Rascasse Audience Intelligence

Poltergeist (film series) Audience in United States

A data profile of the people who buy, follow and care about Poltergeist (film series) in United States — modelled from more than twelve digital signal sources. Poltergeist (film series) has an estimated audience of 1,318,692 people in United States.

#1358among Movie / TV Show / Series in United States#3323in Movies & TV

The average Poltergeist (film series) fan in United States is 34.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Beetlejuice, A Quiet Place, The Conjuring 2, with strongest over-indexing on Beetlejuice (16.75× the country average).

Demographically, the Poltergeist (film series) audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Poltergeist (film series) fan in United States is balanced, around 34.7 years old, with strong Patriotism tendencies and a notable affinity for Beetlejuice.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Poltergeist (film series) profile in United States.

Audience size
1.3M
in United States
Gender
54.4%♀
45.6% male
Age
34.7
average years
Country rank
#19509
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Poltergeist (film series) viewers

54.4% are female, 45.6% are male, average age 34.7.

Fig. 02

Gender split

54.4%
Female
45.6%
Male
Demographic split for Poltergeist (film series) audience in United States
MetricValue
Female54.4%
Male45.6%
Average age34.7
Estimated audience size1,318,692
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the Poltergeist (film series) audience in United States
Age bracketShare%
16-1930%
20-2922%
30-3922%
40-4914%
50+12%
Fig. 04

Worldwide distribution

32.4%

of the worldwide Poltergeist (film series) audience comes from United States.

Worldwide audience distribution share by country for Poltergeist (film series)
CountryShare
United States32.4%
Spain9.6%
Canada6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Poltergeist (film series) audience in United States is strongest.

Fig. 05

Top regions by affinity

Poltergeist (film series) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K1.24×
02Arizona~30K1.19×
03Kentucky~20K1.18×
04California~200K1.16×
05Oregon~20K1.10×
06New Mexico~7K1.10×
07West Virginia~7K1.10×
08Texas~100K1.09×
09Ohio~40K1.09×
10Indiana~30K1.09×
11Missouri~20K1.08×
12Oklahoma~20K1.08×
13Idaho~7K1.07×
14Illinois~50K1.05×
15Tennessee~30K1.05×
16Washington~30K1.05×
17Nevada~10K1.05×
18Maine~5K1.05×
19Pennsylvania~50K1.04×
20Alaska~3K1.04×
21Wisconsin~20K1.03×
22Nebraska~7K1.03×
23New Hampshire~5K1.03×
24Michigan~30K1.02×
25Colorado~20K1.02×
26Alabama~20K1.01×
27Kansas~10K1.01×
28Rhode Island~4K1.01×
29Iowa~10K1.00×
30Louisiana~20K0.99×
31Connecticut~10K0.99×
32Arkansas~10K0.99×
33Montana~4K0.97×
34Massachusetts~20K0.96×
35Georgia~40K0.94×
36North Carolina~40K0.94×
37Virginia~30K0.94×
38South Carolina~20K0.94×
39Mississippi~10K0.93×
40Vermont~2K0.93×
41Florida~80K0.92×
42Minnesota~20K0.92×
43North Dakota~2K0.91×
44New Jersey~30K0.90×
45South Dakota~3K0.90×
46New York~70K0.89×
47Maryland~20K0.89×
48Delaware~3K0.87×
49Hawaii~4K0.79×
50Washington, District of Columbia~3K0.70×
Fig. 06

Affinity by region

Affinity by region — Poltergeist (film series), United States
0.70×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Poltergeist (film series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Poltergeist (film series) audience
#·InterestCategoryAffinity×
01A Quiet PlaceMovies & TV61.29×
02The Conjuring 2Movies & TV58.45×
03The Strangers (2008 film)Movies & TV25.38×
04SuspiriaMovies & TV23.70×
05Bates Motel (TV series)Movies & TV23.62×
0610 Cloverfield LaneMovies & TV22.01×
07BeetlejuiceMovies & TV16.75×
0824 (TV series)Movies & TV16.75×
09Die HardMovies & TV16.75×
10House of Cards (U.S. TV series)Movies & TV16.75×
11Michael GambonMovies & TV16.75×
12Christina RicciMovies & TV14.13×
13Twin PeaksMovies & TV10.27×
14Charlize TheronMovies & TV7.76×
15Breaking BadMovies & TV6.76×
16Emma WatsonMovies & TV6.71×
17Zac EfronMovies & TV6.54×
18Brittany SnowMovies & TV5.52×
19Anne HathawayMovies & TV5.41×
20SupermanMovies & TV1.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Poltergeist (film series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Poltergeist (film series) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.01×
SpiritualityBALANCE1.47×
TraditionCONSERVATISM1.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Poltergeist (film series) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.64×
DIY MentalityTHRILL0.81×
Quality AwarenessPREMIUM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Poltergeist (film series) have in United States?

Poltergeist (film series) has an estimated audience of 1,318,692 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Poltergeist (film series) viewers?

54.4% of Poltergeist (film series) fans are female, 45.6% are male, with an average age of 34.7 years.

03

Which brands do Poltergeist (film series) fans like most?

Poltergeist (film series) fans show strongest brand affinity for Beetlejuice (16.75×), A Quiet Place (61.29×), and The Conjuring 2 (58.45×) over the country average.

04

Where do Poltergeist (film series) fans live in United States?

Poltergeist (film series) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Poltergeist (film series) fans also like?

Beyond Poltergeist (film series) itself, the audience over-indexes on A Quiet Place (61.29×), The Conjuring 2 (58.45×), The Strangers (2008 film) (25.38×), and Twin Peaks (10.27×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Poltergeist (film series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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