Rhythm guitar Audience in United States
Rhythm guitar has an estimated audience of 749,742 people in United States. 24.6% are female, 75.4% are male, average age 44.8. Top regions: California, Texas, Florida. Top brand affinities: Ozzy Osbourne, Capital One, Chester Bennington, Kurt Cobain, CarGurus.
The average Rhythm guitar fan in United States is 44.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Ozzy Osbourne, Capital One, Chester Bennington, with strongest over-indexing on Ozzy Osbourne (18.72× the country average). Demographically, the Rhythm guitar audience skews more male with an average age of 44.8, and over-indexes on personality traits such as Tradition, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Music instrument
Demographics of Rhythm guitar fans
| Metric | Value |
|---|---|
| Female | 24.6% |
| Male | 75.4% |
| Average age | 44.8 |
| Estimated audience size | 749,742 |
Audience persona
The typical Rhythm guitar fan in United States is more male, around 44.8 years old, with strong Tradition tendencies and a notable affinity for Ozzy Osbourne.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 95,457 | 1.16× |
| Texas | 64,824 | 1.01× |
| Florida | 45,811 | 0.9× |
| New York | 41,564 | 0.99× |
| Illinois | 26,371 | 1.06× |
| Pennsylvania | 24,568 | 0.97× |
| North Carolina | 23,760 | 1.05× |
| Georgia | 21,362 | 0.92× |
| Ohio | 20,758 | 0.9× |
| Michigan | 18,598 | 0.95× |
| Virginia | 18,167 | 0.99× |
| New Jersey | 17,907 | 0.94× |
| Washington | 16,442 | 1.09× |
| Indiana | 16,288 | 1.19× |
| Arizona | 15,967 | 1.04× |
| Tennessee | 15,756 | 1.05× |
| Massachusetts | 15,268 | 1.03× |
| Maryland | 13,055 | 1.01× |
| Missouri | 12,735 | 1.05× |
| Kentucky | 10,888 | 1.16× |
| Colorado | 10,616 | 0.9× |
| Wisconsin | 10,551 | 0.94× |
| South Carolina | 10,429 | 0.92× |
| Oregon | 10,219 | 1.19× |
| Alabama | 10,215 | 0.98× |
| Louisiana | 9,755 | 1.01× |
| Minnesota | 9,549 | 0.89× |
| Oklahoma | 9,021 | 1.08× |
| Nevada | 8,022 | 1.11× |
| Connecticut | 7,036 | 0.94× |
| Arkansas | 6,614 | 1.07× |
| Mississippi | 5,877 | 0.95× |
| Iowa | 5,815 | 0.94× |
| Utah | 5,587 | 0.83× |
| Kansas | 4,930 | 0.83× |
| New Mexico | 3,894 | 1.04× |
| Nebraska | 3,262 | 0.87× |
| Hawaii | 3,139 | 0.97× |
| Idaho | 3,136 | 0.83× |
| West Virginia | 3,073 | 0.88× |
| Maine | 2,829 | 1.05× |
| New Hampshire | 2,532 | 0.86× |
| South Dakota | 2,222 | 1.28× |
| Rhode Island | 2,188 | 0.92× |
| Alaska | 1,937 | 1.21× |
| Montana | 1,829 | 0.88× |
| Delaware | 1,729 | 0.84× |
| North Dakota | 1,623 | 1.05× |
| Washington, District of Columbia | 1,581 | 0.7× |
| Wyoming | 1,570 | 1.41× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ozzy Osbourne | 18.72× | Music & Radio |
| Capital One | 4.79× | Business & Career |
| Chester Bennington | 20.93× | Music & Radio |
| Kurt Cobain | 12.97× | Music & Radio |
| CarGurus | 5.89× | Cars & Mobility |
| Beetlejuice | 4.54× | Movies & TV |
| Deftones | 18.14× | Music & Radio |
| Eddie Van Halen | 18.42× | Music & Radio |
| Def Leppard | 19.63× | Music & Radio |
| Slipknot (band) | 16.39× | Music & Radio |
| Charlie Puth | 16.29× | Music & Radio |
| George Harrison | 14.46× | Music & Radio |
| Google Maps | 3.3× | Internet & Social Media |
| Mick Jagger | 13.95× | Music & Radio |
| Bruce Willis | 5.81× | Movies & TV |
| Aaron Rodgers | 5.08× | Sports |
| AccuWeather | 4.7× | Home & Garden |
| Singer-songwriter | 2.9× | Music & Radio |
| Bass guitar | 3.68× | Music & Radio |
| Clint Eastwood | 6.23× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.04 |
| Sustainability | BALANCE | 1.37 |
| Patriotism | CONSERVATISM | 1.3 |
| Community Orientation | OPEN | 1.28 |
| Risk Appetite | THRILL | 1.27 |
| Indulgence | JOY | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.4% |
| Greece | 8.1% |
| United Kingdom | 6.5% |
See Rhythm guitar audiences in other countries
More Music instrument audiences in United States
- Theremin (2,059,726)
- Epiphone (1,763,402)
- Taylor Guitars (1,753,968)
- Steel guitar (1,280,395)
- Roland Corporation (1,212,078)
Frequently asked questions
How many fans does Rhythm guitar have in United States?
Rhythm guitar has an estimated audience of 749,742 people in United States, concentrated in California and Texas.
What is the gender split and age of Rhythm guitar fans?
24.6% of Rhythm guitar fans are female, 75.4% are male, with an average age of 44.8 years.
Which brands do Rhythm guitar fans like most?
Rhythm guitar fans show strongest brand affinity for Ozzy Osbourne (18.72×), Capital One (4.79×), and Chester Bennington (20.93×) over the country average.
Where do Rhythm guitar fans live in United States?
Rhythm guitar fans in United States are most concentrated in California (reach 95,457), Texas (reach 64,824), and Florida (reach 45,811). These three regions account for the largest share of the active audience.
What other brands do Rhythm guitar fans also like?
Beyond Rhythm guitar itself, the audience over-indexes on Capital One (4.79×), Chester Bennington (20.93×), Kurt Cobain (12.97×), and CarGurus (5.89×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Rhythm guitar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.