Rascasse Audience Intelligence

Rectify Audience in United States

A data profile of the people who buy, follow and care about Rectify in United States — modelled from more than twelve digital signal sources. Rectify has an estimated audience of 645,326 people in United States.

The average Rectify fan in United States is 46.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Farrah Abraham, Amanda Holden, Line of Duty, with strongest over-indexing on Farrah Abraham (120.12× the country average).

Demographically, the Rectify audience skews more female with an average age of 46.1, and over-indexes on personality traits such as Spirituality, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rectify fan in United States is more female, around 46.1 years old, with strong Spirituality tendencies and a notable affinity for Farrah Abraham.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rectify profile in United States.

Audience size
645K
in United States
Gender
65.9%
34.1% male
Age
46.1
average years
Country rank
#31423
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rectify viewers

65.9% are female, 34.1% are male, average age 46.1.

Fig. 02

Gender split

65.9%
Female
34.1%
Male
Demographic split for Rectify audience in United States
MetricValue
Female65.9%
Male34.1%
Average age46.1
Estimated audience size645,326
Fig. 03

Age distribution

Ø 46.1
average years
Age distribution of the Rectify audience in United States
Age bracketShare%
16-1911%
20-2913%
30-3913%
40-4922%
50+41%
Fig. 04

Worldwide distribution

36.9%

of the worldwide Rectify audience comes from United States.

Worldwide audience distribution share by country for Rectify
CountryShare
United States36.9%
United Kingdom12.9%
Canada7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rectify audience in United States is strongest.

Fig. 05

Top regions by affinity

Rectify fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~3K1.41×
02Hawaii~3K1.24×
03Virginia~20K1.21×
04New York~40K1.20×
05California~80K1.19×
06Georgia~20K1.19×
07Maryland~10K1.19×
08Massachusetts~20K1.17×
09Connecticut~7K1.13×
10New Jersey~20K1.09×
11North Carolina~20K1.08×
12Washington~10K1.08×
13Alaska~1K1.07×
14Pennsylvania~20K1.06×
15Louisiana~9K1.05×
16Rhode Island~2K1.05×
17Oregon~8K1.04×
18Illinois~20K1.03×
19Vermont~1K1.02×
20Arizona~10K1.01×
21Florida~40K1.00×
22Alabama~9K1.00×
23Texas~60K0.99×
24Mississippi~5K0.99×
25Tennessee~10K0.98×
26Colorado~10K0.98×
27Arkansas~5K0.98×
28Delaware~2K0.97×
29New Hampshire~2K0.96×
30Maine~2K0.96×
31Indiana~10K0.95×
32South Carolina~9K0.95×
33Nevada~6K0.95×
34Oklahoma~7K0.94×
35Kansas~5K0.94×
36Ohio~20K0.93×
37Michigan~20K0.93×
38Kentucky~8K0.93×
39Wisconsin~9K0.92×
40Utah~5K0.92×
41Idaho~3K0.92×
42Missouri~10K0.91×
43Minnesota~8K0.91×
44Nebraska~3K0.90×
45New Mexico~3K0.89×
46Montana~2K0.89×
47Iowa~5K0.88×
48North Dakota~1K0.87×
49West Virginia~3K0.85×
50South Dakota~1K0.84×
Fig. 06

Affinity by region

Affinity by region — Rectify, United States
0.84×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rectify audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rectify audience
#·InterestCategoryAffinity×
01Amanda HoldenMovies & TV171.83×
02Farrah AbrahamMovies & TV120.12×
03Line of DutyMovies & TV91.41×
04Life360Kids & Family33.41×
05FurbyKids & Family33.13×
06True Food KitchenFood & Beverages26.42×
07Sharon OsbourneMovies & TV20.00×
08Gordon RamseyFood & Beverages20.00×
09Elijah WoodMovies & TV20.00×
10Fine Wine & Good SpiritsShopping20.00×
11Hugo WeavingMovies & TV20.00×
12SaversShopping16.75×
13Olivia ColmanMovies & TV16.70×
14Peaky Blinders (TV series)Movies & TV11.61×
15Morena BaccarinMovies & TV8.68×
16RokuMovies & TV6.53×
17New York PostNews6.22×
18Zoom!Business & Career5.50×
19Diane KeatonMovies & TV5.13×
20MSNNews3.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rectify audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Rectify audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.89×
Family OrientationCONSERVATISM1.51×
Convenience OrientationPREMIUM1.49×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Rectify audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.72×
ExtroversionTHRILL0.75×
DIY MentalityTHRILL0.76×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Rectify have in United States?

Rectify has an estimated audience of 645,326 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Rectify viewers?

65.9% of Rectify fans are female, 34.1% are male, with an average age of 46.1 years.

03

Which brands do Rectify fans like most?

Rectify fans show strongest brand affinity for Farrah Abraham (120.12×), Amanda Holden (171.83×), and Line of Duty (91.41×) over the country average.

04

Where do Rectify fans live in United States?

Rectify fans in United States are most concentrated in California (reach ~80K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Rectify fans also like?

Beyond Rectify itself, the audience over-indexes on Amanda Holden (171.83×), Line of Duty (91.41×), Sharon Osbourne (20×), and Savers (16.75×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rectify. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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