Rascasse Audience Intelligence

Unión de Santa Fe Audience in United States

A data profile of the people who buy, follow and care about Unión de Santa Fe in United States — modelled from more than twelve digital signal sources. Unión de Santa Fe has an estimated audience of 570,168 people in United States.

The average Unión de Santa Fe fan in United States is 38.0 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, New York, California.

Top brand affinities include Everglades, Gene Hackman, Atlético Nacional, with strongest over-indexing on Everglades (61.67× the country average).

Demographically, the Unión de Santa Fe audience skews balanced with an average age of 38.0, and over-indexes on personality traits such as Convenience Orientation, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Unión de Santa Fe fan in United States is balanced, around 38.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Everglades.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Unión de Santa Fe profile in United States.

Audience size
570K
in United States
Gender
46.1%
53.9% male
Age
38.0
average years
Country rank
#33873
Team in United States
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Unión de Santa Fe fans

46.1% are female, 53.9% are male, average age 38.0.

Fig. 02

Gender split

46.1%
Female
53.9%
Male
Demographic split for Unión de Santa Fe audience in United States
MetricValue
Female46.1%
Male53.9%
Average age38.0
Estimated audience size570,168
Fig. 03

Age distribution

Ø 38.0
average years
Age distribution of the Unión de Santa Fe audience in United States
Age bracketShare%
16-1920%
20-2922%
30-3922%
40-4921%
50+15%
Fig. 04

Worldwide distribution

30.8%

of the worldwide Unión de Santa Fe audience comes from United States.

Worldwide audience distribution share by country for Unión de Santa Fe
CountryShare
United States30.8%
Spain19.4%
Argentina12.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Unión de Santa Fe audience in United States is strongest.

Fig. 05

Top regions by affinity

Unión de Santa Fe fans by region: top regions in United States
#RegionReachAffinity×
01Florida~4K2.90×
02New York~2K2.36×
03New Jersey<1K1.55×
04Massachusetts<1K1.40×
05Washington, District of Columbia<1K1.36×
06Maryland<1K1.28×
07Nevada<1K1.23×
08Indiana<1K1.17×
09Connecticut<1K1.16×
10Iowa<1K1.14×
11Rhode Island<1K1.14×
12Louisiana<1K1.09×
13Virginia<1K1.08×
14Illinois<1K1.05×
15South Dakota<1K1.04×
16Vermont<1K1.03×
17Kentucky<1K1.02×
18New Hampshire<1K1.02×
19Delaware<1K1.02×
20Maine<1K0.99×
21Alaska<1K0.99×
22North Dakota<1K0.99×
23Idaho<1K0.98×
24West Virginia<1K0.98×
25Hawaii<1K0.98×
26Montana<1K0.98×
27New Mexico<1K0.97×
28Utah<1K0.96×
29Mississippi<1K0.96×
30Arkansas<1K0.96×
31Kansas<1K0.96×
32Nebraska<1K0.96×
33Colorado<1K0.95×
34Missouri<1K0.94×
35Oregon<1K0.94×
36Arizona<1K0.93×
37Tennessee<1K0.93×
38Minnesota<1K0.93×
39Oklahoma<1K0.93×
40Alabama<1K0.92×
41South Carolina<1K0.91×
42Wisconsin<1K0.90×
43Pennsylvania<1K0.89×
44Michigan<1K0.87×
45North Carolina<1K0.86×
46Washington<1K0.86×
47Ohio<1K0.85×
48Georgia<1K0.81×
49California~2K0.79×
50Texas~1K0.79×
Fig. 06

Affinity by region

Affinity by region — Unión de Santa Fe, United States
0.79×1.00×2.90×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Unión de Santa Fe audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Unión de Santa Fe audience
#·InterestCategoryAffinity×
01Gene HackmanMovies & TV131.88×
02Atlético NacionalSports62.70×
03EvergladesTravel & Leisure61.67×
04El ClásicoSports60.93×
05Boca JuniorsSports43.41×
06Club Atlético River PlateSports32.21×
07Flight ClubMovies & TV29.31×
08PinkMusic & Radio25.42×
09SeatGeekSports24.45×
10Club LeónSports22.71×
11Spain national football teamSports21.82×
12Tomb RaiderGames20.92×
13Faye DunawayMovies & TV20.00×
14Cruz AzulSports15.77×
15Dustin HoffmanMovies & TV15.03×
16Christopher WalkenMovies & TV14.04×
17Liga MXSports13.84×
18Playa del CarmenTravel & Leisure11.76×
19Web serverTechnology & Electronics11.16×
20WhatsAppInternet & Social Media3.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Unión de Santa Fe audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Unión de Santa Fe audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.55×
Urban LifestyleOPEN1.51×
Risk AppetiteTHRILL1.43×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Unión de Santa Fe audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.76×
SustainabilityBALANCE0.80×
ExtroversionTHRILL0.80×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Unión de Santa Fe have in United States?

Unión de Santa Fe has an estimated audience of 570,168 people in United States, concentrated in Florida and New York.

02

What is the gender split and age of Unión de Santa Fe fans?

46.1% of Unión de Santa Fe fans are female, 53.9% are male, with an average age of 38.0 years.

03

Which brands do Unión de Santa Fe fans like most?

Unión de Santa Fe fans show strongest brand affinity for Everglades (61.67×), Gene Hackman (131.88×), and Atlético Nacional (62.7×) over the country average.

04

Where do Unión de Santa Fe fans live in United States?

Unión de Santa Fe fans in United States are most concentrated in Florida (reach ~4K), New York (reach ~2K), and California (reach ~2K). These three regions account for the largest share of the active audience.

05

What other brands do Unión de Santa Fe fans also like?

Beyond Unión de Santa Fe itself, the audience over-indexes on Gene Hackman (131.88×), Atlético Nacional (62.7×), Pink (25.42×), and SeatGeek (24.45×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Unión de Santa Fe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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