Prince William, Duke of Cambridge Audience in United States

Prince William, Duke of Cambridge has an estimated audience of 643,808 people in United States. 89.5% are female, 10.5% are male, average age 45.4. Top regions: California, Texas, Florida. Top brand affinities: Catherine, Duchess of Cambridge, Meghan Markle, Prince Harry, British Royal Family, Robert Redford.
The average Prince William, Duke of Cambridge fan in United States is 45.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Catherine, Duchess of Cambridge, Meghan Markle, Prince Harry, with strongest over-indexing on Catherine, Duchess of Cambridge (25.43× the country average). Demographically, the Prince William, Duke of Cambridge audience skews more female with an average age of 45.4, and over-indexes on personality traits such as Risk Appetite, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: Person · Subtype: Nobility
Demographics of Prince William, Duke of Cambridge fans
| Metric | Value |
|---|---|
| Female | 89.5% |
| Male | 10.5% |
| Average age | 45.4 |
| Estimated audience size | 643,808 |
Audience persona
The typical Prince William, Duke of Cambridge fan in United States is more female, around 45.4 years old, with strong Risk Appetite tendencies and a notable affinity for Catherine, Duchess of Cambridge.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 59,042 | 0.83× |
| Texas | 54,170 | 0.98× |
| Florida | 51,794 | 1.19× |
| New York | 30,511 | 0.85× |
| North Carolina | 21,040 | 1.09× |
| Ohio | 20,580 | 1.04× |
| Pennsylvania | 20,550 | 0.95× |
| Illinois | 20,274 | 0.95× |
| Michigan | 19,542 | 1.16× |
| Georgia | 18,002 | 0.91× |
| Virginia | 17,844 | 1.14× |
| Arizona | 14,327 | 1.09× |
| New Jersey | 13,934 | 0.85× |
| Tennessee | 13,655 | 1.06× |
| Indiana | 12,899 | 1.1× |
| Massachusetts | 12,274 | 0.97× |
| Washington | 11,588 | 0.9× |
| Missouri | 11,499 | 1.11× |
| Maryland | 11,279 | 1.02× |
| Wisconsin | 10,146 | 1.05× |
| Colorado | 9,814 | 0.97× |
| South Carolina | 9,761 | 1.01× |
| Alabama | 9,410 | 1.05× |
| Oklahoma | 8,568 | 1.2× |
| Kentucky | 8,188 | 1.01× |
| Minnesota | 8,174 | 0.89× |
| Louisiana | 7,717 | 0.93× |
| Connecticut | 7,182 | 1.11× |
| Oregon | 6,775 | 0.92× |
| Arkansas | 5,901 | 1.11× |
| Nevada | 5,867 | 0.94× |
| Utah | 5,810 | 1.01× |
| Iowa | 5,339 | 1.01× |
| Kansas | 5,189 | 1.02× |
| Mississippi | 4,931 | 0.93× |
| Nebraska | 4,099 | 1.27× |
| Idaho | 3,417 | 1.06× |
| New Mexico | 3,267 | 1.01× |
| New Hampshire | 2,910 | 1.15× |
| West Virginia | 2,725 | 0.91× |
| Maine | 2,488 | 1.08× |
| Hawaii | 2,048 | 0.74× |
| Vermont | 2,027 | 1.79× |
| Rhode Island | 1,900 | 0.93× |
| Montana | 1,580 | 0.88× |
| Washington, District of Columbia | 1,471 | 0.76× |
| Delaware | 1,342 | 0.76× |
| South Dakota | 1,300 | 0.87× |
| North Dakota | 1,125 | 0.85× |
| Wyoming | 952 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Catherine, Duchess of Cambridge | 25.43× | Politics & Society |
| Meghan Markle | 19.23× | Fashion & Accessoires |
| Prince Harry | 24.77× | Politics & Society |
| British Royal Family | 16.15× | Politics & Society |
| Robert Redford | 8.66× | Movies & TV |
| Royal family | 11.46× | Politics & Society |
| The Gilded Age | 4.9× | Movies & TV |
| Gown | 4.87× | Fashion & Accessoires |
| Charles, Prince of Wales | 20.38× | Politics & Society |
| Elizabeth Taylor | 9.22× | Movies & TV |
| Buckingham Palace | 13.92× | Travel & Leisure |
| Monarchy of the United Kingdom | 10.05× | Politics & Society |
| Fox News Channel | 2.11× | Movies & TV |
| Food and drink | 1.64× | Food & Beverages |
| MSN | 2.69× | News |
| Bruce Willis | 4.81× | Movies & TV |
| Food | 1.57× | Food & Beverages |
| Queen Elizabeth The Queen Mother | 21.59× | Politics & Society |
| Nicole Kidman | 5.63× | Movies & TV |
| Katie Holmes | 8.29× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.98 |
| Travelling | THRILL | 1.29 |
| Luxury Orientation | PREMIUM | 1.23 |
| Creativity | OPEN | 1.21 |
| Family Orientation | CONSERVATISM | 1.2 |
| Quality Awareness | PREMIUM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| New Zealand | 14.9% |
| United States | 14.0% |
| Brazil | 12.0% |
See Prince William, Duke of Cambridge audiences in other countries
- Prince William, Duke of Cambridge — Germany
- Prince William, Duke of Cambridge — United Kingdom
- Prince William, Duke of Cambridge — France
- Prince William, Duke of Cambridge — Italy
- Prince William, Duke of Cambridge — Spain
- Prince William, Duke of Cambridge — Brazil
- Prince William, Duke of Cambridge — Japan
- Prince William, Duke of Cambridge — South Korea
- Prince William, Duke of Cambridge — India
More Nobility audiences in United States
- Catherine, Duchess of Cambridge (6,108,135)
- Prince Harry (5,538,233)
- Alexander the Great (2,819,702)
- Gautama Buddha (2,751,376)
- Diana, Princess of Wales (1,752,420)
Frequently asked questions
How many fans does Prince William, Duke of Cambridge have in United States?
Prince William, Duke of Cambridge has an estimated audience of 643,808 people in United States, concentrated in California and Texas.
What is the gender split and age of Prince William, Duke of Cambridge fans?
89.5% of Prince William, Duke of Cambridge fans are female, 10.5% are male, with an average age of 45.4 years.
Which brands do Prince William, Duke of Cambridge fans like most?
Prince William, Duke of Cambridge fans show strongest brand affinity for Catherine, Duchess of Cambridge (25.43×), Meghan Markle (19.23×), and Prince Harry (24.77×) over the country average.
Where do Prince William, Duke of Cambridge fans live in United States?
Prince William, Duke of Cambridge fans in United States are most concentrated in California (reach 59,042), Texas (reach 54,170), and Florida (reach 51,794). These three regions account for the largest share of the active audience.
What other brands do Prince William, Duke of Cambridge fans also like?
Beyond Prince William, Duke of Cambridge itself, the audience over-indexes on Meghan Markle (19.23×), Prince Harry (24.77×), British Royal Family (16.15×), and Robert Redford (8.66×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Prince William, Duke of Cambridge. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.