mike Love audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Patriotism, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Mike Love fan in United States is more male, around 45.0 years old, with strong Patriotism tendencies and a notable affinity for Burial (musician).
The key figures that characterise the Mike Love profile in United States.
40.8% are female, 59.2% are male, average age 45.0.
| Metric | Value |
|---|---|
| Female | 40.8% |
| Male | 59.2% |
| Average age | 45.0 |
| Estimated audience size | 615,280 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 15% | |
| 30-39 | 21% | |
| 40-49 | 25% | |
| 50+ | 32% |
of the worldwide Mike Love audience comes from United States.
| Country | Share |
|---|---|
| United States | 58.2% |
| United Kingdom | 11.5% |
| Germany | 5.4% |
Where the Mike Love audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~8K | 1.87× | |
| 02 | Oregon | ~20K | 1.39× | |
| 03 | Idaho | ~6K | 1.28× | |
| 04 | New Hampshire | ~5K | 1.26× | |
| 05 | Maine | ~4K | 1.24× | |
| 06 | Nevada | ~10K | 1.16× | |
| 07 | Pennsylvania | ~40K | 1.13× | |
| 08 | Utah | ~9K | 1.13× | |
| 09 | Montana | ~3K | 1.13× | |
| 10 | Connecticut | ~10K | 1.11× | |
| 11 | Indiana | ~20K | 1.09× | |
| 12 | Ohio | ~30K | 1.08× | |
| 13 | California | ~100K | 1.06× | |
| 14 | Wisconsin | ~10K | 1.06× | |
| 15 | Minnesota | ~10K | 1.05× | |
| 16 | Kentucky | ~10K | 1.05× | |
| 17 | Delaware | ~3K | 1.05× | |
| 18 | Iowa | ~8K | 1.04× | |
| 19 | Massachusetts | ~20K | 1.03× | |
| 20 | Vermont | ~2K | 1.03× | |
| 21 | New Jersey | ~20K | 1.02× | |
| 22 | Colorado | ~20K | 1.02× | |
| 23 | Rhode Island | ~3K | 1.02× | |
| 24 | Illinois | ~30K | 1.01× | |
| 25 | Washington | ~20K | 1.01× | |
| 26 | Nebraska | ~5K | 1.01× | |
| 27 | Alaska | ~2K | 1.00× | |
| 28 | West Virginia | ~4K | 0.99× | |
| 29 | Missouri | ~10K | 0.98× | |
| 30 | Michigan | ~20K | 0.97× | |
| 31 | Arizona | ~20K | 0.97× | |
| 32 | Tennessee | ~20K | 0.94× | |
| 33 | North Dakota | ~2K | 0.93× | |
| 34 | Kansas | ~7K | 0.92× | |
| 35 | Florida | ~60K | 0.91× | |
| 36 | Virginia | ~20K | 0.91× | |
| 37 | South Carolina | ~10K | 0.91× | |
| 38 | Maryland | ~10K | 0.90× | |
| 39 | Oklahoma | ~9K | 0.90× | |
| 40 | North Carolina | ~30K | 0.89× | |
| 41 | South Dakota | ~2K | 0.89× | |
| 42 | New York | ~40K | 0.86× | |
| 43 | Arkansas | ~7K | 0.86× | |
| 44 | New Mexico | ~4K | 0.84× | |
| 45 | Washington, District of Columbia | ~2K | 0.82× | |
| 46 | Alabama | ~10K | 0.80× | |
| 47 | Mississippi | ~6K | 0.77× | |
| 48 | Louisiana | ~8K | 0.70× | |
| 49 | Georgia | ~20K | 0.69× | |
| 50 | Texas | ~50K | 0.63× |
The strongest cross-interests of the Mike Love audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Burial (musician) | Music & Radio | 53.67× | ||
| 02 | Ben Harper | Music & Radio | 22.05× | ||
| 03 | Die Antwoord | Music & Radio | 20.00× | ||
| 04 | Will Poulter | Movies & TV | 15.54× | ||
| 05 | The Beach Boys | Music & Radio | 14.30× | ||
| 06 | Vincent D'Onofrio | Movies & TV | 14.04× | ||
| 07 | Audible.com | Literature | 9.06× | ||
| 08 | Billy Joel | Music & Radio | 6.01× | ||
| 09 | Sustainable energy | Home & Garden | 5.26× | ||
| 10 | Renewable energy | Business & Career | 5.25× | ||
| 11 | Weather forecasting | Home & Garden | 4.09× | ||
| 12 | FedEx | Business & Career | 4.07× | ||
| 13 | Mortgage loans | Business & Career | 2.64× | ||
| 14 | Solar energy | Home & Garden | 2.63× | ||
| 15 | Airbnb | Travel & Leisure | 2.10× | ||
| 16 | Classical music | Music & Radio | 1.88× | ||
| 17 | Internet & Social Media | 1.78× | |||
| 18 | McDonald's | Food & Beverages | 1.78× | ||
| 19 | Barbecue | Food & Beverages | 1.73× | ||
| 20 | Macy's | Shopping | 1.66× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.78× | |
| Sustainability | BALANCE | 1.74× | |
| Tradition | CONSERVATISM | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.77× | |
| Creativity | OPEN | 0.80× | |
| Healthy Lifestyle | BALANCE | 0.82× |
Mike Love has an estimated audience of 615,280 people in United States, concentrated in California and Florida.
40.8% of Mike Love fans are female, 59.2% are male, with an average age of 45.0 years.
Mike Love fans show strongest brand affinity for Burial (musician) (53.67×), The Beach Boys (14.3×), and Audible.com (9.06×) over the country average.
Mike Love fans in United States are most concentrated in California (reach ~100K), Florida (reach ~60K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Mike Love itself, the audience over-indexes on The Beach Boys (14.3×), Audible.com (9.06×), Will Poulter (15.54×), and Renewable energy (5.25×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Mike Love. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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