Rascasse Audience Intelligence

Shaman Audience in United States

A data profile of the people who buy, follow and care about Shaman in United States — modelled from more than twelve digital signal sources. Shaman has an estimated audience of 939,099 people in United States.

#92among Metal in United States#5570among Person in United States#3221in Music & Radio

The average Shaman fan in United States is 35.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Concerts, Livemusic, There Will Be Blood, with strongest over-indexing on Concerts (2.4× the country average).

Demographically, the Shaman audience skews more male with an average age of 35.8, and over-indexes on personality traits such as Indulgence, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Shaman fan in United States is more male, around 35.8 years old, with strong Indulgence tendencies and a notable affinity for Concerts.

Category: Music & Radio · Type: Person · Subtype: Metal

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Shaman profile in United States.

Audience size
939K
in United States
Gender
34.7%♀
65.3% male
Age
35.8
average years
Country rank
#24686
Person in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Shaman fans

34.7% are female, 65.3% are male, average age 35.8.

Fig. 02

Gender split

34.7%
Female
65.3%
Male
Demographic split for Shaman audience in United States
MetricValue
Female34.7%
Male65.3%
Average age35.8
Estimated audience size939,099
Fig. 03

Age distribution

Ø 35.8
average years
Age distribution of the Shaman audience in United States
Age bracketShare%
16-1923%
20-2926%
30-3921%
40-4920%
50+10%
Fig. 04

Worldwide distribution

36.7%

of the worldwide Shaman audience comes from United States.

Worldwide audience distribution share by country for Shaman
CountryShare
United States36.7%
United Kingdom8.2%
India6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Shaman audience in United States is strongest.

Fig. 05

Top regions by affinity

Shaman fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~20K1.49×
02Alaska~3K1.48×
03California~100K1.24×
04Wisconsin~20K1.16×
05Oklahoma~10K1.09×
06Texas~90K1.08×
07Hawaii~4K1.08×
08New York~60K1.07×
09Washington~20K1.06×
10Oregon~10K1.05×
11Utah~9K1.05×
12Arkansas~8K1.05×
13Virginia~20K1.04×
14North Carolina~30K1.02×
15Kansas~8K1.02×
16Louisiana~10K1.01×
17Connecticut~10K1.01×
18New Mexico~5K1.01×
19Illinois~30K1.00×
20Kentucky~10K1.00×
21Maine~3K1.00×
22Pennsylvania~30K0.99×
23Georgia~30K0.98×
24Massachusetts~20K0.98×
25Nebraska~5K0.98×
26New Hampshire~4K0.98×
27Rhode Island~3K0.98×
28Vermont~2K0.98×
29New Jersey~20K0.97×
30Arizona~20K0.97×
31Colorado~10K0.97×
32Maryland~20K0.96×
33Missouri~10K0.96×
34Michigan~20K0.94×
35Nevada~9K0.94×
36Idaho~4K0.93×
37West Virginia~4K0.93×
38Mississippi~7K0.92×
39North Dakota~2K0.92×
40Florida~60K0.91×
41Alabama~10K0.91×
42Iowa~7K0.91×
43Delaware~2K0.91×
44Tennessee~20K0.90×
45Indiana~20K0.90×
46Montana~2K0.90×
47South Dakota~2K0.90×
48Ohio~30K0.89×
49South Carolina~10K0.89×
50Washington, District of Columbia~3K0.88×
Fig. 06

Affinity by region

Affinity by region — Shaman, United States
0.88×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Shaman audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Shaman audience
#·InterestCategoryAffinity×
01There Will Be BloodMovies & TV6.09×
02Iron MaidenMusic & Radio3.71×
03ConcertsMusic & Radio2.40×
04Brittany SnowMovies & TV2.38×
05DepopFashion & Accessoires2.09×
06LivemusicMusic & Radio1.81×
07Megan FoxMovies & TV1.69×
08Film scoreMusic & Radio1.69×
09BritpopMusic & Radio1.69×
10Labor DayPolitics & Society1.67×
11Compact carCars & Mobility1.67×
12Tony AwardArts & Culture1.65×
13Movie theaterMovies & TV1.61×
14Us WeeklyInternet & Social Media1.60×
15VoucherShopping1.59×
16Music festivalsMusic & Radio1.56×
17Hors d'oeuvreFood & Beverages1.53×
18BrewingFood & Beverages1.52×
19Convention centerBusiness & Career1.52×
20FlatbreadFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Shaman audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Shaman audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.27×
Community OrientationOPEN1.21×
ExtroversionTHRILL1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Shaman audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.89×
DIY MentalityTHRILL0.89×
CreativityOPEN0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Shaman have in United States?

Shaman has an estimated audience of 939,099 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Shaman fans?

34.7% of Shaman fans are female, 65.3% are male, with an average age of 35.8 years.

03

Which brands do Shaman fans like most?

Shaman fans show strongest brand affinity for Concerts (2.4×), Livemusic (1.81×), and There Will Be Blood (6.09×) over the country average.

04

Where do Shaman fans live in United States?

Shaman fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Shaman fans also like?

Beyond Shaman itself, the audience over-indexes on Livemusic (1.81×), There Will Be Blood (6.09×), Music festivals (1.56×), and Brewing (1.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Metal audiences in United States

See Shaman audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Shaman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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