A data profile of the people who buy, follow and care about Mockumentary in United States — modelled from more than twelve digital signal sources. Mockumentary has an estimated audience of 4,209,595 people in United States.
The average Mockumentary fan in United States is 31.6 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Modern Family, Pizza Hut, Subway, with strongest over-indexing on Modern Family (5.04× the country average).
Demographically, the Mockumentary audience skews more female with an average age of 31.6, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Mockumentary fan in United States is more female, around 31.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Modern Family.
The key figures that characterise the Mockumentary profile in United States.
56.0% are female, 44.0% are male, average age 31.6.
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 31.6 |
| Estimated audience size | 4,209,595 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 34% | |
| 30-39 | 20% | |
| 40-49 | 11% | |
| 50+ | 4% |
Where the Mockumentary audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~700K | 1.40× | |
| 02 | Washington | ~100K | 1.29× | |
| 03 | Oregon | ~60K | 1.29× | |
| 04 | New York | ~300K | 1.25× | |
| 05 | Massachusetts | ~100K | 1.18× | |
| 06 | Washington, District of Columbia | ~10K | 1.14× | |
| 07 | Utah | ~40K | 1.13× | |
| 08 | Virginia | ~100K | 1.11× | |
| 09 | Hawaii | ~20K | 1.11× | |
| 10 | Georgia | ~100K | 1.10× | |
| 11 | Maryland | ~80K | 1.10× | |
| 12 | Illinois | ~200K | 1.08× | |
| 13 | Minnesota | ~60K | 1.05× | |
| 14 | Oklahoma | ~50K | 1.04× | |
| 15 | Connecticut | ~40K | 1.04× | |
| 16 | Nevada | ~40K | 1.03× | |
| 17 | New Mexico | ~20K | 1.03× | |
| 18 | Vermont | ~8K | 1.03× | |
| 19 | Rhode Island | ~10K | 1.02× | |
| 20 | Texas | ~400K | 1.01× | |
| 21 | New Jersey | ~100K | 1.01× | |
| 22 | Arizona | ~90K | 1.01× | |
| 23 | Colorado | ~70K | 1.01× | |
| 24 | Maine | ~20K | 1.01× | |
| 25 | North Carolina | ~100K | 1.00× | |
| 26 | Missouri | ~70K | 1.00× | |
| 27 | Iowa | ~30K | 1.00× | |
| 28 | Alaska | ~9K | 1.00× | |
| 29 | Wisconsin | ~60K | 0.99× | |
| 30 | Kansas | ~30K | 0.98× | |
| 31 | Idaho | ~20K | 0.98× | |
| 32 | New Hampshire | ~20K | 0.98× | |
| 33 | Pennsylvania | ~100K | 0.97× | |
| 34 | Kentucky | ~50K | 0.96× | |
| 35 | Tennessee | ~80K | 0.94× | |
| 36 | Montana | ~10K | 0.94× | |
| 37 | North Dakota | ~8K | 0.94× | |
| 38 | Michigan | ~100K | 0.93× | |
| 39 | Indiana | ~70K | 0.93× | |
| 40 | Arkansas | ~30K | 0.93× | |
| 41 | South Dakota | ~9K | 0.93× | |
| 42 | West Virginia | ~20K | 0.92× | |
| 43 | Delaware | ~10K | 0.92× | |
| 44 | Ohio | ~100K | 0.91× | |
| 45 | Louisiana | ~50K | 0.91× | |
| 46 | Nebraska | ~20K | 0.91× | |
| 47 | Alabama | ~50K | 0.88× | |
| 48 | Florida | ~200K | 0.87× | |
| 49 | South Carolina | ~50K | 0.86× | |
| 50 | Mississippi | ~30K | 0.86× |
The strongest cross-interests of the Mockumentary audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Modern Family | Movies & TV | 5.04× | ||
| 02 | Chris Pratt | Movies & TV | 4.01× | ||
| 03 | True Detective | Movies & TV | 2.77× | ||
| 04 | Ryan Reynolds | Movies & TV | 2.63× | ||
| 05 | Jennifer Lawrence | Movies & TV | 2.44× | ||
| 06 | Anne Hathaway | Movies & TV | 2.43× | ||
| 07 | Rotten Tomatoes | Movies & TV | 2.37× | ||
| 08 | Non-alcoholic beverage | Food & Beverages | 2.36× | ||
| 09 | Apple TV | Movies & TV | 2.04× | ||
| 10 | Adam Sandler | Movies & TV | 2.03× | ||
| 11 | TV comedies | Movies & TV | 1.92× | ||
| 12 | Britney Spears | Music & Radio | 1.85× | ||
| 13 | Virtual reality | Technology & Electronics | 1.82× | ||
| 14 | Lego | Kids & Family | 1.80× | ||
| 15 | Board games | Games | 1.79× | ||
| 16 | GameStop | Games | 1.75× | ||
| 17 | Pizza Hut | Food & Beverages | 1.62× | ||
| 18 | Subway | Food & Beverages | 1.61× | ||
| 19 | Fast casual restaurants | Food & Beverages | 1.61× | ||
| 20 | IKEA | Home & Garden | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.36× | |
| Convenience Orientation | PREMIUM | 1.30× | |
| Career Orientation | POWER | 1.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.69× | |
| Family Orientation | CONSERVATISM | 0.78× | |
| Quality Awareness | PREMIUM | 0.79× |
Mockumentary has an estimated audience of 4,209,595 people in United States, concentrated in California and Texas.
56.0% of Mockumentary fans are female, 44.0% are male, with an average age of 31.6 years.
Mockumentary fans show strongest brand affinity for Modern Family (5.04×), Pizza Hut (1.62×), and Subway (1.61×) over the country average.
Mockumentary fans in United States are most concentrated in California (reach ~700K), Texas (reach ~400K), and New York (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Mockumentary itself, the audience over-indexes on Pizza Hut (1.62×), Subway (1.61×), True Detective (2.77×), and TV comedies (1.92×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Mockumentary. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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