Rascasse Audience Intelligence

Nemo Audience in United States

A data profile of the people who buy, follow and care about Nemo in United States — modelled from more than twelve digital signal sources. Nemo has an estimated audience of 302,216 people in United States.

#401among Fictional Character in United States#8721in Movies & TV

The average Nemo fan in United States is 25.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Monsters, Finding Nemo, Shrek, with strongest over-indexing on Monsters (86.87× the country average).

Demographically, the Nemo audience skews more female with an average age of 25.2, and over-indexes on personality traits such as Convenience Orientation, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Nemo fan in United States is more female, around 25.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Monsters.

Category: Movies & TV · Type: Fictional Character

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nemo profile in United States.

Audience size
302K
in United States
Gender
73.3%♀
26.7% male
Age
25.2
average years
Country rank
#48207
Fictional Character in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nemo fans

73.3% are female, 26.7% are male, average age 25.2.

Fig. 02

Gender split

73.3%
Female
26.7%
Male
Demographic split for Nemo audience in United States
MetricValue
Female73.3%
Male26.7%
Average age25.2
Estimated audience size302,216
Fig. 03

Age distribution

Ø 25.2
average years
Age distribution of the Nemo audience in United States
Age bracketShare%
16-1959%
20-2928%
30-396%
40-495%
50+2%
Fig. 04

Worldwide distribution

13.7%

of the worldwide Nemo audience comes from United States.

Worldwide audience distribution share by country for Nemo
CountryShare
Netherlands19.5%
United States13.7%
Japan10.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nemo audience in United States is strongest.

Fig. 05

Top regions by affinity

Nemo fans by region: top regions in United States
#RegionReachAffinity×
01South Dakota~4K5.53×
02New Jersey~10K1.29×
03Utah~3K1.20×
04Hawaii~1K1.11×
05Alaska<1K1.11×
06Texas~30K1.10×
07Montana<1K1.07×
08Louisiana~4K1.06×
09Idaho~2K1.06×
10Florida~20K1.05×
11California~30K1.04×
12Washington~6K1.04×
13Michigan~8K1.03×
14Nevada~3K1.00×
15Arizona~6K0.99×
16Alabama~4K0.99×
17New Mexico~1K0.99×
18Colorado~5K0.97×
19Oklahoma~3K0.96×
20New Hampshire~1K0.96×
21Ohio~9K0.94×
22Oregon~3K0.94×
23Georgia~9K0.93×
24Kentucky~4K0.93×
25Arkansas~2K0.91×
26North Dakota<1K0.91×
27New York~10K0.90×
28Tennessee~5K0.90×
29Massachusetts~5K0.90×
30Indiana~5K0.90×
31Missouri~4K0.90×
32Nebraska~1K0.90×
33Pennsylvania~9K0.89×
34Mississippi~2K0.89×
35Connecticut~3K0.88×
36Vermont<1K0.88×
37Illinois~9K0.87×
38North Carolina~8K0.87×
39Iowa~2K0.86×
40West Virginia~1K0.86×
41Wisconsin~4K0.85×
42Maine<1K0.85×
43South Carolina~4K0.84×
44Minnesota~4K0.84×
45Kansas~2K0.84×
46Rhode Island<1K0.83×
47Virginia~6K0.82×
48Delaware<1K0.81×
49Maryland~4K0.79×
50Washington, District of Columbia<1K0.72×
Fig. 06

Affinity by region

Affinity by region — Nemo, United States
0.72×1.00×5.53×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nemo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nemo audience
#·InterestCategoryAffinity×
01Finding NemoMovies & TV131.13×
02MonstersMovies & TV86.87×
03Kung Fu PandaMovies & TV71.43×
04SmartiesFood & Beverages53.05×
05ShrekMovies & TV47.27×
06Little Red Riding HoodLiterature29.22×
07Volkswagen PoloCars & Mobility29.07×
08Pirates of the Caribbean (film series)Movies & TV20.92×
09Sprite (soft drink)Food & Beverages20.00×
10FuturamaMovies & TV19.64×
11Two and a Half MenMovies & TV14.50×
12Bella ThorneMovies & TV14.27×
13Pretty Little Liars (TV series)Movies & TV14.00×
14Avril LavigneMusic & Radio12.47×
15Family GuyMovies & TV9.32×
16Anne HathawayMovies & TV8.96×
17SubwayFood & Beverages6.40×
18Pizza HutFood & Beverages6.06×
19Domino's PizzaFood & Beverages4.34×
20McDonald'sFood & Beverages3.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nemo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Nemo audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.99×
ExtroversionTHRILL1.68×
Price SensitivityPREMIUM1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Nemo audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.54×
DIY MentalityTHRILL0.61×
Luxury OrientationPREMIUM0.63×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Nemo have in United States?

Nemo has an estimated audience of 302,216 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Nemo fans?

73.3% of Nemo fans are female, 26.7% are male, with an average age of 25.2 years.

03

Which brands do Nemo fans like most?

Nemo fans show strongest brand affinity for Monsters (86.87×), Finding Nemo (131.13×), and Shrek (47.27×) over the country average.

04

Where do Nemo fans live in United States?

Nemo fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Nemo fans also like?

Beyond Nemo itself, the audience over-indexes on Finding Nemo (131.13×), Shrek (47.27×), Kung Fu Panda (71.43×), and Subway (6.4×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Nemo audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Nemo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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