Silkworm Audience in United States

Silkworm logo

Silkworm has an estimated audience of 642,081 people in United States. 52.4% are female, 47.6% are male, average age 38.5. Top brand affinities: Elsword, Israel, Goop, Vocal harmony, Grinch.

Top brand affinities include Elsword, Israel, Goop, with strongest over-indexing on Elsword (24.94× the country average). Demographically, the Silkworm audience skews balanced with an average age of 38.5, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion.

Category: Music & Radio · Type: Person · Subtype: Indie rock

Demographics of Silkworm fans

Demographic split for Silkworm audience in United States
MetricValue
Female52.4%
Male47.6%
Average age38.5
Estimated audience size642,081

Audience persona

The typical Silkworm fan in United States is balanced, around 38.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Elsword.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Silkworm audience
BrandAffinityCategory
Elsword24.94×Games
Israel2.35×Travel & Leisure
Goop4.31×Internet & Social Media
Vocal harmony3.63×Music & Radio
Grinch3.21×Movies & TV
Historic site2.85×Arts & Culture
Governor of Michigan3.91×Politics & Society
JDSU1.52×Business & Career
Home staging2.55×Home & Garden
No Escape (1994 film)5.25×Movies & TV
Mathcore3.63×Music & Radio
Gift registry5.91×Kids & Family
Japanese domestic marketPolitics & Society
Wok2.73×Food & Beverages
Fairy godmother3.01×Literature
Hipster3.88×Politics & Society
Vickie Guerrero6.02×Business & Career
Monogram1.54×Home & Garden
Hibachi3.12×Food & Beverages
UK garage2.16×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Silkworm audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.24
ExtroversionTHRILL1.22
Social Media UsageJOY1.15
MindfulnessBALANCE1.01
Luxury OrientationPREMIUM1.01
Design AffinityPREMIUM1.01

Worldwide distribution

Worldwide audience distribution share by country for Silkworm
CountryShare
United States40.1%
India22.9%
United Kingdom7.8%

See Silkworm audiences in other countries

More Indie rock audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Silkworm. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.