Rascasse Audience Intelligence

Plasmon biscuit Audience in United States

A data profile of the people who buy, follow and care about Plasmon biscuit in United States — modelled from more than twelve digital signal sources. Plasmon biscuit has an estimated audience of 552,997 people in United States.

#123among Sweet in United States#10987among Topic in United States#1849in Food & Beverages

The average Plasmon biscuit fan in United States is 32.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Stitch!, Sharon Osbourne, Ruffles, with strongest over-indexing on Stitch! (30.5× the country average).

Demographically, the Plasmon biscuit audience skews more female with an average age of 32.0, and over-indexes on personality traits such as Convenience Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Plasmon biscuit fan in United States is more female, around 32.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Stitch!.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Plasmon biscuit profile in United States.

Audience size
553K
in United States
Gender
61.0%♀
39.0% male
Age
32.0
average years
Country rank
#34534
Topic in United States
Fig. 01

Search interest · 12-month trend

-39%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Plasmon biscuit fans

61.0% are female, 39.0% are male, average age 32.0.

Fig. 02

Gender split

61.0%
Female
39.0%
Male
Demographic split for Plasmon biscuit audience in United States
MetricValue
Female61.0%
Male39.0%
Average age32.0
Estimated audience size552,997
Fig. 03

Age distribution

Ø 32.0
average years
Age distribution of the Plasmon biscuit audience in United States
Age bracketShare%
16-1930%
20-2933%
30-3920%
40-4911%
50+6%
Fig. 04

Worldwide distribution

13.3%

of the worldwide Plasmon biscuit audience comes from United States.

Worldwide audience distribution share by country for Plasmon biscuit
CountryShare
Italy47.6%
United States13.3%
Japan6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Plasmon biscuit audience in United States is strongest.

Fig. 05

Top regions by affinity

Plasmon biscuit fans by region: top regions in United States
#RegionReachAffinity×
01Connecticut~6K1.15×
02Washington, District of Columbia~2K1.11×
03New Jersey~20K1.08×
04Oregon~7K1.06×
05Delaware~2K1.04×
06Vermont~1K1.03×
07Massachusetts~10K1.02×
08Nevada~5K1.02×
09Montana~2K1.02×
10Maryland~10K1.01×
11Missouri~9K1.01×
12Iowa~5K1.01×
13Nebraska~3K1.01×
14Maine~2K1.01×
15Rhode Island~2K1.01×
16Virginia~10K1.00×
17Tennessee~10K1.00×
18Oklahoma~6K1.00×
19Arkansas~5K1.00×
20Mississippi~5K1.00×
21Kansas~4K1.00×
22Idaho~3K1.00×
23Hawaii~2K1.00×
24New Hampshire~2K1.00×
25South Dakota~1K1.00×
26Alaska~1K1.00×
27Michigan~10K0.99×
28Washington~10K0.99×
29Indiana~10K0.99×
30Colorado~9K0.99×
31Wisconsin~8K0.99×
32South Carolina~8K0.99×
33Alabama~8K0.99×
34Louisiana~7K0.99×
35Kentucky~7K0.99×
36New Mexico~3K0.99×
37Pennsylvania~20K0.98×
38Arizona~10K0.98×
39Minnesota~8K0.98×
40New York~30K0.97×
41Illinois~20K0.97×
42Ohio~20K0.97×
43Georgia~20K0.97×
44North Carolina~20K0.97×
45Florida~40K0.94×
46Texas~40K0.93×
47California~60K0.91×
48Wyoming0.00×
49North Dakota0.00×
50West Virginia0.00×
Fig. 06

Affinity by region

Affinity by region — Plasmon biscuit, United States
0.91×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Plasmon biscuit audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Plasmon biscuit audience
#·InterestCategoryAffinity×
01Moon BootsFashion & Accessoires58.70×
02RufflesFood & Beverages45.41×
03North American Grappling AssociationSports42.88×
04Spar (retailer)Shopping41.91×
05Bob NewhartMovies & TV30.54×
06Stitch!Movies & TV30.50×
07Sharon OsbourneMovies & TV20.00×
08Neve CampbellMovies & TV20.00×
09Seth GreenMovies & TV20.00×
10Chiwetel EjioforMovies & TV20.00×
11Brigitte BardotMovies & TV20.00×
12Erin AndrewsSports20.00×
13Tony DanzaMovies & TV20.00×
14Sophia BushMovies & TV18.25×
15Shailene WoodleyMovies & TV13.81×
16Christina ApplegateMovies & TV13.11×
17Baby toysKids & Family12.62×
18Kaley CuocoMovies & TV8.91×
19Zoom!Business & Career8.26×
20Planet FitnessSports3.29×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Plasmon biscuit audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Plasmon biscuit audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.53×
SpiritualityBALANCE1.44×
Quality AwarenessPREMIUM1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Plasmon biscuit audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.84×
MindfulnessBALANCE0.95×
Risk AppetiteTHRILL0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Plasmon biscuit have in United States?

Plasmon biscuit has an estimated audience of 552,997 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Plasmon biscuit fans?

61.0% of Plasmon biscuit fans are female, 39.0% are male, with an average age of 32.0 years.

03

Which brands do Plasmon biscuit fans like most?

Plasmon biscuit fans show strongest brand affinity for Stitch! (30.5×), Sharon Osbourne (20×), and Ruffles (45.41×) over the country average.

04

Where do Plasmon biscuit fans live in United States?

Plasmon biscuit fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Plasmon biscuit fans also like?

Beyond Plasmon biscuit itself, the audience over-indexes on Sharon Osbourne (20×), Ruffles (45.41×), Bob Newhart (30.54×), and Zoom! (8.26×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sweet audiences in United States

See Plasmon biscuit audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Plasmon biscuit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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