Radar Online Audience in United States

Radar Online logo

Radar Online has an estimated audience of 1,685,294 people in United States. 80.1% are female, 19.9% are male, average age 43.8. Top regions: California, Florida, Texas. Top brand affinities: Israel, Whataburger, The Devil's Rejects, Mothercare, Lulu 黃路梓茵.

The average Radar Online fan in United States is 43.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Israel, Whataburger, The Devil's Rejects, with strongest over-indexing on Israel (2.1× the country average). Demographically, the Radar Online audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Community Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

Demographics of Radar Online fans

Demographic split for Radar Online audience in United States
MetricValue
Female80.1%
Male19.9%
Average age43.8
Estimated audience size1,685,294

Audience persona

The typical Radar Online fan in United States is more female, around 43.8 years old, with strong Community Orientation tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Radar Online in United States
RegionReachAffinity
California209,9531.13×
Florida124,4911.09×
Texas106,8260.74×
New York92,9390.99×
Pennsylvania73,2681.29×
Illinois69,9121.25×
Ohio64,3751.24×
Michigan53,8161.22×
New Jersey49,7821.16×
Georgia49,0840.95×
North Carolina46,9910.93×
Tennessee44,1391.31×
Washington36,0841.07×
Maryland34,3081.18×
Virginia33,4360.81×
Massachusetts33,118
Louisiana29,8641.37×
Indiana29,7030.96×
Missouri26,1300.96×
Kentucky26,0831.23×
Arizona24,5910.71×
South Carolina24,1770.95×
Connecticut23,7421.4×
Colorado22,4690.85×
Minnesota20,5840.85×
Wisconsin19,5200.77×
Alabama18,6890.79×
Kansas17,7141.33×
Iowa17,6591.27×
Oklahoma15,9540.85×
Nevada15,4500.95×
Mississippi13,1970.95×
Idaho11,5451.37×
Arkansas11,0520.8×
New Mexico10,9671.3×
Oregon10,3860.54×
West Virginia9,6451.23×
Nebraska7,7820.92×
Delaware7,3171.57×
New Hampshire7,1931.08×
Utah6,6610.44×
North Dakota5,9921.73×
Rhode Island5,8621.09×
Maine5,0240.83×
Hawaii4,1560.57×
Washington, District of Columbia3,1820.63×
South Dakota3,0860.79×
Wyoming2,5651.03×
Alaska2,4510.68×
Montana1,5340.33×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Radar Online audience
BrandAffinityCategory
Israel2.1×Travel & Leisure
Whataburger1.53×Food & Beverages
The Devil's Rejects7.01×Movies & TV
Mothercare2.1×Kids & Family
Lulu 黃路梓茵1.55×Movies & TV
Jeep Wagoneer3.22×Cars & Mobility
Jezebel (film)3.44×Movies & TV
Iron Man (film)2.24×Movies & TV
Soldering iron1.54×Home & Garden
Urban horticulture1.64×Home & Garden
Nebraska Cornhuskers football1.61×Sports
Home staging2.28×Home & Garden
Jeep Grand Cherokee (WJ)2.64×Cars & Mobility
Cachorro2.25×Pets & Animals
JamBase4.43×Music & Radio
Charlamagne Tha God3.64×Movies & TV
Isometric exercise3.26×Sports
Stamp collecting1.74×Home & Garden
Voltron: Legendary Defender5.79×Movies & TV
Strategic human resource planning3.27×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Radar Online audience
TraitClusterScore
Community OrientationOPEN1.49
IndulgenceJOY1.39
Design AffinityPREMIUM1.33
Family OrientationCONSERVATISM1.31
CreativityOPEN1.25
Price SensitivityPREMIUM1.2

Worldwide distribution

Worldwide audience distribution share by country for Radar Online
CountryShare
United States67.2%
Canada4.4%
United Kingdom4.1%

See Radar Online audiences in other countries

More Internet & Social Media audiences in United States

Frequently asked questions

How many fans does Radar Online have in United States?

Radar Online has an estimated audience of 1,685,294 people in United States, concentrated in California and Florida.

What is the gender split and age of Radar Online fans?

80.1% of Radar Online fans are female, 19.9% are male, with an average age of 43.8 years.

Which brands do Radar Online fans like most?

Radar Online fans show strongest brand affinity for Israel (2.1×), Whataburger (1.53×), and The Devil's Rejects (7.01×) over the country average.

Where do Radar Online fans live in United States?

Radar Online fans in United States are most concentrated in California (reach 209,953), Florida (reach 124,491), and Texas (reach 106,826). These three regions account for the largest share of the active audience.

What other brands do Radar Online fans also like?

Beyond Radar Online itself, the audience over-indexes on Whataburger (1.53×), The Devil's Rejects (7.01×), Mothercare (2.1×), and Lulu 黃路梓茵 (1.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Radar Online. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.