Rascasse Audience Intelligence

Nondenominational Christianity Audience in United States

A data profile of the people who buy, follow and care about Nondenominational Christianity in United States — modelled from more than twelve digital signal sources. Nondenominational Christianity has an estimated audience of 853,944 people in United States.

#4among Church in United States#242among NGO / Political Party in United States#1555in Politics & Society

The average Nondenominational Christianity fan in United States is 46.2 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Ronaldinho, New Testament, Drudge Report, with strongest over-indexing on Ronaldinho (14.6× the country average).

Demographically, the Nondenominational Christianity audience skews more female with an average age of 46.2, and over-indexes on personality traits such as Quality Awareness, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Nondenominational Christianity fan in United States is more female, around 46.2 years old, with strong Quality Awareness tendencies and a notable affinity for Ronaldinho.

Category: Politics & Society · Type: NGO / Political Party · Subtype: Church

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nondenominational Christianity profile in United States.

Audience size
854K
in United States
Gender
67.4%♀
32.6% male
Age
46.2
average years
Country rank
#26302
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nondenominational Christianity fans

67.4% are female, 32.6% are male, average age 46.2.

Fig. 02

Gender split

67.4%
Female
32.6%
Male
Demographic split for Nondenominational Christianity audience in United States
MetricValue
Female67.4%
Male32.6%
Average age46.2
Estimated audience size853,944
Fig. 03

Age distribution

Ø 46.2
average years
Age distribution of the Nondenominational Christianity audience in United States
Age bracketShare%
16-199%
20-2910%
30-3917%
40-4927%
50+36%
Fig. 04

Worldwide distribution

76.1%

of the worldwide Nondenominational Christianity audience comes from United States.

Worldwide audience distribution share by country for Nondenominational Christianity
CountryShare
United States76.1%
United Kingdom3.2%
Canada3.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nondenominational Christianity audience in United States is strongest.

Fig. 05

Top regions by affinity

Nondenominational Christianity fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~20K1.82×
02Texas~100K1.46×
03Mississippi~9K1.23×
04Idaho~5K1.23×
05Arizona~20K1.18×
06Oklahoma~10K1.18×
07Hawaii~4K1.13×
08Utah~8K1.12×
09Arkansas~8K1.12×
10Alaska~2K1.11×
11Missouri~20K1.10×
12Alabama~10K1.10×
13Indiana~20K1.09×
14Florida~60K1.06×
15Georgia~30K1.05×
16Tennessee~20K1.05×
17New Mexico~4K1.04×
18Maryland~20K1.03×
19Kansas~7K1.02×
20North Carolina~30K1.00×
21Ohio~30K0.99×
22Michigan~20K0.99×
23Virginia~20K0.99×
24Kentucky~10K0.99×
25Washington~20K0.98×
26Nevada~8K0.98×
27Montana~2K0.97×
28North Dakota~2K0.97×
29Wisconsin~10K0.96×
30Nebraska~4K0.96×
31California~90K0.95×
32Illinois~30K0.93×
33South Carolina~10K0.93×
34South Dakota~2K0.93×
35Colorado~10K0.92×
36Connecticut~8K0.92×
37Delaware~2K0.92×
38Oregon~9K0.91×
39West Virginia~4K0.91×
40Minnesota~10K0.90×
41Iowa~6K0.90×
42Rhode Island~2K0.89×
43Pennsylvania~30K0.88×
44New Jersey~20K0.87×
45Washington, District of Columbia~2K0.85×
46Vermont~1K0.85×
47Maine~3K0.83×
48New Hampshire~3K0.82×
49Massachusetts~10K0.81×
50New York~40K0.77×
Fig. 06

Affinity by region

Affinity by region — Nondenominational Christianity, United States
0.77×1.00×1.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nondenominational Christianity audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nondenominational Christianity audience
#·InterestCategoryAffinity×
01RonaldinhoSports14.60×
02Leicester City F.C.Sports14.60×
03Crystal Palace F.C.Sports14.60×
04Pep GuardiolaSports14.60×
05Kevin De BruyneSports14.60×
06Thierry HenrySports13.49×
07Christian PulisicSports10.58×
08David BeckhamSports8.64×
09Old TestamentPolitics & Society7.95×
10New TestamentPolitics & Society6.06×
11Drudge ReportSports4.71×
12Denzel WashingtonMovies & TV4.63×
13Microwave ovenHome & Garden3.88×
14Non-alcoholic beverageFood & Beverages3.51×
15GeneticsKids & Family2.30×
16TMZInternet & Social Media2.17×
17Discount storesShopping2.17×
18TraditionPolitics & Society2.10×
19Nonprofit organizationPolitics & Society1.91×
20ReligionBusiness & Career1.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nondenominational Christianity audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Nondenominational Christianity audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.71×
PatriotismCONSERVATISM2.44×
SpiritualityBALANCE1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Nondenominational Christianity audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.76×
Early Adopter MentalityPOWER0.85×
ExtroversionTHRILL0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Nondenominational Christianity have in United States?

Nondenominational Christianity has an estimated audience of 853,944 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Nondenominational Christianity fans?

67.4% of Nondenominational Christianity fans are female, 32.6% are male, with an average age of 46.2 years.

03

Which brands do Nondenominational Christianity fans like most?

Nondenominational Christianity fans show strongest brand affinity for Ronaldinho (14.6×), New Testament (6.06×), and Drudge Report (4.71×) over the country average.

04

Where do Nondenominational Christianity fans live in United States?

Nondenominational Christianity fans in United States are most concentrated in Texas (reach ~100K), California (reach ~90K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Nondenominational Christianity fans also like?

Beyond Nondenominational Christianity itself, the audience over-indexes on New Testament (6.06×), Drudge Report (4.71×), Microwave oven (3.88×), and Leicester City F.C. (14.6×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Nondenominational Christianity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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