Mike Love Audience in United States

Mike Love logo

Mike Love has an estimated audience of 938,557 people in United States. 40.8% are female, 59.2% are male, average age 45.0. Top regions: California, Florida, Texas. Top brand affinities: Burial (musician), The Beach Boys, Will Poulter, The IT Crowd, Luxury Travel.

The average Mike Love fan in United States is 45.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Burial (musician), The Beach Boys, Will Poulter, with strongest over-indexing on Burial (musician) (68.22× the country average). Demographically, the Mike Love audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Luxury Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Mike Love fans

Demographic split for Mike Love audience in United States
MetricValue
Female40.8%
Male59.2%
Average age45.0
Estimated audience size938,557

Audience persona

The typical Mike Love fan in United States is more male, around 45.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Burial (musician).

Top regions in United States

Top regions ranked by reach for Mike Love in United States
RegionReachAffinity
California115,8301.12×
Florida53,2510.84×
Texas51,7940.64×
New York46,6980.89×
Pennsylvania37,1731.18×
Illinois31,6551.01×
Ohio31,1231.08×
North Carolina26,8820.95×
New Jersey25,7571.08×
Michigan24,5231×
Virginia20,6950.91×
Washington19,2611.02×
Georgia19,0720.66×
Massachusetts18,7541.01×
Indiana18,0691.05×
Arizona17,8890.93×
Tennessee17,6200.94×
Colorado16,1801.09×
Oregon15,8241.47×
Wisconsin15,0961.07×
Missouri14,9320.99×
Minnesota14,6391.09×
Maryland13,3060.82×
Kentucky12,2211.04×
South Carolina11,3950.81×
Connecticut11,0281.17×
Nevada10,3961.15×
Oklahoma9,4670.91×
Utah9,3661.11×
Alabama9,1710.7×
Hawaii8,7412.17×
Iowa8,4221.09×
Louisiana8,3310.69×
Kansas7,0250.95×
Idaho6,9031.47×
Arkansas6,2900.81×
Mississippi5,3960.7×
New Hampshire4,6371.25×
Nebraska4,6110.98×
Maine4,3891.31×
West Virginia4,1500.95×
New Mexico3,1220.66×
Montana3,0621.18×
Rhode Island2,8010.94×
Delaware2,4460.94×
Washington, District of Columbia2,1350.76×
Alaska1,8210.91×
Vermont1,7511.06×
South Dakota1,7350.8×
North Dakota1,5440.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mike Love audience
BrandAffinityCategory
Burial (musician)68.22×Music & Radio
The Beach Boys12.39×Music & Radio
Will Poulter17.87×Movies & TV
The IT Crowd49.73×Movies & TV
Luxury Travel12.7×Travel & Leisure
Ben Harper40.84×Music & Radio
MSN3.52×News
Boston Marathon11.64×Sports
Kia Sportage15.26×Cars & Mobility
Vincent D'Onofrio14.36×Movies & TV
Prepackaged meal10.93×Food & Beverages
JBL10.3×Technology & Electronics
Luxury Bags13.75×Fashion & Accessoires
Brandi Carlile9.34×Music & Radio
Bass guitar3.12×Music & Radio
Planet Fitness2.4×Sports
Jack White9.85×Movies & TV
Private bank12.29×Business & Career
Cross-country skiing8.75×Sports
Great Clips3.4×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mike Love audience
TraitClusterScore
Luxury OrientationPREMIUM3.43
TraditionCONSERVATISM1.77
Risk AppetiteTHRILL1.44
MindfulnessBALANCE1.42
Community OrientationOPEN1.39
TravellingTHRILL1.39

Worldwide distribution

Worldwide audience distribution share by country for Mike Love
CountryShare
United States62.3%
United Kingdom10.4%
Germany5.4%

See Mike Love audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Mike Love have in United States?

Mike Love has an estimated audience of 938,557 people in United States, concentrated in California and Florida.

What is the gender split and age of Mike Love fans?

40.8% of Mike Love fans are female, 59.2% are male, with an average age of 45.0 years.

Which brands do Mike Love fans like most?

Mike Love fans show strongest brand affinity for Burial (musician) (68.22×), The Beach Boys (12.39×), and Will Poulter (17.87×) over the country average.

Where do Mike Love fans live in United States?

Mike Love fans in United States are most concentrated in California (reach 115,830), Florida (reach 53,251), and Texas (reach 51,794). These three regions account for the largest share of the active audience.

What other brands do Mike Love fans also like?

Beyond Mike Love itself, the audience over-indexes on The Beach Boys (12.39×), Will Poulter (17.87×), The IT Crowd (49.73×), and Luxury Travel (12.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mike Love. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.