Motorcycle drag racing Audience in United States

Motorcycle drag racing logo

Motorcycle drag racing has an estimated audience of 473,910 people in United States. 24.5% are female, 75.5% are male, average age 37.8. Top regions: Texas, California, Florida. Top brand affinities: Urban Outfitters, Israel, Keith Stanfield, Product design, Jennifer Fisher Jewelry.

The average Motorcycle drag racing fan in United States is 37.8 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Urban Outfitters, Israel, Keith Stanfield, with strongest over-indexing on Urban Outfitters (4.16× the country average). Demographically, the Motorcycle drag racing audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Motorcycle drag racing fans

Demographic split for Motorcycle drag racing audience in United States
MetricValue
Female24.5%
Male75.5%
Average age37.8
Estimated audience size473,910

Audience persona

The typical Motorcycle drag racing fan in United States is more male, around 37.8 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in United States

Top regions ranked by reach for Motorcycle drag racing in United States
RegionReachAffinity
Texas31,0770.76×
California29,0250.56×
Florida27,9580.87×
North Carolina17,1721.2×
Ohio13,9240.95×
Georgia13,8680.95×
New York12,8930.49×
Indiana11,1141.28×
Pennsylvania11,0640.69×
Tennessee10,8131.14×
Illinois10,6470.67×
Virginia10,6250.92×
Michigan9,3420.75×
Alabama8,6901.31×
South Carolina7,3811.04×
Arizona6,4950.67×
Missouri6,4900.85×
Washington6,4680.68×
Wisconsin6,2940.88×
Oklahoma5,9571.13×
Kentucky5,4960.93×
Kansas5,3921.44×
Maryland5,3540.66×
Colorado4,9020.66×
Louisiana4,7630.78×
New Jersey4,3830.36×
Minnesota4,2850.63×
Oregon4,1910.77×
Mississippi4,0711.04×
Massachusetts3,9760.43×
Iowa3,8780.99×
Arkansas3,8070.98×
Nevada3,5380.77×
Utah2,9160.69×
Connecticut2,7080.57×
Idaho2,6141.1×
Nebraska2,5691.08×
New Mexico2,1300.9×
West Virginia2,1230.96×
Alaska2,1182.09×
Hawaii2,0291×
Montana1,8471.4×
South Dakota1,8231.66×
North Dakota1,7751.82×
New Hampshire1,7490.94×
Wyoming1,7172.44×
Rhode Island1,6891.12×
Maine1,6880.99×
Vermont1,6612×
Delaware1,5121.16×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Motorcycle drag racing audience
BrandAffinityCategory
Urban Outfitters4.16×Shopping
Israel3.42×Travel & Leisure
Keith Stanfield10.18×Movies & TV
Product design2.99×Business & Career
Jennifer Fisher Jewelry31.97×Fashion & Accessoires
Alaska2.23×Travel & Leisure
Minnesota2.03×Travel & Leisure
Hipster11.11×Politics & Society
Hog Hunting3.92×Sports
Home construction1.59×Home & Garden
UK garage6.02×Music & Radio
N1 road (South Africa)4.48×Travel & Leisure
Embroidery Library16.57×Home & Garden
Stamp collecting4.63×Home & Garden
Electrolyte4.44×Health
Voltron: Legendary Defender15.05×Movies & TV
Vocal harmony4.12×Music & Radio
Gouda cheese19.36×Food & Beverages
Governor of Michigan6.66×Politics & Society
Pro-Ject3.61×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Motorcycle drag racing audience
TraitClusterScore
PatriotismCONSERVATISM3.21
Risk AppetiteTHRILL1.6
Family OrientationCONSERVATISM1.56
Need for SecurityCONSERVATISM1.5
Luxury OrientationPREMIUM1.31
Community OrientationOPEN1.24

Worldwide distribution

Worldwide audience distribution share by country for Motorcycle drag racing
CountryShare
United States30.8%
Indonesia11.8%
Brazil9.6%

See Motorcycle drag racing audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Motorcycle drag racing have in United States?

Motorcycle drag racing has an estimated audience of 473,910 people in United States, concentrated in Texas and California.

What is the gender split and age of Motorcycle drag racing fans?

24.5% of Motorcycle drag racing fans are female, 75.5% are male, with an average age of 37.8 years.

Which brands do Motorcycle drag racing fans like most?

Motorcycle drag racing fans show strongest brand affinity for Urban Outfitters (4.16×), Israel (3.42×), and Keith Stanfield (10.18×) over the country average.

Where do Motorcycle drag racing fans live in United States?

Motorcycle drag racing fans in United States are most concentrated in Texas (reach 31,077), California (reach 29,025), and Florida (reach 27,958). These three regions account for the largest share of the active audience.

What other brands do Motorcycle drag racing fans also like?

Beyond Motorcycle drag racing itself, the audience over-indexes on Israel (3.42×), Keith Stanfield (10.18×), Product design (2.99×), and Jennifer Fisher Jewelry (31.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Motorcycle drag racing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.