Pepe Aguilar Audience in United States

Pepe Aguilar logo

Pepe Aguilar has an estimated audience of 869,886 people in United States. 48.7% are female, 51.3% are male, average age 39.9. Top regions: California, Texas, Florida. Top brand affinities: Christian Nodal, Atlético Nacional, Salma Hayek, Norteño (music), Club América.

The average Pepe Aguilar fan in United States is 39.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Christian Nodal, Atlético Nacional, Salma Hayek, with strongest over-indexing on Christian Nodal (31× the country average). Demographically, the Pepe Aguilar audience skews balanced with an average age of 39.9, and over-indexes on personality traits such as Urban Lifestyle, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Pepe Aguilar fans

Demographic split for Pepe Aguilar audience in United States
MetricValue
Female48.7%
Male51.3%
Average age39.9
Estimated audience size869,886

Audience persona

The typical Pepe Aguilar fan in United States is balanced, around 39.9 years old, with strong Urban Lifestyle tendencies and a notable affinity for Christian Nodal.

Top regions in United States

Top regions ranked by reach for Pepe Aguilar in United States
RegionReachAffinity
California429,7864.49×
Texas323,6024.33×
Florida89,5721.52×
Illinois62,8862.17×
Arizona53,1712.99×
New York51,3701.06×
North Carolina27,4801.05×
New Jersey25,4321.15×
Georgia24,8890.93×
Nevada23,8452.83×
Washington20,0801.15×
Colorado19,7811.44×
Virginia15,7160.74×
Oklahoma14,0971.46×
Maryland13,0810.87×
New Mexico12,5912.89×
Indiana12,0290.76×
Pennsylvania11,5580.39×
Oregon11,2601.13×
Tennessee11,1880.64×
Utah9,5781.23×
Massachusetts9,0990.53×
Wisconsin8,5470.65×
Michigan8,0720.35×
Kansas7,9451.16×
South Carolina7,5760.58×
Ohio7,2050.27×
Connecticut7,0300.81×
Louisiana6,8390.61×
Minnesota6,6470.53×
Arkansas6,5050.91×
Alabama5,8790.48×
Missouri5,6820.41×
Kentucky4,8210.44×
Idaho4,2340.97×
Iowa4,1550.58×
Nebraska4,0920.94×
Mississippi2,5920.36×
Rhode Island2,0230.73×
Washington, District of Columbia1,6870.65×
Wyoming1,4051.09×
Hawaii1,3610.36×
Delaware1,3460.56×
New Hampshire6640.19×
South Dakota6320.31×
North Dakota6270.35×
West Virginia6110.15×
Montana5920.25×
Alaska5690.31×
Maine3980.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pepe Aguilar audience
BrandAffinityCategory
Christian Nodal31×Music & Radio
Atlético Nacional28.2×Sports
Salma Hayek9.88×Movies & TV
Norteño (music)11.9×Music & Radio
Club América10.26×Sports
Culiacán18.11×Travel & Leisure
Maribel Guardia33.25×Movies & TV
Pedro Infante36.08×Movies & TV
Ricardo Arjona27.31×Music & Radio
Bad Bunny5.56×Music & Radio
Chespirito (TV series)31.59×Movies & TV
Luis Miguel17.8×Music & Radio
Ana Gabriel29.37×Movies & TV
Volaris11.41×Travel & Leisure
Deportivo Cali37.66×Sports
Puebla11.61×Travel & Leisure
Mexico City6.95×Travel & Leisure
Liga MX7.32×Sports
Uruguay6.81×Travel & Leisure
Mariachi10.06×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pepe Aguilar audience
TraitClusterScore
Urban LifestyleOPEN1.11
SpiritualityBALANCE1.1
IndulgenceJOY1.04
ExtroversionTHRILL1.04
Social Media UsageJOY1.02
Need for SecurityCONSERVATISM1.02

Worldwide distribution

Worldwide audience distribution share by country for Pepe Aguilar
CountryShare
Mexico33.5%
United States31.6%
Colombia6.0%

See Pepe Aguilar audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Pepe Aguilar have in United States?

Pepe Aguilar has an estimated audience of 869,886 people in United States, concentrated in California and Texas.

What is the gender split and age of Pepe Aguilar fans?

48.7% of Pepe Aguilar fans are female, 51.3% are male, with an average age of 39.9 years.

Which brands do Pepe Aguilar fans like most?

Pepe Aguilar fans show strongest brand affinity for Christian Nodal (31×), Atlético Nacional (28.2×), and Salma Hayek (9.88×) over the country average.

Where do Pepe Aguilar fans live in United States?

Pepe Aguilar fans in United States are most concentrated in California (reach 429,786), Texas (reach 323,602), and Florida (reach 89,572). These three regions account for the largest share of the active audience.

What other brands do Pepe Aguilar fans also like?

Beyond Pepe Aguilar itself, the audience over-indexes on Atlético Nacional (28.2×), Salma Hayek (9.88×), Norteño (music) (11.9×), and Club América (10.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pepe Aguilar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.