Palma, Majorca Audience in United States
Palma, Majorca has an estimated audience of 318,774 people in United States. 51.7% are female, 48.3% are male, average age 34.5. Top brand affinities: Natural rubber, Voter registration, Nationality, Electrolyte, Elsword.
Top brand affinities include Natural rubber, Voter registration, Nationality, with strongest over-indexing on Natural rubber (13.47× the country average). Demographically, the Palma, Majorca audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Travelling, Design Affinity.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Palma, Majorca fans
| Metric | Value |
|---|---|
| Female | 51.7% |
| Male | 48.3% |
| Average age | 34.5 |
| Estimated audience size | 318,774 |
Audience persona
The typical Palma, Majorca fan in United States is balanced, around 34.5 years old, with strong Travelling tendencies and a notable affinity for Natural rubber.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Natural rubber | 13.47× | Cars & Mobility |
| Voter registration | 18.75× | Politics & Society |
| Nationality | 7.45× | Politics & Society |
| Electrolyte | 12.77× | Health |
| Elsword | 22.34× | Games |
| Kendra Scott | 3.86× | Fashion & Accessoires |
| TeachHUB | 4.88× | Business & Career |
| Halsey, Oregon | 9.67× | Travel & Leisure |
| Home construction | 1.53× | Home & Garden |
| Governor of Michigan | 7.83× | Politics & Society |
| Harmattan | 42.11× | Travel & Leisure |
| Goop | 5.05× | Internet & Social Media |
| Home equity | 1.8× | Home & Garden |
| Fairy godmother | 6.45× | Literature |
| Wok | 5.39× | Food & Beverages |
| headspace | 7.68× | Health |
| Stamp collecting | 3.71× | Home & Garden |
| JDSU | 2.32× | Business & Career |
| Justice | 1.98× | Politics & Society |
| Nebraska Cornhuskers football | 2.44× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 2.51 |
| Design Affinity | PREMIUM | 2.38 |
| Community Orientation | OPEN | 2.23 |
| LGBTQ+ Identity | OPEN | 2.1 |
| Pet Ownership | JOY | 1.89 |
| Risk Appetite | THRILL | 1.88 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 23.8% |
| Germany | 14.7% |
| United Kingdom | 10.3% |
See Palma, Majorca audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
How to read this data
Audience size is the estimated number of people in United States who actively search for Palma, Majorca. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.