Rascasse Audience Intelligence

Lakewood Church Audience in United States

A data profile of the people who buy, follow and care about Lakewood Church in United States — modelled from more than twelve digital signal sources. Lakewood Church has an estimated audience of 1,036,335 people in United States.

#2among Church in United States#207among NGO / Political Party in United States#1370in Politics & Society

The average Lakewood Church fan in United States is 46.7 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Charli XCX, Cyndi Lauper, Irina Shayk, with strongest over-indexing on Charli XCX (29.93× the country average).

Demographically, the Lakewood Church audience skews more female with an average age of 46.7, and over-indexes on personality traits such as Spirituality, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lakewood Church fan in United States is more female, around 46.7 years old, with strong Spirituality tendencies and a notable affinity for Charli XCX.

Category: Politics & Society · Type: NGO / Political Party · Subtype: Church

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lakewood Church profile in United States.

Audience size
1M
in United States
Gender
69.0%♀
31.0% male
Age
46.7
average years
Country rank
#23119
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lakewood Church fans

69.0% are female, 31.0% are male, average age 46.7.

Fig. 02

Gender split

69.0%
Female
31.0%
Male
Demographic split for Lakewood Church audience in United States
MetricValue
Female69.0%
Male31.0%
Average age46.7
Estimated audience size1,036,335
Fig. 03

Age distribution

Ø 46.7
average years
Age distribution of the Lakewood Church audience in United States
Age bracketShare%
16-197%
20-2910%
30-3919%
40-4928%
50+36%
Fig. 04

Worldwide distribution

87.2%

of the worldwide Lakewood Church audience comes from United States.

Worldwide audience distribution share by country for Lakewood Church
CountryShare
United States87.2%
India2.3%
Canada1.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lakewood Church audience in United States is strongest.

Fig. 05

Top regions by affinity

Lakewood Church fans by region: top regions in United States
#RegionReachAffinity×
01Texas~800K11.54×
02Alabama~40K2.62×
03Missouri~30K2.07×
04Arizona~40K1.81×
05Louisiana~20K1.52×
06Oklahoma~20K1.32×
07Alaska~2K1.08×
08Mississippi~9K1.06×
09Tennessee~20K1.02×
10Arkansas~9K1.00×
11Georgia~30K0.98×
12New Mexico~5K0.97×
13Florida~60K0.91×
14Maryland~20K0.89×
15North Carolina~30K0.87×
16Montana~2K0.86×
17Hawaii~4K0.85×
18South Carolina~10K0.82×
19North Dakota~2K0.82×
20Virginia~20K0.81×
21Colorado~10K0.81×
22Kansas~7K0.81×
23Washington, District of Columbia~3K0.81×
24Kentucky~10K0.80×
25South Dakota~2K0.80×
26Vermont~1K0.79×
27Delaware~2K0.78×
28Minnesota~10K0.77×
29West Virginia~4K0.77×
30Indiana~10K0.76×
31Nevada~8K0.76×
32Iowa~7K0.76×
33Nebraska~4K0.76×
34Ohio~20K0.73×
35Washington~20K0.73×
36Illinois~20K0.71×
37Michigan~20K0.71×
38Rhode Island~2K0.71×
39Idaho~4K0.69×
40Maine~3K0.69×
41Connecticut~7K0.68×
42New Hampshire~3K0.68×
43New Jersey~20K0.66×
44Oregon~8K0.65×
45California~70K0.64×
46Pennsylvania~20K0.61×
47Wisconsin~9K0.60×
48Massachusetts~10K0.56×
49Utah~5K0.56×
50New York~30K0.54×
Fig. 06

Affinity by region

Affinity by region — Lakewood Church, United States
0.54×1.00×11.54×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lakewood Church audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lakewood Church audience
#·InterestCategoryAffinity×
01Irina ShaykFashion & Accessoires45.99×
02Cyndi LauperMusic & Radio32.31×
03Charli XCXMusic & Radio29.93×
04Depeche ModeMusic & Radio13.20×
05Drudge ReportSports9.91×
06Channing TatumMovies & TV9.16×
07Heidi KlumFashion & Accessoires7.10×
08New York PostNews6.24×
09TelegramInternet & Social Media5.09×
10Kendra ScottFashion & Accessoires4.34×
11New TestamentPolitics & Society4.00×
12PoliticoPolitics & Society3.73×
13Microwave ovenHome & Garden2.65×
14Hardware storeHome & Garden2.36×
15Ace HardwareHome & Garden2.24×
16GeneticsKids & Family2.13×
17ThanksgivingKids & Family2.07×
18BiblePolitics & Society2.06×
19Capital OneBusiness & Career1.67×
20FlowerHome & Garden1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lakewood Church audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lakewood Church audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.89×
IndulgenceJOY1.80×
DIY MentalityTHRILL1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lakewood Church audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.49×
Social Media UsageJOY0.71×
Pet OwnershipJOY0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lakewood Church have in United States?

Lakewood Church has an estimated audience of 1,036,335 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Lakewood Church fans?

69.0% of Lakewood Church fans are female, 31.0% are male, with an average age of 46.7 years.

03

Which brands do Lakewood Church fans like most?

Lakewood Church fans show strongest brand affinity for Charli XCX (29.93×), Cyndi Lauper (32.31×), and Irina Shayk (45.99×) over the country average.

04

Where do Lakewood Church fans live in United States?

Lakewood Church fans in United States are most concentrated in Texas (reach ~800K), California (reach ~70K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Lakewood Church fans also like?

Beyond Lakewood Church itself, the audience over-indexes on Cyndi Lauper (32.31×), Irina Shayk (45.99×), Drudge Report (9.91×), and New York Post (6.24×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Lakewood Church. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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