Mike White (filmmaker) Audience in United States

Mike White (filmmaker) logo

Mike White (filmmaker) has an estimated audience of 1,679,012 people in United States. 59.0% are female, 41.0% are male, average age 36.8. Top regions: California, New York, Texas. Top brand affinities: Lulu 黃路梓茵, Israel, MK, Urban Outfitters, Keith Stanfield.

The average Mike White (filmmaker) fan in United States is 36.8 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Lulu 黃路梓茵, Israel, MK, with strongest over-indexing on Lulu 黃路梓茵 (5.35× the country average). Demographically, the Mike White (filmmaker) audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Person

Demographics of Mike White (filmmaker) fans

Demographic split for Mike White (filmmaker) audience in United States
MetricValue
Female59.0%
Male41.0%
Average age36.8
Estimated audience size1,679,012

Audience persona

The typical Mike White (filmmaker) fan in United States is more female, around 36.8 years old, with strong Patriotism tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Mike White (filmmaker) in United States
RegionReachAffinity
California270,0411.46×
New York184,1481.96×
Texas121,8260.84×
Florida69,6940.61×
Illinois66,8131.19×
Pennsylvania61,5031.09×
New Jersey51,6181.21×
Massachusetts51,2391.55×
North Carolina51,1211.01×
Georgia50,7400.98×
Washington49,3021.46×
Ohio45,8890.89×
Colorado39,4861.49×
Virginia39,1180.96×
Michigan38,7130.88×
Tennessee33,1280.98×
Oregon31,7551.65×
Minnesota29,7371.24×
Indiana27,4890.9×
Missouri25,9570.96×
Maryland25,6740.89×
Wisconsin24,6930.98×
Connecticut22,2031.32×
South Carolina21,2710.84×
Kentucky21,2671.01×
Utah16,6431.11×
Arizona16,4970.48×
Louisiana16,4230.76×
Oklahoma16,0470.86×
Nevada13,7180.84×
Iowa11,0020.8×
Kansas10,6670.81×
Hawaii9,7041.34×
Idaho9,6711.15×
Washington, District of Columbia9,3451.85×
Alabama9,2430.39×
Mississippi7,4450.54×
Maine7,4241.23×
New Hampshire7,2581.1×
New Mexico7,0540.84×
Nebraska6,5380.78×
Rhode Island6,3071.18×
Arkansas6,2770.45×
West Virginia4,8150.62×
Montana4,5120.97×
Vermont4,4731.52×
Delaware3,3050.71×
South Dakota2,3030.59×
North Dakota2,1770.63×
Wyoming1,7260.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mike White (filmmaker) audience
BrandAffinityCategory
Lulu 黃路梓茵5.35×Movies & TV
Israel2.25×Travel & Leisure
MK3.76×Music & Radio
Urban Outfitters1.54×Shopping
Keith Stanfield5.28×Movies & TV
Governor of Michigan4.59×Politics & Society
Goop3.26×Internet & Social Media
Wok3.74×Food & Beverages
Hipster4.85×Politics & Society
Grinch1.95×Movies & TV
Vocal harmony2.15×Music & Radio
Home staging2.48×Home & Garden
Wikia1.58×Internet & Social Media
WKRN-TV2.97×Movies & TV
Goose (band)2.76×Pets & Animals
Google Home2.84×Technology & Electronics
headspace4.05×Health
Cherish (group)4.67×Music & Radio
Hibachi3.36×Food & Beverages
Keeper (password manager)2.71×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mike White (filmmaker) audience
TraitClusterScore
PatriotismCONSERVATISM1.35
Family OrientationCONSERVATISM1.28
Need for SecurityCONSERVATISM1.23
Career OrientationPOWER1.16
ExtroversionTHRILL1.14
Risk AppetiteTHRILL1.14

Worldwide distribution

Worldwide audience distribution share by country for Mike White (filmmaker)
CountryShare
United States91.4%
Germany6.0%
Italy2.6%

See Mike White (filmmaker) audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Mike White (filmmaker) have in United States?

Mike White (filmmaker) has an estimated audience of 1,679,012 people in United States, concentrated in California and New York.

What is the gender split and age of Mike White (filmmaker) fans?

59.0% of Mike White (filmmaker) fans are female, 41.0% are male, with an average age of 36.8 years.

Which brands do Mike White (filmmaker) fans like most?

Mike White (filmmaker) fans show strongest brand affinity for Lulu 黃路梓茵 (5.35×), Israel (2.25×), and MK (3.76×) over the country average.

Where do Mike White (filmmaker) fans live in United States?

Mike White (filmmaker) fans in United States are most concentrated in California (reach 270,041), New York (reach 184,148), and Texas (reach 121,826). These three regions account for the largest share of the active audience.

What other brands do Mike White (filmmaker) fans also like?

Beyond Mike White (filmmaker) itself, the audience over-indexes on Israel (2.25×), MK (3.76×), Urban Outfitters (1.54×), and Keith Stanfield (5.28×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mike White (filmmaker). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.