Pasta salad Audience in United States

Pasta salad logo

Pasta salad has an estimated audience of 350,570 people in United States. 83.3% are female, 16.7% are male, average age 46.0. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Whataburger, Zoo Tycoon (series), Goop, Product design.

The average Pasta salad fan in United States is 46.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Whataburger, Zoo Tycoon (series), with strongest over-indexing on Elsword (16× the country average). Demographically, the Pasta salad audience skews more female with an average age of 46.0, and over-indexes on personality traits such as Sustainability, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Dish

Demographics of Pasta salad fans

Demographic split for Pasta salad audience in United States
MetricValue
Female83.3%
Male16.7%
Average age46.0
Estimated audience size350,570

Audience persona

The typical Pasta salad fan in United States is more female, around 46.0 years old, with strong Sustainability tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Pasta salad in United States
RegionReachAffinity
California29,1200.76×
Texas23,1640.77×
Florida17,8560.75×
New York16,9890.87×
Pennsylvania15,0051.27×
Ohio13,4481.25×
North Carolina12,5081.19×
Illinois11,696
Michigan11,6561.27×
Georgia11,1551.03×
Virginia8,3610.98×
New Jersey7,4460.84×
Tennessee6,9870.99×
Arizona6,9360.97×
Indiana6,5761.03×
Massachusetts6,5700.95×
Washington6,5380.93×
South Carolina6,5081.23×
Maryland5,7650.96×
Colorado5,7571.04×
Alabama5,7201.17×
Wisconsin5,5401.05×
Minnesota5,3021.06×
Missouri5,2440.93×
Kentucky4,5781.04×
Oregon3,9600.99×
Louisiana3,9240.87×
Connecticut3,6381.03×
Utah3,6261.15×
Oklahoma3,5520.91×
Mississippi3,2331.12×
Iowa2,9301.01×
Kansas2,8121.02×
Arkansas2,6170.91×
Nevada2,2710.67×
New Mexico1,9931.13×
West Virginia1,8571.14×
Maine1,6751.33×
Idaho1,5980.91×
Nebraska1,5110.86×
New Hampshire1,4771.07×
Hawaii1,4450.96×
Rhode Island1,0840.97×
Montana1,0801.11×
Delaware9931.03×
Washington, District of Columbia7970.76×
Vermont7431.21×
Alaska7240.97×
South Dakota6550.81×
North Dakota6030.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pasta salad audience
BrandAffinityCategory
Elsword16×Games
Whataburger1.63×Food & Beverages
Zoo Tycoon (series)16×Games
Goop4.18×Internet & Social Media
Product design1.5×Business & Career
Governor of Michigan5.04×Politics & Society
Fairy godmother5.08×Literature
Historic site2.76×Arts & Culture
headspace5.28×Health
Wok3.59×Food & Beverages
Google Home3.44×Technology & Electronics
Hibachi4.18×Food & Beverages
Grinch1.95×Movies & TV
Mathcore3.85×Music & Radio
Cacique5.31×Food & Beverages
Cherish (group)5.1×Music & Radio
Grace Slick3.97×Music & Radio
Cam Ward1.73×Sports
Jesse Plemons1.53×Movies & TV
Home staging2.3×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pasta salad audience
TraitClusterScore
SustainabilityBALANCE1.61
Family OrientationCONSERVATISM1.56
Urban LifestyleOPEN1.46
IndulgenceJOY1.43
Price SensitivityPREMIUM1.4
Healthy LifestyleBALANCE1.37

Worldwide distribution

Worldwide audience distribution share by country for Pasta salad
CountryShare
Brazil31.8%
Italy23.9%
United States20.2%

See Pasta salad audiences in other countries

More Dish audiences in United States

Frequently asked questions

How many fans does Pasta salad have in United States?

Pasta salad has an estimated audience of 350,570 people in United States, concentrated in California and Texas.

What is the gender split and age of Pasta salad fans?

83.3% of Pasta salad fans are female, 16.7% are male, with an average age of 46.0 years.

Which brands do Pasta salad fans like most?

Pasta salad fans show strongest brand affinity for Elsword (16×), Whataburger (1.63×), and Zoo Tycoon (series) (16×) over the country average.

Where do Pasta salad fans live in United States?

Pasta salad fans in United States are most concentrated in California (reach 29,120), Texas (reach 23,164), and Florida (reach 17,856). These three regions account for the largest share of the active audience.

What other brands do Pasta salad fans also like?

Beyond Pasta salad itself, the audience over-indexes on Whataburger (1.63×), Zoo Tycoon (series) (16×), Goop (4.18×), and Product design (1.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pasta salad. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.