Oracle Audience in United States

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Oracle has an estimated audience of 3,461,404 people in United States. 53.5% are female, 46.5% are male, average age 30.4. Top regions: California, Texas, Florida. Top brand affinities: Finnair, Oracle Corporation, Eurostar, Google Maps, Aaron Paul.

The average Oracle fan in United States is 30.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, Oracle Corporation, Eurostar, with strongest over-indexing on Finnair (675× the country average). Demographically, the Oracle audience skews balanced with an average age of 30.4, and over-indexes on personality traits such as Mindfulness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand

Demographics of Oracle fans

Demographic split for Oracle audience in United States
MetricValue
Female53.5%
Male46.5%
Average age30.4
Estimated audience size3,461,404

Audience persona

The typical Oracle fan in United States is balanced, around 30.4 years old, with strong Mindfulness tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Oracle in United States
RegionReachAffinity
California475,5571.25×
Texas363,7061.22×
Florida227,5400.97×
New York212,4581.1×
Illinois130,0921.13×
Pennsylvania118,5991.02×
Virginia114,8271.36×
Georgia113,5271.06×
Ohio104,9690.98×
North Carolina104,0841×
Tennessee97,4001.4×
Massachusetts96,5951.42×
New Jersey92,5941.05×
Arizona90,4951.28×
Washington90,4011.3×
Michigan83,1870.92×
Colorado74,2121.36×
Missouri66,2061.19×
Maryland64,8051.09×
Indiana63,1681×
Minnesota55,8581.13×
Wisconsin49,8190.96×
Louisiana47,4091.06×
Alabama45,6800.94×
South Carolina42,4680.82×
Oregon37,6660.95×
Kentucky36,5570.84×
Connecticut35,1801.01×
Nevada34,8071.04×
Kansas32,8131.2×
Oklahoma32,6080.85×
Utah29,6620.96×
Iowa25,8420.91×
Arkansas23,3930.82×
Mississippi22,4150.79×
Nebraska15,7830.91×
New Hampshire14,2171.04×
Idaho14,1680.82×
Hawaii13,8160.93×
Washington, District of Columbia13,1051.26×
New Mexico12,1570.7×
West Virginia10,9290.68×
Rhode Island10,4510.95×
Maine9,9930.81×
Delaware7,4530.78×
Montana7,3510.77×
Vermont7,2671.2×
Alaska6,3180.85×
South Dakota5,5980.7×
North Dakota4,8780.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Oracle audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Oracle Corporation29.32×Technology & Electronics
Eurostar60.15×Cars & Mobility
Google Maps3.93×Internet & Social Media
Aaron Paul19.07×Movies & TV
Key Food18.34×Shopping
Bank of America3.49×Business & Career
Erin Andrews20×Sports
Capital One3.09×Business & Career
Paul Wesley19.06×Movies & TV
Indeed.com3.11×Business & Career
Demi Moore6.68×Movies & TV
Sharp Aquos63.15×Technology & Electronics
Diane Keaton4.19×Movies & TV
Voltaire20×Literature
Candice Swanepoel20×Fashion & Accessoires
Josh Duhamel9.14×Fashion & Accessoires
The UPS Store2.91×Shopping
Larry Page16.86×Politics & Society
Sharon Osbourne7.37×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Oracle audience
TraitClusterScore
MindfulnessBALANCE2.61
SpiritualityBALANCE1.58
SustainabilityBALANCE1.4
Urban LifestyleOPEN1.39
ExtroversionTHRILL1.36
Need for SecurityCONSERVATISM1.29

Worldwide distribution

Worldwide audience distribution share by country for Oracle
CountryShare
United States25.1%
India14.1%
Japan9.6%

See Oracle audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Oracle have in United States?

Oracle has an estimated audience of 3,461,404 people in United States, concentrated in California and Texas.

What is the gender split and age of Oracle fans?

53.5% of Oracle fans are female, 46.5% are male, with an average age of 30.4 years.

Which brands do Oracle fans like most?

Oracle fans show strongest brand affinity for Finnair (675×), Oracle Corporation (29.32×), and Eurostar (60.15×) over the country average.

Where do Oracle fans live in United States?

Oracle fans in United States are most concentrated in California (reach 475,557), Texas (reach 363,706), and Florida (reach 227,540). These three regions account for the largest share of the active audience.

What other brands do Oracle fans also like?

Beyond Oracle itself, the audience over-indexes on Oracle Corporation (29.32×), Eurostar (60.15×), Google Maps (3.93×), and Aaron Paul (19.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Oracle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.