Monster Hunter Audience in United States

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Monster Hunter has an estimated audience of 7,053,270 people in United States. 40.1% are female, 59.9% are male, average age 28.7. Top regions: California, Texas, Florida. Top brand affinities: Twitch, Anime and manga fandom, Otaku, Digital art, Action figure.

The average Monster Hunter fan in United States is 28.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Twitch, Anime and manga fandom, Otaku, with strongest over-indexing on Twitch (3.12× the country average). Demographically, the Monster Hunter audience skews more male with an average age of 28.7, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Monster Hunter fans

Demographic split for Monster Hunter audience in United States
MetricValue
Female40.1%
Male59.9%
Average age28.7
Estimated audience size7,053,270

Audience persona

The typical Monster Hunter fan in United States is more male, around 28.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Twitch.

Top regions in United States

Top regions ranked by reach for Monster Hunter in United States
RegionReachAffinity
California973,9941.26×
Texas713,0081.18×
Florida493,6891.03×
New York361,0190.92×
Georgia224,8701.03×
Illinois223,0550.95×
Pennsylvania213,3780.9×
North Carolina207,8890.98×
Washington205,2051.45×
Ohio204,3490.94×
Virginia185,4561.08×
Michigan179,5230.97×
Arizona155,7011.08×
New Jersey150,6200.84×
Tennessee132,6700.94×
Indiana131,0541.02×
Massachusetts127,6000.92×
Maryland115,1720.95×
Colorado114,2161.03×
Missouri112,4000.99×
Oregon100,7151.25×
Wisconsin98,2840.93×
Minnesota97,4840.96×
Oklahoma95,6011.22×
Kentucky93,5191.06×
South Carolina89,0190.84×
Louisiana84,8990.93×
Alabama83,0160.84×
Nevada81,0391.19×
Utah77,7731.23×
Connecticut77,0471.09×
Arkansas60,8841.05×
Kansas56,5541.02×
Mississippi53,0820.91×
Iowa52,4880.9×
Hawaii43,7101.44×
Idaho38,3771.08×
New Mexico34,6130.98×
Nebraska33,4710.95×
West Virginia31,0300.94×
New Hampshire24,4520.88×
Maine23,0670.91×
Alaska20,7581.38×
Montana18,2260.93×
Rhode Island18,1160.81×
Delaware15,3230.79×
Washington, District of Columbia14,1860.67×
South Dakota13,9850.86×
North Dakota13,6400.94×
Vermont9,3020.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Monster Hunter audience
BrandAffinityCategory
Twitch3.12×Games
Anime and manga fandom3.24×Literature
Otaku3.79×Literature
Digital art3.59×Arts & Culture
Action figure3.46×Kids & Family
KPop Demon Hunters2.24×Movies & TV
Spotify1.63×Internet & Social Media
Anime convention3.04×Literature
Mobile game2.15×Games
Funimation5.3×Movies & TV
FIFA World Cup1.78×Sports
Pokémon2.54×Games
Cartoon2.39×Movies & TV
Alternative rock1.73×Music & Radio
Japanese popular culture3.72×Travel & Leisure
Pokémon (video game series)3.13×Games
Japan2.41×Travel & Leisure
MLB1.6×Sports
Crunchyroll3.56×Games
Shōnen manga3.9×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Monster Hunter audience
TraitClusterScore
Luxury OrientationPREMIUM2.51
Early Adopter MentalityPOWER2.05
LGBTQ+ IdentityOPEN1.83
PatriotismCONSERVATISM1.61
Risk AppetiteTHRILL1.42
ExtroversionTHRILL1.32

Worldwide distribution

Worldwide audience distribution share by country for Monster Hunter
CountryShare
United States35.7%
France6.5%
Italy5.7%

See Monster Hunter audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Monster Hunter have in United States?

Monster Hunter has an estimated audience of 7,053,270 people in United States, concentrated in California and Texas.

What is the gender split and age of Monster Hunter fans?

40.1% of Monster Hunter fans are female, 59.9% are male, with an average age of 28.7 years.

Which brands do Monster Hunter fans like most?

Monster Hunter fans show strongest brand affinity for Twitch (3.12×), Anime and manga fandom (3.24×), and Otaku (3.79×) over the country average.

Where do Monster Hunter fans live in United States?

Monster Hunter fans in United States are most concentrated in California (reach 973,994), Texas (reach 713,008), and Florida (reach 493,689). These three regions account for the largest share of the active audience.

What other brands do Monster Hunter fans also like?

Beyond Monster Hunter itself, the audience over-indexes on Anime and manga fandom (3.24×), Otaku (3.79×), Digital art (3.59×), and Action figure (3.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Monster Hunter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.