Pocoyo Audience in United States

Pocoyo logo

Pocoyo has an estimated audience of 395,750 people in United States. 53.7% are female, 46.3% are male, average age 29.2. Top regions: California, Texas, Florida. Top brand affinities: 21 Savage, Just for Laughs, Passport Canada, Curious George (TV series), Stock car racing.

The average Pocoyo fan in United States is 29.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include 21 Savage, Just for Laughs, Passport Canada, with strongest over-indexing on 21 Savage (13.27× the country average). Demographically, the Pocoyo audience skews balanced with an average age of 29.2, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Fictional Character · Subtype: Animation

Demographics of Pocoyo fans

Demographic split for Pocoyo audience in United States
MetricValue
Female53.7%
Male46.3%
Average age29.2
Estimated audience size395,750

Audience persona

The typical Pocoyo fan in United States is balanced, around 29.2 years old, with strong Luxury Orientation tendencies and a notable affinity for 21 Savage.

Top regions in United States

Top regions ranked by reach for Pocoyo in United States
RegionReachAffinity
California78,8941.81×
Texas61,5861.81×
Florida42,7331.59×
New York32,8771.49×
North Carolina16,1211.35×
Georgia15,4101.26×
Illinois15,2971.16×
New Jersey14,9801.49×
Virginia13,5001.4×
Pennsylvania12,8340.96×
Michigan10,6831.03×
Arizona10,4321.29×
Massachusetts9,6521.24×
Ohio9,6500.79×
Maryland8,9801.32×
Tennessee7,8000.98×
Washington7,7510.98×
Indiana7,4111.03×
South Carolina5,9471×
Connecticut5,8511.47×
Nevada5,8341.52×
Missouri5,3770.84×
Oregon5,0181.11×
Louisiana4,9850.98×
Oklahoma4,8911.11×
Colorado4,8080.77×
Alabama4,7370.86×
Kentucky4,3250.87×
Minnesota4,2610.75×
Wisconsin4,0690.68×
Kansas4,0051.28×
Utah3,6561.03×
Arkansas3,3901.04×
Mississippi2,8440.87×
Iowa2,0890.64×
New Mexico1,8920.95×
Nebraska1,8590.94×
Rhode Island1,5471.23×
Idaho1,3920.7×
Hawaii1,3170.77×
West Virginia1,2450.68×
Washington, District of Columbia1,0450.88×
New Hampshire1,0290.66×
Delaware8450.77×
Alaska6790.8×
Maine6530.46×
South Dakota4590.5×
North Dakota4430.54×
Montana4140.38×
Vermont3040.44×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pocoyo audience
BrandAffinityCategory
21 Savage13.27×Music & Radio
Just for Laughs12.62×Movies & TV
Passport Canada27.88×Politics & Society
Curious George (TV series)3.35×Movies & TV
Stock car racing1.94×Sports
Future2×Music & Radio
The Backyardigans4.4×Movies & TV
Offset2.85×Music & Radio
Gaza–Egypt border13.2×Politics & Society
Unión de Santa Fe3.71×Sports
Barney & Friends3.37×Movies & TV
Handy Manny2.75×Movies & TV
Diggy Simmons3.34×Music & Radio
Bad Brains4.41×Music & Radio
The Loud House2.07×Movies & TV
Schoolhouse Rock!2.88×Movies & TV
Drop Dead Diva2.49×Movies & TV
Yomiuri Giants3.13×Sports
Xiangqi4.07×Games
Breeders' Cup2.39×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pocoyo audience
TraitClusterScore
Luxury OrientationPREMIUM1.9
Risk AppetiteTHRILL1.32
LGBTQ+ IdentityOPEN1.3
Price SensitivityPREMIUM1.27
Social Media UsageJOY1.25
SpiritualityBALANCE1.2

Worldwide distribution

Worldwide audience distribution share by country for Pocoyo
CountryShare
Mexico18.5%
Brazil11.8%
United States11.8%

See Pocoyo audiences in other countries

More Animation audiences in United States

Frequently asked questions

How many fans does Pocoyo have in United States?

Pocoyo has an estimated audience of 395,750 people in United States, concentrated in California and Texas.

What is the gender split and age of Pocoyo fans?

53.7% of Pocoyo fans are female, 46.3% are male, with an average age of 29.2 years.

Which brands do Pocoyo fans like most?

Pocoyo fans show strongest brand affinity for 21 Savage (13.27×), Just for Laughs (12.62×), and Passport Canada (27.88×) over the country average.

Where do Pocoyo fans live in United States?

Pocoyo fans in United States are most concentrated in California (reach 78,894), Texas (reach 61,586), and Florida (reach 42,733). These three regions account for the largest share of the active audience.

What other brands do Pocoyo fans also like?

Beyond Pocoyo itself, the audience over-indexes on Just for Laughs (12.62×), Passport Canada (27.88×), Curious George (TV series) (3.35×), and Stock car racing (1.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pocoyo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.