Somalia Audience in United States

Somalia logo

Somalia has an estimated audience of 1,008,490 people in United States. 50.2% are female, 49.8% are male, average age 39.9. Top regions: California, Texas, Florida. Top brand affinities: Jeep Wagoneer, Historic site, Pro-Ject, Governor of Michigan, Combat sport.

The average Somalia fan in United States is 39.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jeep Wagoneer, Historic site, Pro-Ject, with strongest over-indexing on Jeep Wagoneer (9.3× the country average). Demographically, the Somalia audience skews balanced with an average age of 39.9, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Somalia fans

Demographic split for Somalia audience in United States
MetricValue
Female50.2%
Male49.8%
Average age39.9
Estimated audience size1,008,490

Audience persona

The typical Somalia fan in United States is balanced, around 39.9 years old, with strong Patriotism tendencies and a notable affinity for Jeep Wagoneer.

Top regions in United States

Top regions ranked by reach for Somalia in United States
RegionReachAffinity
California105,1700.95×
Texas84,1170.97×
Florida64,8550.95×
New York59,8701.06×
Minnesota53,7593.72×
Ohio38,6001.24×
Illinois34,3731.02×
Georgia32,6821.05×
Pennsylvania31,4630.93×
Virginia29,9171.22×
North Carolina29,3670.97×
Washington28,0491.39×
New Jersey24,4600.95×
Michigan23,5190.89×
Massachusetts22,1541.12×
Maryland19,9591.15×
Arizona17,7860.86×
Tennessee17,0780.84×
Colorado15,7600.99×
Missouri15,5480.96×
Indiana15,5280.84×
Wisconsin14,8820.98×
South Carolina12,5820.83×
Kentucky12,3030.97×
Oregon12,0771.04×
Louisiana9,7450.75×
Oklahoma9,5620.85×
Connecticut9,4170.93×
Alabama9,3120.66×
Iowa8,1670.98×
Utah7,9370.88×
Kansas7,7850.98×
Nevada7,7240.79×
Arkansas6,3710.77×
Mississippi6,2760.76×
Nebraska5,6281.11×
Washington, District of Columbia4,5831.51×
Maine4,4011.22×
Idaho4,3240.85×
New Mexico3,7830.75×
Hawaii3,4950.81×
New Hampshire3,3530.84×
West Virginia2,9380.63×
Rhode Island2,7000.84×
North Dakota2,4991.21×
South Dakota2,2570.97×
Montana2,2210.79×
Delaware2,1020.76×
Vermont1,7951.01×
Alaska1,7660.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Somalia audience
BrandAffinityCategory
Jeep Wagoneer9.3×Cars & Mobility
Historic site6.85×Arts & Culture
Pro-Ject6.4×Music & Radio
Governor of Michigan11.39×Politics & Society
Combat sport2.12×Sports
Fairy godmother9.21×Literature
Goop5.89×Internet & Social Media
Nebraska Cornhuskers football3.93×Sports
Grinch4.11×Movies & TV
Kona Grill10.9×Food & Beverages
La Opinión6.88×News
Hibachi7.5×Food & Beverages
TV Fanatic10.14×Movies & TV
Laneige5.14×Beauty & Wellness
Natural rubber1.94×Cars & Mobility
Google Home6.03×Technology & Electronics
El Paso County, Colorado11.76×Travel & Leisure
Bully (2011 film)6.22×Movies & TV
Vocal harmony4.08×Music & Radio
Nationality1.9×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Somalia audience
TraitClusterScore
PatriotismCONSERVATISM1.6
Community OrientationOPEN1.51
Price SensitivityPREMIUM1.42
SpiritualityBALANCE1.31
Urban LifestyleOPEN1.29
Need for SecurityCONSERVATISM1.29

Worldwide distribution

Worldwide audience distribution share by country for Somalia
CountryShare
Ethiopia9.0%
United States7.4%
Saudi Arabia7.3%

See Somalia audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Somalia have in United States?

Somalia has an estimated audience of 1,008,490 people in United States, concentrated in California and Texas.

What is the gender split and age of Somalia fans?

50.2% of Somalia fans are female, 49.8% are male, with an average age of 39.9 years.

Which brands do Somalia fans like most?

Somalia fans show strongest brand affinity for Jeep Wagoneer (9.3×), Historic site (6.85×), and Pro-Ject (6.4×) over the country average.

Where do Somalia fans live in United States?

Somalia fans in United States are most concentrated in California (reach 105,170), Texas (reach 84,117), and Florida (reach 64,855). These three regions account for the largest share of the active audience.

What other brands do Somalia fans also like?

Beyond Somalia itself, the audience over-indexes on Historic site (6.85×), Pro-Ject (6.4×), Governor of Michigan (11.39×), and Combat sport (2.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Somalia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.