Shaman Audience in United States
Shaman has an estimated audience of 863,462 people in United States. 36.7% are female, 63.3% are male, average age 34.9. Top brand affinities: Kia Sportage, Honda HR-V, MSN, Pre-school playgroup, Houston Astros.
Top brand affinities include Kia Sportage, Honda HR-V, MSN, with strongest over-indexing on Kia Sportage (24.67× the country average). Demographically, the Shaman audience skews more male with an average age of 34.9, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Metal
Demographics of Shaman fans
| Metric | Value |
|---|---|
| Female | 36.7% |
| Male | 63.3% |
| Average age | 34.9 |
| Estimated audience size | 863,462 |
Audience persona
The typical Shaman fan in United States is more male, around 34.9 years old, with strong Extroversion tendencies and a notable affinity for Kia Sportage.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kia Sportage | 24.67× | Cars & Mobility |
| Honda HR-V | 16.19× | Cars & Mobility |
| MSN | 2.2× | News |
| Pre-school playgroup | 18.37× | Kids & Family |
| Houston Astros | 4.14× | Sports |
| Los Angeles Dodgers | 3.45× | Sports |
| Livemusic | 2.55× | Music & Radio |
| Hobby Lobby | 1.84× | Home & Garden |
| Concerts | 1.67× | Music & Radio |
| Staples (Canada) | 2.45× | Business & Career |
| Taco Bell | 1.84× | Food & Beverages |
| Aldi | 1.73× | Shopping |
| Aubrey Plaza | 5.26× | Movies & TV |
| Best Buy | 1.72× | Shopping |
| Jeep Grand Cherokee | 4.66× | Cars & Mobility |
| Jack Black | 5.01× | Movies & TV |
| Non-fiction books | 3.02× | Literature |
| Great Clips | 2.39× | Beauty & Wellness |
| Dave Franco | 5.13× | Movies & TV |
| Napoleon Dynamite | 5.19× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.24 |
| LGBTQ+ Identity | OPEN | 1.18 |
| Social Media Usage | JOY | 1.14 |
| Indulgence | JOY | 1.03 |
| Luxury Orientation | PREMIUM | 1 |
| Design Affinity | PREMIUM | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.9% |
| United Kingdom | 8.8% |
| Brazil | 5.9% |
See Shaman audiences in other countries
More Metal audiences in United States
- Avatar (14,119,971)
- Atlas (10,056,194)
- Schizophrenia (8,604,582)
- Traitors (8,152,084)
- Lizzy Borden (7,762,266)
How to read this data
Audience size is the estimated number of people in United States who actively search for Shaman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.