A data profile of the people who buy, follow and care about Repo Men in United States — modelled from more than twelve digital signal sources. Repo Men has an estimated audience of 366,206 people in United States.
The average Repo Men fan in United States is 38.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Perez Hilton, London Has Fallen, Obsessed (2009 film), with strongest over-indexing on Perez Hilton (36.44× the country average).
Demographically, the Repo Men audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Need for Security, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Repo Men fan in United States is more male, around 38.9 years old, with strong Need for Security tendencies and a notable affinity for Perez Hilton.
The key figures that characterise the Repo Men profile in United States.
43.2% are female, 56.8% are male, average age 38.9.
| Metric | Value |
|---|---|
| Female | 43.2% |
| Male | 56.8% |
| Average age | 38.9 |
| Estimated audience size | 366,206 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 14% | |
| 30-39 | 18% | |
| 40-49 | 23% | |
| 50+ | 20% |
of the worldwide Repo Men audience comes from United States.
| Country | Share |
|---|---|
| United States | 51.0% |
| United Kingdom | 7.6% |
| Canada | 6.7% |
Where the Repo Men audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~7K | 1.78× | |
| 02 | Washington | ~10K | 1.39× | |
| 03 | Maine | ~2K | 1.34× | |
| 04 | New Mexico | ~2K | 1.27× | |
| 05 | Vermont | <1K | 1.23× | |
| 06 | California | ~50K | 1.20× | |
| 07 | Colorado | ~7K | 1.20× | |
| 08 | Alaska | <1K | 1.18× | |
| 09 | Montana | ~1K | 1.16× | |
| 10 | Missouri | ~6K | 1.11× | |
| 11 | New Hampshire | ~2K | 1.11× | |
| 12 | Arizona | ~8K | 1.09× | |
| 13 | Rhode Island | ~1K | 1.06× | |
| 14 | Kentucky | ~5K | 1.05× | |
| 15 | Oklahoma | ~4K | 1.04× | |
| 16 | Idaho | ~2K | 1.04× | |
| 17 | Massachusetts | ~7K | 1.03× | |
| 18 | Illinois | ~10K | 1.02× | |
| 19 | Minnesota | ~5K | 1.02× | |
| 20 | Nevada | ~4K | 1.02× | |
| 21 | Kansas | ~3K | 1.01× | |
| 22 | Wisconsin | ~5K | 1.00× | |
| 23 | Washington, District of Columbia | ~1K | 1.00× | |
| 24 | New York | ~20K | 0.99× | |
| 25 | Pennsylvania | ~10K | 0.99× | |
| 26 | Michigan | ~9K | 0.99× | |
| 27 | Iowa | ~3K | 0.97× | |
| 28 | Ohio | ~10K | 0.95× | |
| 29 | Connecticut | ~3K | 0.95× | |
| 30 | Arkansas | ~3K | 0.95× | |
| 31 | Nebraska | ~2K | 0.94× | |
| 32 | West Virginia | ~2K | 0.94× | |
| 33 | Tennessee | ~7K | 0.93× | |
| 34 | Texas | ~30K | 0.92× | |
| 35 | Indiana | ~6K | 0.92× | |
| 36 | Utah | ~3K | 0.90× | |
| 37 | Virginia | ~8K | 0.89× | |
| 38 | North Dakota | <1K | 0.87× | |
| 39 | Maryland | ~5K | 0.86× | |
| 40 | Louisiana | ~4K | 0.86× | |
| 41 | South Dakota | <1K | 0.84× | |
| 42 | North Carolina | ~9K | 0.83× | |
| 43 | Alabama | ~4K | 0.83× | |
| 44 | Delaware | <1K | 0.82× | |
| 45 | Mississippi | ~2K | 0.80× | |
| 46 | Hawaii | ~1K | 0.79× | |
| 47 | Georgia | ~9K | 0.78× | |
| 48 | South Carolina | ~4K | 0.78× | |
| 49 | Florida | ~20K | 0.76× | |
| 50 | New Jersey | ~7K | 0.76× |
The strongest cross-interests of the Repo Men audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | London Has Fallen | Movies & TV | 44.04× | ||
| 02 | The Lobster | Movies & TV | 37.75× | ||
| 03 | Perez Hilton | Internet & Social Media | 36.44× | ||
| 04 | Dredd | Movies & TV | 30.71× | ||
| 05 | 12 Monkeys | Movies & TV | 26.03× | ||
| 06 | Cheese fries | Food & Beverages | 24.31× | ||
| 07 | Anti-theft system | Cars & Mobility | 20.23× | ||
| 08 | Waterworld | Movies & TV | 20.00× | ||
| 09 | Bordeaux wine | Food & Beverages | 20.00× | ||
| 10 | Josh Gad | Movies & TV | 16.53× | ||
| 11 | Guy Ritchie | Movies & TV | 15.63× | ||
| 12 | Evan Rachel Wood | Movies & TV | 15.28× | ||
| 13 | Renters' insurance | Business & Career | 10.57× | ||
| 14 | WordPress | Technology & Electronics | 10.26× | ||
| 15 | Obsessed (2009 film) | Movies & TV | 9.34× | ||
| 16 | Software as a service | Technology & Electronics | 9.04× | ||
| 17 | Oscar Isaac | Movies & TV | 7.24× | ||
| 18 | NASDAQ | Business & Career | 3.68× | ||
| 19 | O'Reilly Auto Parts | Cars & Mobility | 3.45× | ||
| 20 | Superman | Movies & TV | 1.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 2.41× | |
| Patriotism | CONSERVATISM | 1.85× | |
| Convenience Orientation | PREMIUM | 1.55× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.79× | |
| Creativity | OPEN | 0.88× | |
| Mindfulness | BALANCE | 0.90× |
Repo Men has an estimated audience of 366,206 people in United States, concentrated in California and Texas.
43.2% of Repo Men fans are female, 56.8% are male, with an average age of 38.9 years.
Repo Men fans show strongest brand affinity for Perez Hilton (36.44×), London Has Fallen (44.04×), and Obsessed (2009 film) (9.34×) over the country average.
Repo Men fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Repo Men itself, the audience over-indexes on London Has Fallen (44.04×), Obsessed (2009 film) (9.34×), The Lobster (37.75×), and Anti-theft system (20.23×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Repo Men. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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