Saturday Night Live cast members Audience in United States

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Saturday Night Live cast members has an estimated audience of 3,223,829 people in United States. 48.9% are female, 51.1% are male, average age 42.7. Top regions: California, Texas, New York. Top brand affinities: Dog breed, Israel, Alaska, Product design, Inland Empire (film).

The average Saturday Night Live cast members fan in United States is 42.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Dog breed, Israel, Alaska, with strongest over-indexing on Dog breed (2.9× the country average). Demographically, the Saturday Night Live cast members audience skews balanced with an average age of 42.7, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Movie / TV Show / Series

Demographics of Saturday Night Live cast members fans

Demographic split for Saturday Night Live cast members audience in United States
MetricValue
Female48.9%
Male51.1%
Average age42.7
Estimated audience size3,223,829

Audience persona

The typical Saturday Night Live cast members fan in United States is balanced, around 42.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Saturday Night Live cast members in United States
RegionReachAffinity
California362,0591.02×
Texas248,2950.9×
New York237,2501.32×
Florida187,1870.86×
Illinois130,7161.22×
Pennsylvania127,7431.18×
Ohio111,5331.12×
Michigan95,0951.13×
North Carolina92,4480.95×
New Jersey84,2621.03×
Georgia80,9650.82×
Virginia80,4101.02×
Massachusetts79,7041.25×
Washington76,2851.18×
Colorado62,6951.23×
Indiana61,8001.05×
Tennessee61,7830.96×
Missouri61,7121.19×
Minnesota60,1661.3×
Wisconsin55,6341.15×
Arizona53,0780.81×
Maryland52,4830.95×
Oregon46,4561.26×
South Carolina39,8890.82×
Kentucky39,0090.97×
Connecticut37,9281.17×
Oklahoma34,8760.97×
Louisiana32,1090.77×
Iowa30,1311.13×
Kansas28,4411.12×
Utah28,3220.98×
Alabama28,0740.62×
Nevada25,9250.83×
Arkansas23,1600.87×
Nebraska16,9311.05×
Mississippi16,3090.61×
New Hampshire14,6901.16×
Idaho14,3190.89×
New Mexico14,1140.87×
Maine12,7771.11×
West Virginia12,5340.83×
Washington, District of Columbia11,8331.22×
Rhode Island11,6271.13×
Hawaii11,3270.82×
Montana8,9891.01×
Delaware7,4670.84×
Vermont6,6991.18×
South Dakota6,2470.84×
North Dakota5,9300.9×
Alaska4,5640.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Saturday Night Live cast members audience
BrandAffinityCategory
Dog breed2.9×Pets & Animals
Israel4.73×Travel & Leisure
Alaska2.48×Travel & Leisure
Product design2.8×Business & Career
Inland Empire (film)14.23×Movies & TV
San Gil9.15×Travel & Leisure
Elsword20×Games
Whataburger2.16×Food & Beverages
Jeep Grand Cherokee (WJ)7.4×Cars & Mobility
3D printing3.01×Technology & Electronics
Minnesota1.94×Travel & Leisure
Collectable1.77×Kids & Family
Bank account2.72×Business & Career
Home construction1.5×Home & Garden
Litter box2.16×Pets & Animals
Natural rubber2.1×Cars & Mobility
Mount Kilimanjaro17.04×Travel & Leisure
Jezebel (film)6.73×Movies & TV
Nebraska2.48×Travel & Leisure
Tezz6.34×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Saturday Night Live cast members audience
TraitClusterScore
Early Adopter MentalityPOWER1.91
LGBTQ+ IdentityOPEN1.74
IndividualismJOY1.65
Convenience OrientationPREMIUM1.55
ExtroversionTHRILL1.51
SustainabilityBALANCE1.45

Worldwide distribution

Worldwide audience distribution share by country for Saturday Night Live cast members
CountryShare
United States69.5%
Canada7.5%
United Kingdom4.4%

See Saturday Night Live cast members audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Saturday Night Live cast members have in United States?

Saturday Night Live cast members has an estimated audience of 3,223,829 people in United States, concentrated in California and Texas.

What is the gender split and age of Saturday Night Live cast members fans?

48.9% of Saturday Night Live cast members fans are female, 51.1% are male, with an average age of 42.7 years.

Which brands do Saturday Night Live cast members fans like most?

Saturday Night Live cast members fans show strongest brand affinity for Dog breed (2.9×), Israel (4.73×), and Alaska (2.48×) over the country average.

Where do Saturday Night Live cast members fans live in United States?

Saturday Night Live cast members fans in United States are most concentrated in California (reach 362,059), Texas (reach 248,295), and New York (reach 237,250). These three regions account for the largest share of the active audience.

What other brands do Saturday Night Live cast members fans also like?

Beyond Saturday Night Live cast members itself, the audience over-indexes on Israel (4.73×), Alaska (2.48×), Product design (2.8×), and Inland Empire (film) (14.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Saturday Night Live cast members. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.