Sam Mendes Audience in United States
Sam Mendes has an estimated audience of 591,278 people in United States. 7.6% are female, 92.4% are male, average age 42.3. Top regions: California, New York, Texas. Top brand affinities: True Detective, Houston Astros, Strategy games, Charlize Theron, Bruce Springsteen.
The average Sam Mendes fan in United States is 42.3 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include True Detective, Houston Astros, Strategy games, with strongest over-indexing on True Detective (3.92× the country average). Demographically, the Sam Mendes audience skews more male with an average age of 42.3, and over-indexes on personality traits such as Early Adopter Mentality, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Director
Demographics of Sam Mendes fans
| Metric | Value |
|---|---|
| Female | 7.6% |
| Male | 92.4% |
| Average age | 42.3 |
| Estimated audience size | 591,278 |
Audience persona
The typical Sam Mendes fan in United States is more male, around 42.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for True Detective.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 103,483 | 1.59× |
| New York | 56,113 | 1.7× |
| Texas | 49,846 | 0.98× |
| Florida | 35,255 | 0.88× |
| Illinois | 24,285 | 1.23× |
| Pennsylvania | 20,151 | 1.01× |
| New Jersey | 17,571 | 1.17× |
| Ohio | 16,940 | 0.93× |
| North Carolina | 16,758 | 0.94× |
| Georgia | 16,219 | 0.89× |
| Washington | 15,838 | 1.34× |
| Virginia | 15,457 | 1.07× |
| Massachusetts | 15,406 | 1.32× |
| Michigan | 14,257 | 0.92× |
| Arizona | 13,478 | 1.12× |
| Tennessee | 11,325 | 0.95× |
| Colorado | 10,852 | 1.16× |
| Maryland | 10,757 | 1.06× |
| Indiana | 9,777 | 0.91× |
| Minnesota | 9,637 | 1.14× |
| Oregon | 9,451 | 1.39× |
| Missouri | 9,241 | 0.97× |
| Wisconsin | 8,780 | 0.99× |
| Connecticut | 7,366 | 1.24× |
| South Carolina | 7,116 | 0.8× |
| Kentucky | 6,470 | 0.87× |
| Utah | 6,020 | 1.14× |
| Alabama | 5,934 | 0.72× |
| Louisiana | 5,748 | 0.75× |
| Nevada | 5,537 | 0.97× |
| Oklahoma | 5,425 | 0.83× |
| Kansas | 4,307 | 0.92× |
| Iowa | 4,121 | 0.85× |
| Arkansas | 3,920 | 0.8× |
| Mississippi | 3,001 | 0.62× |
| Idaho | 2,910 | 0.98× |
| New Mexico | 2,865 | 0.97× |
| Washington, District of Columbia | 2,558 | 1.44× |
| Nebraska | 2,542 | 0.86× |
| New Hampshire | 2,401 | 1.03× |
| Maine | 2,390 | 1.13× |
| Hawaii | 2,249 | 0.89× |
| Rhode Island | 2,029 | 1.08× |
| West Virginia | 1,821 | 0.66× |
| Montana | 1,537 | 0.94× |
| Delaware | 1,285 | 0.79× |
| Vermont | 1,226 | 1.18× |
| Alaska | 1,127 | 0.89× |
| South Dakota | 923 | 0.68× |
| North Dakota | 853 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| True Detective | 3.92× | Movies & TV |
| Houston Astros | 3.11× | Sports |
| Strategy games | 2.4× | Games |
| Charlize Theron | 3.65× | Movies & TV |
| Bruce Springsteen | 3.18× | Music & Radio |
| Los Angeles Dodgers | 1.82× | Sports |
| Quentin Tarantino | 3.6× | Movies & TV |
| New York Knicks | 1.96× | Sports |
| Xbox | 1.82× | Games |
| Adam Sandler | 1.8× | Movies & TV |
| Better Call Saul | 3.33× | Movies & TV |
| Arnold Schwarzenegger | 2.08× | Movies & TV |
| Film festival | 1.99× | Movies & TV |
| Brad Pitt | 1.88× | Movies & TV |
| Boston Red Sox | 1.75× | Sports |
| Tom Cruise | 1.76× | Movies & TV |
| Henry Cavill | 2.25× | Movies & TV |
| New York Rangers | 3.28× | Sports |
| Phil Collins | 2.64× | Music & Radio |
| Call of Duty | 1.55× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.51 |
| Quality Awareness | PREMIUM | 1.42 |
| Luxury Orientation | PREMIUM | 1.1 |
| Community Orientation | OPEN | 1.08 |
| Individualism | JOY | 1.07 |
| Tradition | CONSERVATISM | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.9% |
| United Kingdom | 18.6% |
| Germany | 9.1% |
See Sam Mendes audiences in other countries
More Director audiences in United States
- Rob Reiner (39,072,293)
- Ryan Coogler (5,253,395)
- Quentin Tarantino (4,772,199)
- Paul Thomas Anderson (4,340,260)
- Tim Burton (3,900,451)
Frequently asked questions
How many fans does Sam Mendes have in United States?
Sam Mendes has an estimated audience of 591,278 people in United States, concentrated in California and New York.
What is the gender split and age of Sam Mendes fans?
7.6% of Sam Mendes fans are female, 92.4% are male, with an average age of 42.3 years.
Which brands do Sam Mendes fans like most?
Sam Mendes fans show strongest brand affinity for True Detective (3.92×), Houston Astros (3.11×), and Strategy games (2.4×) over the country average.
Where do Sam Mendes fans live in United States?
Sam Mendes fans in United States are most concentrated in California (reach 103,483), New York (reach 56,113), and Texas (reach 49,846). These three regions account for the largest share of the active audience.
What other brands do Sam Mendes fans also like?
Beyond Sam Mendes itself, the audience over-indexes on Houston Astros (3.11×), Strategy games (2.4×), Charlize Theron (3.65×), and Bruce Springsteen (3.18×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Sam Mendes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.